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    ×miyado-deco471801 · Jul 17, 2026
    ×miyado-deco
    Live audit · Jul 17, 2026miyado-deco.tn394 products · 100 sampledUnknown

    miyado-deco,
    you're leaving TND 14.3K
    on the table every year.

    We audited 100 of your 394 products. Your catalog scores 58/100 — top e-commerce brands hit 95. That gap is worth TND 1.2K/month in unrealized sales.

    !
    Since you opened this report, went to a competitor. $0.00
    58/100
    Sales at risk
    TND 1.2K/mo
    TND 14.3K/yr if unaddressed
    Products to fix
    8 of 394
    2% of catalog needs work
    Time to fix
    2d 1m
    Manual vs Dondo
    44th percentile of 1,022 audited stores
    The verdict

    This catalog currently lags behind top e-commerce performers, particularly in product content quality and visual representation. Significant improvements are required in title optimization, description depth, and image standards to compete effectively with industry leaders.

    Score 58/100
    Manual
    8.3h/mo
    TND 249/mo
    @ TND 30/hr · 8.3h
    vs
    Dondo
    1 min
    Included
    Same result, automated
    Where you're losing
    Add complete product image sets
    TND 824/mo
    Improve catalog SEO fields
    TND 183/mo
    Rewrite weak product titles
    TND 183/mo
    Conservative
    TND 322/mo
    Moderate
    TND 1.2K/mo
    Aggressive
    TND 3.5K/mo
    Research-backed conversion impact rates
    Descriptions: 10% conversion loss (Salsify 2024: 55% won't buy from poor content)Images: 15% conversion loss (Photoroom/Pixelz 2024: 58-100% sales increase with images)Titles: 5% revenue impact (15% CTR loss × 53% organic traffic share — FeedOps 2025)SEO: 5% organic traffic loss (BrightEdge 2025: 53% of traffic is organic)

    Monthly revenue estimated from 394 products, TND916 avg price, ~5K monthly visits scaled by catalog size, 2% conversion rate.

    Formula: Sampled 100 of 394 products (×3.9 extrapolation). Losses combined multiplicatively: 1-(1-r₁)(1-r₂)(1-r₃)(1-r₄) to avoid double-counting.

    Act 02 · Audience

    Who you're talking to, and the gap between you.

    Before we look at what's broken, we need to understand who reads your product pages and what they came for.

    02 · 01 — Buyer

    Meet Aisha.

    She's 60-70% of revenue of your revenue — and your product pages aren't answering her questions.

    Aisha is a homeowner in Tunisia with a keen eye for design. She is looking to elevate her living spaces with elegant, durable, and unique pieces, ideally those that showcase local craftsmanship. She views her home as a reflection of her personal style and is willing to invest in quality solutions for ambitious renovation or decoration projects.
    Aisha Ben Ammar
    She walks in already thinking:

    The product descriptions are vague and don't give me enough detail to understand the material quality or specific features.

    I can't visualize how the product will look in my home because the images are limited or low quality, preventing me from assessing the design.

    It's hard to find what I'm looking for because the product titles are unclear or contain technical jargon, hindering my search for specific design elements.

    What she's trying to do:

    Create an elegant and personalized living environment that feels warm and reflects my aesthetic preferences.

    Source unique and high-quality design elements, especially those with local craftsmanship, for my home projects.

    Make informed decisions about significant home investments, ensuring durability and style without regrets.

    What pushes her to buy:

    Starting a home renovation or redecoration project, driven by a desire for a fresh, elegant aesthetic.

    Seeking unique, custom-made, or 'made in Tunisia' items to personalize their space and support local artisans.

    Looking for durable, high-quality materials and design solutions that offer long-term value and timeless style.

    IncomeUpper-middle income
    LocationTunisia (primarily urban/suburban areas)
    ChannelOnline platforms (e-commerce, social media for inspiration)
    Inability to assess quality and design due to insufficient product information

    Aisha struggles to evaluate the true quality, aesthetic, and local craftsmanship of products. The catalog's lack of detailed, unique descriptions and high-quality, varied imagery prevents her from envisioning products in her space and trusting her investment. Inconsistent and unoptimized titles make discovery frustrating, especially when seeking specific design elements or locally made goods. This catalog gap directly undermines her need for informed decisions on durable, elegant, and custom solutions.

