01
Add complete product image sets
Weak image coverage reduces trust and makes products harder to evaluate.
+¥18/mo·2 products
×Feel Fine
Live audit · Jul 17, 2026feelfine1.myshopify.com4 products · 4 sampledUnknown
Feel Fine,
you're leaving ¥372
on the table every year.
We audited 4 of your 4 products. Your catalog scores 55/100 — top e-commerce brands hit 93. That gap is worth ¥31/month in unrealized sales.
!
Since you opened this report, went to a competitor. $0.00
55/100
Sales at risk
¥31/mo
¥372/yr if unaddressed
Products to fix
2 of 4
50% of catalog needs work
Time to fix
1d → 1m
Manual vs Dondo
37th percentile of 638 audited stores
The verdict
“This catalog's current state places it significantly below top industry performers. Critical content gaps and inconsistent data quality are hindering its competitive potential against benchmarks.”
Manual
2.2h/mo
¥99/mo
@ ¥45/hr · 2.2h
vs
Dondo
1 min
Included
Same result, automated
Where you're losing
Add complete product image sets¥18/mo
Rewrite weak product titles¥6/mo
Add missing product descriptions¥6/mo
Improve catalog SEO fields¥3/mo
Conservative
¥8/mo
Moderate
¥31/mo
Aggressive
¥53/mo
Research-backed conversion impact rates
Descriptions: 10% conversion loss (Salsify 2024: 55% won't buy from poor content)Images: 15% conversion loss (Photoroom/Pixelz 2024: 58-100% sales increase with images)Titles: 5% revenue impact (15% CTR loss × 53% organic traffic share — FeedOps 2025)SEO: 5% organic traffic loss (BrightEdge 2025: 53% of traffic is organic)
Monthly revenue estimated from 4 products, CNY118 avg price, ~5K monthly visits scaled by catalog size, 2% conversion rate.
Formula: Sampled 4 of 4 products (×1 extrapolation). Losses combined multiplicatively: 1-(1-r₁)(1-r₂)(1-r₃)(1-r₄) to avoid double-counting.
Act 02 · Audience
Who you're talking to, and the gap between you.
Before we look at what's broken, we need to understand who reads your product pages and what they came for.
02 · 01 — Buyer
Meet Elena,.
She's 70-80% of revenue (if catalog aligned) of your revenue — and your product pages aren't answering her questions.
Elena is a health-conscious woman in her late 20s to early 40s who prioritizes her well-being and seeks gentle, natural, and effective solutions for her personal and intimate care. She's wary of conventional products with harsh chemicals or artificial additives and values transparency and ethical sourcing from brands.
Elena, The Conscious Care Seeker
She walks in already thinking:
Skepticism towards products lacking clear ingredient lists or certifications for safety and gentleness.
Fear of irritation or discomfort from synthetic materials or artificial fragrances in intimate care.
Unwillingness to compromise on product effectiveness or reliability for the sake of 'natural' claims without proven results.
What she's trying to do:
Help me maintain my intimate health and comfort daily without causing irritation or worry about harmful ingredients.
Provide me with reliable and discreet period care that feels natural and supports my body's needs.
Empower me to feel confident and cared for, knowing the products I use are safe, effective, and ethically produced.
What pushes her to buy:
Discovery of a new brand that openly shares its commitment to dermatological testing, skin-friendly materials, and avoiding harsh additives.
Personal recommendation from a trusted friend or influencer regarding comfortable, gentle, and effective intimate/period care.
A desire to upgrade to more sustainable or health-conscious personal care products that align with her overall wellness philosophy.
Profound Disconnect Between Brand Identity and Catalog Offerings
The current catalog featuring 'Snow Power Satchel Veneer Snowboard Straps,' 'Orange Snowboard,' 'Ski Snowboard Goggles,' and 'Heating Cushion Electric Blanket Artifact Household' is completely misaligned with Elena's needs and the core brand identity of 'Feel Fine.' Elena is seeking gentle, natural, and trustworthy intimate and self-care products for women and teenage girls. The existing catalog offers outdoor sports equipment and a household heating item, which not only fail to address any of her primary jobs-to-be-done or buying triggers but also raise significant concerns about brand authenticity and relevance. There are no products even remotely related to feminine hygiene, intimate care, or general self-care for women in the provided catalog snippets.
02 · 02 — Voice
Your brand voice, scored.
Empathetically SupportiveUnderstands and validates women's intimate and period care needs, offering solutions with a tone that feels caring and understanding rather than prescriptive.
