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    6scoring factors·
    A-Foverall grade·
    Allmarketplaces

    Know exactly where every listing stands

    Dondo scores each listing across SEO, completeness, brand voice, buyer alignment, and marketplace rules, so you fix what matters first.

    Score Your Listings Free

    One Score. Every Factor. All Marketplaces

    See how your listing performs across every dimension that matters to ranking and conversions

    listing-score-report.json
    0

    Overall Listing Score

    Premium Wireless Headphones, ANC, 40h Battery

    ASIN: B09XK7G4CH

    SEO Score
    0

    Needs keyword work

    Completeness
    0

    8 fields missing

    Brand DNA Match
    0

    Tone inconsistent

    Persona Alignment
    0

    Wrong audience focus

    Marketplace Compliance
    0/5

    2 rules need attention

    Every Dimension That Impacts Performance

    Dondo analyzes six scoring factors that directly affect ranking and conversion rates

    Scoring Matrix

    SEO Score

    0-100 keyword and search optimization rating

    Keyword coverage and density
    Title optimization quality
    Description search relevance
    Backend keyword completeness

    Completeness Score

    0-100 field coverage across 15 categories

    Required fields filled
    Optional fields utilized
    Media and alt text presence
    Meta tags and attributes

    Brand DNA Match

    How well copy reflects your brand identity

    Voice and tone consistency
    Value proposition alignment
    Terminology and vocabulary match

    Buyer Persona Alignment

    How well copy speaks to your target customer

    Pain point addressing
    Language register match
    Benefit framing accuracy

    Marketplace Compliance

    Platform-specific rule adherence

    Title length and format rules
    Prohibited content detection
    Category-specific requirements

    Platform-Specific Scoring Criteria

    Each marketplace weights factors differently. Dondo knows the rules

    Amazon Scoring

    Amazon

    12 scoring criteria
    A9 keyword relevance scoring
    Search term field utilization
    A+ Content module coverage
    Brand Registry compliance
    Amazon rules covered
    Shopify Scoring

    Shopify

    9 scoring criteria
    SEO title and meta scoring
    Collection tag optimization
    Metafield completeness
    Structured data presence
    Shopify rules covered
    MercadoLibre Scoring

    MercadoLibre

    8 scoring criteria
    Technical spec completeness
    Category attribute coverage
    Health score alignment
    Listing quality index match
    MercadoLibre rules covered

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    Know exactly what to fix on every listing, across all your marketplaces, before you spend time optimizing

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    6 scoring dimensions
    All marketplaces supported