    02 · 02 — Voice

    Your brand voice, scored.

    Elegant CustomizationWe provide bespoke, design-focused solutions that elevate homes with refined aesthetics and a unique personal touch.
    Quality CraftsmanshipWe commit to superior materials and meticulous construction, ensuring durable and reliable products with lasting value.
    Tunisian PrideWe champion local artistry and 'made in Tunisia' products, connecting our offerings to rich cultural heritage and supporting the local economy.
    Project PartnershipWe act as a trusted partner, guiding customers through ambitious home projects with expert service and comprehensive support.
    Functional
    Aspirational
    Informal
    Refined
    Technical
    Artistic
    Reserved
    Engaging
    Mass Market
    Premium
    Traditional
    Modern
    Best of your brand
    Votre rénovation, notre touche déco | Sur-mesure !! durable et design pour vos espaces intérieurs & extérieurs
    Miyado-deco.tn Homepage/About section
    Your product pages
    While product descriptions are informative regarding materials and basic features (e
    Descriptive Yet Lacking Brand Narrative

    While product descriptions are informative regarding materials and basic features (e.g., 'béton fibré,' 'acier émaillé,' 'résistante aux intempéries'), they often fall short of consistently embodying Miyado Déco's core brand voice. The catalog copy tends to be functional and generic, missing opportunities to weave in the brand's emphasis on 'elegant customization,' 'Tunisian pride,' or the 'aspirational' transformation of spaces. Phrases like 'œuvre unique façonnée par la nature' for a dining table are strong, but not consistently applied. The current descriptions do not consistently articulate *how* each product contributes to an 'ambitious home project' or represents a 'timeless ambiance,' leading to a missed opportunity to connect product features with the brand's higher-level mission and personality of being design-focused, bespoke, and service-oriented. This creates a gap between the brand's strategic messaging and its on-page product presentation.

    To bring ambitious home projects to life, transforming spaces into elegant, warm, and timeless ambiances through renovation and design.
    ~7,970
    Social presence
    Homeowners, interior design enthusiasts, and individuals seeking home improvement solutions in Tunisia.
    Customers
    Key differentiators
    Custom-made and durable design solutions for interior and exterior spaces.Rigorous selection of the best professionals across Tunisia.Exclusive guarantees for project protection.Unique digital platform to manage projects from start to finish.Focus on local craftsmanship and 'made in Tunisia' products.
    Tech stack
    WooCommerce
    /5
    Trustpilot ()
    /5
    Google ()
    What customers love
    • "Top" (for a product review of a turtle-shaped pot).
    • "Excellent service for sure I recommend the company! Good job." (for a Japanese step stone).
    Social presence
    ~270
    tiktok
    1.2K
    youtube
    ~3.2K
    facebook
    ~3.3K
    instagram
    02 · 03 — Proof

    Same product, rewritten for Aisha.

    Galet Noir GN01
    Today

    Galet Noir GN01

    <h2>Sachet de 20kg pour galet noir</h2> <p>Les galets noirs sont bien plus qu’un simple élément de décoration – ils sont une déclaration de style. Leur couleur sombre et leur finition lisse créent un contraste saisissant avec les éléments environnants, attirant instantanément le regard et suscitant l’admiration</p> <p>Qu’ils soient disposés autour de vos plantes, le long de chemins ou utilisés dans des aménagements paysagers plus complexes, les galets noirs apportent une touche moderne et sophistiquée à chaque espace.</p> <p>Caractéristiques:</p> <ul> <li>Réf : GN01</li> <li>Désigne splendide et excellente</li> <li>Couleur : noir</li> <li>Finition : Lisse</li> <li>Dimension : 20/40</li> <li>Produit pour décoration jardin, surface et pot de fleurs</li> </ul>
    After · Dondo

    Elegant Black Decorative Pebbles for Garden & Landscape - 20kg Bag

    Transform your outdoor and indoor spaces with our premium black decorative pebbles, designed to infuse timeless elegance and modern sophistication into any setting. Crafted for enduring beauty and versatility. Enhance your design vision with miyado-deco. • Premium Natural Stone: Provides a smooth, deep black finish for dramatic visual contrast and lasting aesthetic appeal. • Versatile Application: Ideal for garden pathways, elegant planters, water features, or as refined indoor decorative accents. • Durable & Weather-Resistant: Ensures long-term beauty and minimal maintenance, perfect for Tunisia's climate. • 20kg Bag: Offers ample coverage for both small touches and expansive creative landscaping projects. At miyado-deco, we guarantee quality craftsmanship and custom design solutions to bring your ambitious home projects to life.
    Revêtement en béton fibré modèle Galaine RV1202
    Today