Trustworthy & TransparentProvides clear, evidence-based information about product formulations and testing, building confidence through openness about ingredients and safety.
Modern & ProgressiveChallenges conventional intimate care norms by "rethinking" traditional approaches, using language that is forward-thinking and relevant to contemporary women's well-being.
Naturally GentleEmphasizes the natural, skin-friendly, and additive-free qualities of products, communicating a commitment to gentle care that prioritizes comfort and bodily harmony.
Best of your brand
At Feel Fine, we believe intimate care should empower, not complicate. We craft every product with your real-life comfort and confidence in mind, meticulously selecting natural, skin-friendly ingredients and proving our promise with transparent testing. Because you deserve to feel cared for, every single day.
Feel Fine Brand Ethos
Your product pages
Existing product descriptions might focus predominantly on functional benefits (e
Overly Functional Product Descriptions
Existing product descriptions might focus predominantly on functional benefits (e.g., "absorbent," "breathable material") without adequately conveying the brand's core values of empathetic care, transparency, and empowerment. They could lack the narrative depth that explains why these features matter in the context of a woman's overall well-being and confidence, failing to connect to the "rethinking" aspect or the natural/gentle approach beyond simple ingredient lists. This could make products appear generic rather than truly distinctive and aligned with the Feel Fine voice.
To rethink everyday intimate and period care, and to create intimate and body care products that help women feel comfortable, confident, and cared for every day. [3, 6]
Women and teenage girls seeking comfortable, gentle, and trustworthy intimate care, period care, and self-care products.
Customers
Key differentiators
Women-founded by Olha and Dasha. [3, 6]Focuses on rethinking intimate and period care. [3]Products are dermatologically tested. [3, 20]Uses carefully selected breathable and skin-friendly materials. [3]Avoids artificial fragrances in period products. [3]Products are designed with real needs in mind, not marketing trends. [3]Transparency through providing certificates. [20]
Values
ComfortSafetyGentlenessTrustworthinessReal-life needsAvoiding unnecessary additivesDermatologically testedSkin-friendly materialsTransparency
Tech stack
Shopify
/5
Trustpilot ()
/5
Google ()
Social presence
02 · 03 — Proof
Same product, rewritten for Elena,.
Orange Snowboard
Today
Orange Snowboard
No description.
After · Dondo
Feel Fine Summit All-Mountain Snowboard - Vibrant Orange, Durable Flex
Experience exhilaration and unwavering control on the slopes with the Feel Fine Summit All-Mountain Snowboard, engineered for effortless performance and vibrant style. • Durable Wood Core: Responsive ride, long-lasting performance. • All-Mountain Twin Shape: Versatile carving, easy transitions for all skill levels. • Medium Flex Pattern: Balanced control and forgiving feel, boosting confidence. • Vibrant Orange Finish: Stand out with modern, bold design. Feel confident in your gear with Feel Fine's commitment to quality craftsmanship and thoughtful design, ensuring every ride is pure freedom and reliability.
Snow Power Satchel Veneer Snowboard Straps Ski/Snowboard Holder Snow Board Protective Belt Veneer Strap
Today
Snow Power Satchel Veneer Snowboard Straps Ski/Snowboard Holder Snow Board Protective Belt Veneer Strap
<body>
<p><img align="absmiddle" src="https://images.sobuys.com/t-image2/kf/Sa0ef8626e6ae45659c82589a328fcf9aL.jpeg" style="max-width: 750.0px;"></p>
<p><strong><span style="font-family: microsoft yahei;"><span style="">"Snow power" Satchel single board snowboard strap single board strap </span></span></strong></p>
<p><span style="color: #ff0000;"><span style="font-family: microsoft yahei;"><span style="">S code: Applicable to veneer length: 100-135cm </span></span></span></p>
<p><span style="color: #ff0000;"><span style="font-family: microsoft yahei;"><span style="">M size: Applicable to veneer length: 135-155cm </span></span></span></p>
<p><span style="color: #ff0000;"><span style="font-family: microsoft yahei;"><span style="">L size: Applicable to veneer length: 150-175cm </span></span></span></p>
<p><span style="color: #ff0000;"><span style="font-family: microsoft yahei;"><span style="">DETAILS * *</span></span></span></p>
<p><span style="color: #ff0000;"><span style="font-family: microsoft yahei;"><span style=""><img align="absmiddle" src="https://images.sobuys.com/t-image2/kf/S60704952f6244bf5b439fd90d299fb28c.jpeg" style="max-width: 750.0px;"><img align="absmiddle" src="https://images.sobuys.com/t-image1/imgextra/i1/139531104/TB2luohiwvD8KJjSsplXXaIEFXa_!!139531104.jpg" style="max-width: 750.0px;"><img align="absmiddle" src="https://images.sobuys.com/t-image2/kf/S6adbea68fd0745c09f3249b8cb0201f54.jpeg" style="max-width: 750.0px;"><img align="absmiddle" src="https://images.sobuys.com/t-image2/kf/S3f3f2f46ff56404ba4c26966e03a0ce4c.jpeg" style="max-width: 750.0px;"><img align="absmiddle" src="https://images.sobuys.com/t-image2/kf/S47db6c71d08e45bcb631dc8594bacd78T.jpeg" style="max-width: 750.0px;"></span></span></span></p>
<p> </p>
<p> </p>
</body>
After · Dondo
Feel Fine Secure Snowboard & Ski Carry Straps - Padded, Universal Fit, Easy Transport
Simplify your mountain adventures with Feel Fine Secure Carry Straps, designed for effortless and comfortable transport of your snowboard or skis, keeping your gear pristine. • Ergonomic Padded Shoulder Strap: Enhanced comfort, reduces strain during carrying. • Universal Adjustable Fit: Securely holds various board/ski lengths (S code: 100-135cm veneer). • Durable Nylon & Reinforced Stitching: Reliable strength, long-lasting protection. • Quick-Release Buckles: Fast, effortless attachment and removal. Trust in Feel Fine's thoughtful design and commitment to quality, ensuring your gear is always cared for and ready for adventure.
Ski Snowboard Goggles Mountain Skiing Eyewear Snowmobile Winter Sports Gogle Snow Glasses Cycling Sunglasses Mens Mask for Sun
Today
Ski Snowboard Goggles Mountain Skiing Eyewear Snowmobile Winter Sports Gogle Snow Glasses Cycling Sunglasses Mens Mask for Sun
<div class="detailmodule_html"><div class="detail-desc-decorate-richtext">
<h1 style="text-align:center" align="center"><strong>Ski Snowboard Goggles Mountain Skiing Eyewear Snowmobile Winter Sports Gogle Snow Glasses Cycling Sunglasses Mens Mask for Sun</strong></h1>
<p><strong>Description:</strong></p>
<div>
1. Outdoor Goggles have toughness, no cracking, no breaking, and constant, and can protect your eyes during intense sports
<br>2. The frame cotton of Outdoor Goggles are high-density black sponge, which is very comfortable to wear, and the size of the headband can be adjusted freely.
<br>
<br>
<strong>Specifications:</strong>
<br>Product Name: Outdoor Goggles
<br>Material: PC
<br>Degree: plane mirror
<br>Style: windproof
<br>Style: half frame
<br>Type: Goggles
<br>Style: Unisex
<br>
<br>
<strong>Product List:</strong>
<br>1*Outdoor Goggles
<br>
<br>
<strong>Notes:</strong>
<br>Please allow 0.5cm/0.20in error due to manual measurement.
<br>Due to the difference between different monitors, the picture may not reflect the actual color of the item, hope you can understand.
<br>
<img src="https://ae01.alicdn.com/kf/S67435fedece84b08ad2458bdb1384cbeK.jpg" slate-data-type="image">
<img src="https://ae01.alicdn.com/kf/Sf9411e62ba4545ca9a41205c2d3f5278C.jpg" slate-data-type="image">
<img src="https://ae01.alicdn.com/kf/Se5e8da14559b4f1b80071ba4e459ed13b.jpg" slate-data-type="image">
<img src="https://ae01.alicdn.com/kf/Sbce63961e46f47baa6c844e402eb3cb27.jpg" slate-data-type="image">
<img src="https://ae01.alicdn.com/kf/S8c7c5da67522498e904f32ddad18e9b7B.jpg" slate-data-type="image">
<img src="https://ae01.alicdn.com/kf/S03660905f8db4a27aed3227f3865bcbdb.jpg" slate-data-type="image">
<img src="https://ae01.alicdn.com/kf/Sf1e63bfb2f054f438227434611066c74h.jpg" slate-data-type="image">
</div>
<div class="custom-tempate-content">
<h2><br></h2>
<h2><br></h2>
<h2 style="text-align:left" align="left">1. About Feedback:</h2>
<p>1.1 Please leave positive feedback and 5 stars if you are satisfied with our items and services.</p>
<p>1.2 Feedback is very important for US, So please contact us immediately BEFORE you give us neutral or negative feedback.We will do our best to solve any problem and provide the best customer services.</p>