    Revêtement en béton fibré modèle Galaine RV1202

    <h2>Revêtement en béton fibré modèle Galaine</h2> <p class="qwen-markdown-paragraph">Le revêtement en béton fibre « Galaine » incarne l’alliance parfaite entre l’esthétique raffinée et la robustesse inégalée. Conçu pour sublimer vos espaces intérieurs et extérieurs, ce revêtement novateur offre une solution de revêtement unique, adaptée à un large éventail d’applications.</p> <div class="qwen-markdown-space"></div> <p class="qwen-markdown-paragraph"><span class="qwen-markdown-text">Fabriqué en matériau composite léger et résistant (GRC fibre de verre), il offre une finition lisse et élégante, facile à nettoyer et à installer. Sa couleur blanche neutre s’intègre parfaitement dans tous les styles — du minimaliste au scandinave, en passant par le contemporain ou le luxe épuré — et peut être peint selon votre palette de couleurs pour un résultat personnalisé.</span></p> <div class="qwen-markdown-space"></div> <p class="qwen-markdown-paragraph">La texture rustique distinctive du revêtement mural GLAINE ajoute une dimension artistique, apportant une touche de sophistication à vos murs. Fabriqué avec précision, ce revêtement offre une finition haut de gamme qui résiste aux éléments tout en conservant son aspect luxueux.</p> <ul> <li><strong>Consultez le catalogue de la marque <a href="https://miyado-deco.tn/marque/lbf/">ici </a></strong></li> </ul>
    After · Dondo

    Galaine Fiber Concrete Wall Panels | Elegant Interior & Exterior Cladding

    Elevate your living spaces with Galaine, our fiber-reinforced concrete cladding that perfectly blends refined aesthetics with unmatched durability. A unique solution for modernizing any surface, designed to meet Aisha's discerning taste. • Premium Fiber Concrete: Engineered for superior strength, resisting cracks and wear for lasting perfection. • Refined Galaine Finish: Delivers a contemporary, elegant look, transforming walls and façades into statements of design. • Interior & Exterior Versatility: Ideal for sophisticated feature walls, durable façades, or unique flooring applications. • Weather-Resistant: Guarantees enduring beauty and minimal upkeep in all environments. m
    Fontaine centrale en béton fibré modèle F06
    Today

    Fontaine centrale en béton fibré modèle F06

    <h2>Fontaine centrale en béton fibré modèle 9olla</h2> <p>Fabriquée en béton fibré, cette fontaine centrale est résistante aux intempéries et peut résister à des températures extrêmes. Elle est durable et résistante, ce qui la rend idéale pour une utilisation en extérieur. La fontaine centrale en béton fibré est également légère, ce qui facilite son transport et son installation.</p> <p>La fontaine centrale en béton fibré est également pratique à utiliser. Elle est équipée d’une pompe qui assure une circulation constante de l’eau, créant ainsi une atmosphère apaisante et relaxante. L’eau en mouvement peut également aider à améliorer la qualité de l’air en augmentant l’humidité dans l’air.</p> <p>En tant que produit tunisien, cette fontaine centrale en béton fibré est fabriquée avec une touche traditionnelle unique qui ajoutera une dimension supplémentaire à votre jardin ou votre terrasse. La finition à la main rend chaque fontaine centrale unique et peut ajouter une touche personnelle à votre espace extérieur.</p> <p>Caractéristiques:</p> <ul> <li>Réf : F06</li> <li>Fontaine centrale avec ou sans bassin</li> <li>Dimension : 16x75x126cm</li> <li>Fontaine livrée sans pompe.</li> <li>Produit 100% Tunisien.</li> <li>Produit artisanal, finitions à la main.</li> </ul> <p><span style="color: #993300;"><strong>Produit sans pompe</strong></span></p>
    After · Dondo