<p>1.3 It is impossible to solve it if we do not know about them!</p>
<h2><br></h2>
<h2>2. What are the available methods for payment?</h2>
<p>2.1 We accept Alipay, West Union, TT. All major credit cards are accepted through secure payment processor ESCROW.</p>
<p>2.2 Note: Others about payment VIA this link:<a href="//service.aliexpress.com/page/knowledge?pageId=37&category=1000021991&knowledge=1060068630&language=en" target="_blank" class=""><span style="font-size:1.2rem">https://service.aliexpress.com/page/knowledge?pageId=37&category=1000021991&knowledge=1060068630&language=en</span></a></p>
<p><span style="font-family:Georgia">2.3 Payment must be made within 3 days of order.</span><br></p>
<p>2.4 If you can't checkout immediately after auction close, please wait for a few minutes and retry Payments must be completed within 3 days.</p>
<h2><br></h2>
<h2>3. Aabout Shipping:</h2>
<p>3.1 WORLDWIDE SHIPPING. (Except some countries and APO/FPO),Orders processed timely after the payment verification.</p>
<p>3.2 We only ship to confirmed order addresses. Your order address MUST MATCH your Shipping address.</p>
<p>3.3 The images shown are not the actual item and are for your reference only.</p>
<p>3.4 SERVICE TRANSIT TIME is provided by the carrier and excludes weekends and holidays. Transit times may vary, particularly during the holiday season.</p>
<p>3.5 If you have not received your shipment within the period ? please contact us immediately. We will track with shipping company as soon as possible and reply you.</p>
<p>3.6 Due to stock status and time differences, we will choose to ship your item from our first available warehouse for fast delivery.</p>
<p>3.7 Seller are not in charge of import duty, buyer is responsible for that. Any dispute caused by this is unreasonable.</p>
<p>3.8 BR buyer please provide the CPF or CNPJ, it will be better for you to get it ASAP. thanks</p>
<h2><br></h2>
<h2>4. Return and Refund:</h2>
<p>4.1 You have 7 days to contact us and 30 days to return it after received it. If holding on it more than 7 days, it is considered used and WE WILL NOT ISSUE YOU A REFUND OR REPLACEMENT.</p>
<p>4.2 There are NO EXCEPTIONS! Shipping cost is bear by both seller and buyer in half.</p>
<p>4.3 All returned items MUST BE in the original packaging and you MUST PROVIDE us with the shipping tracking number, specific reason for the return.</p>
<p>4.4 We will refund YOUR FULL WINNING BID AMOUNT, upon receipt of the item in its original condition and packaging with all components accessories included, AFTER BOTH Buyer and Seller cancel the transaction from aliexpress. OR, you may choose to have a replacement.</p>
<p>4.5 We will bear all the shipping cost if the product(s) is (are) not as advertised.</p>
<p><br></p>
<p><strong>5.Please note before placing an order: </strong></p>
<p>The zip code starting with 07,51,52,35,38 in Spain is a remote area zip code, please do not purchase overseas warehouse delivery, only China delivery</p>
<p><br></p>
<p style="text-align:center" align="center"><strong>With you, we will do better and better...</strong></p>
<p><br></p>
</div>
<p><br></p>
</div></div>
After · Dondo
Feel Fine Clarity Pro Ski Snowboard Goggles - Anti-Fog, UV Protection, Wide View
Achieve unparalleled clarity and unwavering comfort on the slopes with Feel Fine Clarity Pro Ski & Snowboard Goggles, engineered for superior protection and optimal visibility. • Advanced Anti-Fog & UV400 Lens: Crystal-clear vision, shields eyes from harmful rays and glare. • Spherical Wide-View Lens: Maximizes peripheral vision, enhancing safety and awareness. • Triple-Layer Foam Padding: Snug, irritation-free fit, feels gentle against skin for extended wear. • Impact-Resistant Frame & Flexible TPU: Exceptional toughness, prevents cracking during intense sports. Experience the Feel Fine difference with gear designed for your comfort, safety, and ultimate enjoyment, backed by our commitment to transparent quality.
Act 03 · Diagnosis
Where it's bleeding, ranked.
Issues ordered by cost. Expand any row for the evidence.
03 · 01 — Dimensions
Six dimensions, scored.
03 · 01b — Issues
Top issues, ranked by cost.
01
Critical data gaps
+¥16/moSeveral products are missing essential images and/or descriptions, rendering them unsellable and undiscoverable in search.
critical02
Inconsistent Title Quality
+¥15/moProduct titles vary widely, from overly brief to keyword-stuffed with typos, severely impacting search visibility and user experience.
critical03 · 03 — Benchmark
How you stack up.
feelfine1.myshopify.com (You)
55
Natracare
88
Flo (Here We Flo)
90
BrandDesc wordsLifestyle %Materials %Voice %
feelfine1.myshopify.com (You)203w50%25%100%
Natracare150w70%95%90%
Flo (Here We Flo)120w80%90%85%
Competitors were identified based on their product categories (feminine hygiene, intimate care, self-care) and their market presence, prioritizing brands with a strong footprint in Europe, similar to the target store's headquarters in Ukraine. Public web signals, including official websites and industry news, were used to estimate catalog quality metrics. Metrics were estimated by assessing website design, product page content, imagery, and brand messaging. URLs were verified for direct relevance and active e-commerce operations.
Competitor metrics are estimates from public web signals, not scraped catalog counts.
Weak titles (33%)
Weak titles (100%)
Category distribution
Price analysis
¥12.99
Min
¥118
Avg
¥171.99
Median
¥185.82
Max
2%
Budget
2%
Mid-range
0%
Premium
Coverage
75%
Has description
2071
Avg desc length
75%
Has images
4.3
Avg imgs/product
100%
Compare-at
0%
Psychological
0%
Avg discount
✓
Installments
✓
Bundles
Issues
- Only 0% use psychological pricing patterns (.99, .95)
Recommendations
- Apply charm pricing (.99 endings) to high-traffic products for 1-3% conversion lift
Act 04 · Plan
What we do about it.
One ranked roadmap, three views. Phase 1 alone recovers the majority inside 2 weeks.
04 · 01 — Roadmap
The action plan, three ways.
high
02
Add missing product descriptions
Thin or missing descriptions force shoppers to guess why the product is worth buying.
+¥6/mo·1 products
03
Rewrite weak product titles
Weak titles hurt search visibility and make products harder to understand at a glance.
+¥6/mo·2 products
04
Improve catalog SEO fields
Incomplete SEO fields limit how much organic traffic your existing catalog can capture.
+¥3/mo·1 products
Your 7-day plan
Day 1Day 1: Fix the first batch of add complete product image sets with AI Image Generator.
Day 2Day 2: Apply the same fix to 2 high-priority products.
Day 3Day 3: Address add missing product descriptions for products with the most visible conversion gaps.
Day 4Day 4: Review Dondo-generated copy for brand voice and customer objections.
Day 5Day 5: Use AI Title Generator to clean up the next catalog issue.
Day 6Day 6: Publish improvements and check the highest-impact PDPs.
Day 7Day 7: Monitor performance and continue with the next product batch.
Quick wins — do these Monday
- Rewrite 2 worst product titles (10 min each, or instant with Dondo)
- Add descriptions to 1 products missing them entirely
Week 1Title optimizationSEO Specialist
Clearer product names that are easier to scan, search, and compare.
Manual: 0.2h · Dondo: 1m
Week 2Description enrichmentContent Writer
More complete PDPs that explain value, answer objections, and support conversion.
Manual: 0.8h · Dondo: 1m
Week 3Image coverage expansionVisual Content / Photographer
Richer PDPs with stronger visual confidence and fewer abandoned product views.
Manual: 0.4h · Dondo: 1m
Week 4SEO & metadata cleanupSEO Specialist
A more discoverable catalog with cleaner metadata and stronger search intent.
Manual: 0.3h · Dondo: 1m
Add-to-cart rate
+20-40% lift
30 days post-fix
Product return rate
-5-10% reduction
90 days post-fix
Organic CTR (Search Console)
+15-30% lift
60 days post-fix
Search impressions
+10-20% increase
60 days post-fix
Organic traffic
+10-25% lift
90 days post-fix
Indexed pages in Google
100% of catalog indexed
30 days post-fix
A/B test suggestion
Adding 3+ images per product increases add-to-cart rate
Control
50% of products keep current image count
Variant
50% of products receive additional lifestyle/detail images
Keep 20% of products unchanged as a control group. Compare conversion rate, bounce rate, and revenue per session between optimized and control products after 30 days.
Recommended tools
Google Analytics 4Google Search ConsolePlatform analytics (VTEX/Shopify)Heatmap tool (Hotjar/Microsoft Clarity)
Dondo-style rewrite improved the sample title from 16 to 70 characters.The improved sample description went from 0 to 86 words.Critical data gaps is tied to an estimated CNY31/month.Overly Functional Product Descriptions
Recap · what's at stake
You're losing ¥31 every month this stays as-is.
2 products to fix. Dondo runs it in 1 minutes.