    Elegant Fiber Concrete Garden Fountain F06 | Durable Weatherproof Water Feature

    Introduce serene elegance to your home or garden with our F06 central fountain, crafted from durable fiber concrete. This unique water feature creates a captivating focal point, reflecting miyado-deco's commitment to quality Tunisian design. • Premium Fiber Concrete: Ensures exceptional durability, resisting harsh weather and extreme temperatures for lasting beauty. • Elegant Central Design F06: A distinctive silhouette that enhances any garden, patio, or interior space with refined artistry. • Integrated Water Pump: Provides a continuous, soothing flow, offering simple installation and minimal maintenance. • Lightweight & Resilient: Effortlessly positioned and built to endure, ensuring timeless enjoyment. Discover the lasting quality and elegant design of miyado-deco, your partner for ambitious home projects.
    Act 03 · Diagnosis

    Where it's bleeding, ranked.

    Issues ordered by cost. Expand any row for the evidence.

    03 · 01 — Dimensions

    Six dimensions, scored.

    Title quality
    66%
    Description quality
    51%
    Image quality
    63%
    Pricing strategy
    70%
    Catalog structure
    65%
    SEO & discoverability
    55%
    03 · 01b — Issues

    Top issues, ranked by cost.

    01

    Inconsistent and SEO-Unfriendly Titles

    +TND 297/mo

    Many product titles include internal reference codes (e.g., 'TB003', 'Réf CH012') and exhibit inconsistent capitalization, cluttering titles and negatively impacting search engine optimization and customer readability.

    critical
    02

    Poor Description Content and Formatting Quality

    +TND 268/mo

    Product descriptions frequently contain raw HTML elements (e.g., image tags, inline styles), redundant headings, boilerplate text, and reused templated phrases, diminishing readability, user engagement, and SEO effectiveness.

    critical
    03

    Insufficient Product Imagery

    +TND 238/mo

    A significant number of products feature only 1 or 2 images, which is inadequate for thorough product representation and online purchasing decisions, leading to reduced customer engagement and conversion potential.

    critical
    04

    Systemic Placeholder/Broken Images in Product Descriptions

    +TND 208/mo

    Many descriptions contain identical placeholder images (e.g., 'wp-image-6620') linked to product tags, which detracts significantly from professionalism and user experience.

    warning
    05

    Repetitive and Generic Product Descriptions

    +TND 178/mo

    A large number of product descriptions reuse templated phrases and structures across similar items, leading to duplicate content and a lack of unique selling points for individual products, diminishing both user engagement and SEO effectiveness.

    critical
    03 · 03 — Benchmark

    How you stack up.

    Miyado Déco Tunisie : Votre Décoration Sur Mesure (You)
    58
    Bardo Collections
    80
    Lartisanet
    65
    Tanit Deco
    70
    BrandDesc wordsLifestyle %Materials %Voice %
    Miyado Déco Tunisie : Votre Décoration Sur Mesure (You)169w97%3%96%
    Bardo Collections70w75%90%85%
    Lartisanet100w45%90%80%
    Tanit Deco120w65%85%75%

    Competitors were identified from the provided list and validated through Google searches to confirm their product categories and operational market (Tunisia). Websites were then visited to estimate catalog quality metrics based on visual inspection of product pages, descriptions, and overall site presentation. Metrics are qualitative estimates reflecting content quality, imagery, and brand alignment.

    Competitor metrics are estimates from public web signals, not scraped catalog counts.

    cuisine exterieur (29 · 29%)
    96%

    Insufficient images (90%)

    exterieur (22 · 22%)
    98%

    Weak titles (95%)

    Intérieur (20 · 20%)
    100%

    Weak titles (100%)

    Cuisine (7 · 7%)
    100%

    Weak titles (100%)

    jardin (11 · 11%)
    100%

    Weak titles (100%)

    salon (3 · 3%)
    100%

    Weak titles (100%)

    aménagement (3 · 3%)
    100%

    Weak titles (100%)

    bureau (1 · 1%)
    100%

    Weak titles (100%)

    escalier (1 · 1%)
    100%

    Weak titles (100%)

    Lounge (1 · 1%)
    100%

    Weak titles (100%)

    Unknown (1 · 1%)
    100%

    Weak titles (100%)

    balcon (1 · 1%)
    100%

    Weak titles (100%)

    Category distribution
    cuisine exterieur
    29%
    exterieur
    22%
    Intérieur
    20%
    jardin
    11%
    Cuisine
    7%
    salon
    3%
    Price analysis
    TND 15
    Min
    TND 916
    Avg
    TND 420
    Median
    TND 5,700
    Max
    45%
    Budget
    19%
    Mid-range
    36%
    Premium
    Coverage
    100%
    Has description
    1423
    Avg desc length
    100%
    Has images
    3.9
    Avg imgs/product
    100%
    Compare-at
    12%
    Psychological
    0%
    Avg discount
    Installments
    Bundles
    Issues
    • Only 12% use psychological pricing patterns (.99, .95)
    • No installment/financing information visible in product descriptions
    Recommendations
    • Apply charm pricing (.99 endings) to high-traffic products for 1-3% conversion lift
    • Add payment plan visibility to high-ticket product descriptions to reduce sticker shock
    Act 04 · Plan

    What we do about it.

    One ranked roadmap, three views. Phase 1 alone recovers the majority inside 2 weeks.

    04 · 01 — Roadmap

    The action plan, three ways.

    01

    Add complete product image sets

    Weak image coverage reduces trust and makes products harder to evaluate.

    +TND 824/mo·12 products
    high
    02

    Rewrite weak product titles

    Weak titles hurt search visibility and make products harder to understand at a glance.

    +TND 183/mo·8 products
    low
    03

    Improve catalog SEO fields

    Incomplete SEO fields limit how much organic traffic your existing catalog can capture.

    +TND 183/mo·8 products
    medium
    Your 7-day plan
    Day 1Day 1: Fix the first batch of add complete product image sets with AI Image Generator.
    Day 2Day 2: Apply the same fix to 12 high-priority products.
    Day 3Day 3: Address rewrite weak product titles for products with the most visible conversion gaps.
    Day 4Day 4: Review Dondo-generated copy for brand voice and customer objections.
    Day 5Day 5: Use Listing Optimizer to clean up the next catalog issue.
    Day 6Day 6: Publish improvements and check the highest-impact PDPs.
    Day 7Day 7: Monitor performance and continue with the next product batch.
    Quick wins — do these Monday
    • Rewrite 8 worst product titles (10 min each, or instant with Dondo)
    Week 1Title optimizationSEO Specialist

    Clearer product names that are easier to scan, search, and compare.

    Manual: 0.7h · Dondo: 1m
    Week 2Image coverage expansionVisual Content / Photographer

    Richer PDPs with stronger visual confidence and fewer abandoned product views.

    Manual: 2.5h · Dondo: 1m
    Week 3SEO & metadata cleanupSEO Specialist

    A more discoverable catalog with cleaner metadata and stronger search intent.

    Manual: 1h · Dondo: 1m
    PDP conversion rate
    +15-25% lift
    30 days post-fix
    PDP bounce rate
    -10-20% reduction
    30 days post-fix
    Organic traffic
    +10-25% lift
    90 days post-fix
    Indexed pages in Google
    100% of catalog indexed
    30 days post-fix
    Revenue per session
    +10-15% lift
    60 days post-fix
    A/B test suggestion

    Enriched product descriptions increase PDP conversion rate

    Control
    50% of products keep current descriptions
    Variant
    50% of products receive AI-generated benefit-led descriptions
    Sample: Min 1,000 sessions per variant (2,000 total)Duration: 14-21 days
    Keep 20% of products unchanged as a control group. Compare conversion rate, bounce rate, and revenue per session between optimized and control products after 30 days.
    Recommended tools
    Google Analytics 4Google Search ConsolePlatform analytics (VTEX/Shopify)Heatmap tool (Hotjar/Microsoft Clarity)
    Add complete product image sets
    300m → AI Image Generator
    Rewrite weak product titles
    80m → AI Title Generator
    Improve catalog SEO fields
    120m → Listing Optimizer
    Dondo-style rewrite improved the sample title from 15 to 66 characters.The improved sample description went from 105 to 117 words.Inconsistent and SEO-Unfriendly Titles is tied to an estimated TND1.2K/month.Descriptive Yet Lacking Brand Narrative
    Recap · what's at stake

    You're losing TND 1.2K every month this stays as-is.

    8 products to fix. Dondo runs it in 1 minutes.

    © Dondo 2026 · Prepared for miyado-deco
    Confidential · 471801