01
Expand product image sets (currently 1 per product, need 3+)
Weak image coverage reduces trust and makes products harder to evaluate.
+£9.8M/mo·42165 products
×Dunelm
Live audit · Jul 17, 2026www.dunelm.com42165 products · 50 sampledE-commerce
Dunelm,
you're leaving £78.8M
on the table every year.
We audited 50 of your 42165 products. Your catalog scores 31/100 — top Home/furniture brands hit 80. That gap is worth £6.6M/month in unrealized sales.
!
Since you opened this report, went to a competitor. $0.00
31/100
Sales at risk
£6.6M/mo
£78.8M/yr if unaddressed
Products to fix
33732 of 42165
80% of catalog needs work
Time to fix
6317d → 4m
Manual vs Dondo
7th percentile of 981 audited stores
The verdict
“Your current overall catalog score is 34. This places Dunelm significantly below the industry average for home/furniture stores. Top performers in your industry are achieving scores of 80+, indicating a substantial gap in your catalog's current optimization. Addressing the critical issues identified will be crucial for reaching industry competitive standards and maximizing your e-commerce potential.”
Manual
50528.1h/mo
£1.8M/mo
@ £35/hr · 50528.1h
vs
Dondo
6 min
Included
Same result, automated
Where you're losing
Expand product image sets (currently 1 per product, need 3+)£9.8M/mo
Add missing product descriptions£4.6M/mo
Improve catalog SEO fields£2.6M/mo
Rewrite weak product titles£1.1M/mo
Conservative
£4.9M/mo
Moderate
£6.6M/mo
Aggressive
£9.8M/mo
Research-backed conversion impact rates
Descriptions: 10% conversion loss (Salsify 2024: 55% won't buy from poor content)Images: 15% conversion loss (Photoroom/Pixelz 2024: 58-100% sales increase with images)Titles: 5% revenue impact (15% CTR loss × 53% organic traffic share — FeedOps 2025)SEO: 5% organic traffic loss (BrightEdge 2025: 53% of traffic is organic)
Monthly online revenue of £65.7M based on reported annual revenue of ~$2.41B USD FY2026.
Formula: Sampled 50 of 42165 products (×843.3 extrapolation). Losses combined multiplicatively: 1-(1-r₁)(1-r₂)(1-r₃)(1-r₄) to avoid double-counting.
Act 02 · Audience
Who you're talking to, and the gap between you.
Before we look at what's broken, we need to understand who reads your product pages and what they came for.
02 · 01 — Buyer
Meet Sarah.
She's 45-55% of revenue of your revenue — and your product pages aren't answering her questions.
Sarah is a homeowner in her late 30s, managing a busy household. She values a comfortable, stylish, and organized home environment but is also budget-conscious and looks for good value. She frequently browses Dunelm online for inspiration and specific items, sometimes visiting a physical store for larger purchases or to see items in person. She appreciates convenience and reliable service.
Sarah Henderson
She walks in already thinking:
Uncertainty about product quality and durability from online descriptions, leading to hesitation for larger or more expensive items.
Frustration with inconsistent order fulfillment and delivery times, especially for made-to-measure or custom items.
Concern about potential discrepancies between online presentation and the actual product, making her hesitant to trust entirely based on images.
What she's trying to do:
Create a comfortable, aesthetically pleasing, and inviting atmosphere throughout her home that reflects her personal style.
Efficiently organize and declutter her living spaces to improve functionality and reduce stress.
Find durable, easy-to-care-for home essentials that stand up to daily use while remaining within her budget.
What pushes her to buy:
Seasonal home refresh or renovation projects, seeking new decor, textiles, or small furniture to update her living space.
The need for practical and space-saving solutions for common household challenges, such as storage, organization, or efficient drying.
Identifying products that offer a blend of aesthetic appeal, good quality for the price, and functional benefits.
Lack of detailed, benefit-driven product descriptions.
The current catalog significantly fails to provide the detailed, benefit-driven product descriptions that Sarah needs to make informed decisions. With 70% of sampled products missing descriptions and the remaining 30% being feature-focused, she cannot adequately assess quality, understand unique selling points, or visualize how products will enhance her home. This directly exacerbates her objection regarding product quality uncertainty and hinders her ability to find practical solutions or confirm value before purchase. Essential information such as specific dimensions, material benefits, care instructions, and clear use-case scenarios are frequently absent, forcing her to guess or look elsewhere.
02 · 02 — Voice
Your brand voice, scored.
Accessible QualityOffering well-made homewares that cater to diverse budgets without compromising on standards or durability.
Inspiring Home SolutionsProviding creative ideas and a wide range of products to help customers enhance and enjoy their living spaces.
Customer-Centric ConvenienceEnsuring a seamless and straightforward shopping experience with flexible options and helpful services.
Diverse ChoicePresenting an extensive array of products to suit various styles, preferences, and functional needs for every home.
Best of your brand
The Home of NEW WAYS to love your space
Dunelm Homepage Headline
Your product pages
The product catalog descriptions are clear, concise, and effectively communicate features and practical benefits, aligning with Dunelm's 'Accessible Quality' and 'Customer-Centric Convenience' pillars
Functional Clarity, Aspirational Opportunity
The product catalog descriptions are clear, concise, and effectively communicate features and practical benefits, aligning with Dunelm's 'Accessible Quality' and 'Customer-Centric Convenience' pillars. Phrases like 'Soft and hard-wearing', 'Organised interior layout', and 'Ideal for hallways' demonstrate a focus on functionality and ease. The inclusion of 'Coordinating items available' supports 'Diverse Choice' and 'Inspiring Home Solutions' by hinting at broader styling possibilities. However, while generally positive and descriptive, many snippets lean more towards factual product attributes than the brand's overarching mission to 'create the joy of truly feeling at home.' There's an opportunity to infuse more of the 'inspiring' and 'joyful' language present in marketing headlines ('NEW WAYS to love your space') into the product-level copy to deepen the emotional connection and consistently reinforce the brand's aspirational promise, beyond just practical utility.
to help create the joy of truly feeling at home, now and for generations to come
~$2.41B USD FY2026
Revenue
~11,862
Team
Homewares and furniture customers across the UK, Ireland, and Jersey, catering to diverse budgets and preferences.
Customers
Key differentiators
Extensive product range (approx. 70,000 products)Multichannel retail model (superstores, high street, and robust online platform)Strong own-brand product offeringSpecialized Made to Measure services for window treatmentsIn-store Pausa coffee shopsSignificant digital investment including a mobile app and AI-powered shopping assistantCustom-built, serverless architecture on AWS (largest AWS Lambda user in Europe/second globally)
Values
ValueQualityChoiceStyleAct like an ownerKeep listening and learningLong-term thinkingStronger together
Tech stack
JavaScriptTypeScriptReactJavaNode.jsTerraformAWS LambdaSnowflakeMongoDBMySQLAuth0LaunchDarklyDatadogSlackTealium
3.5/5
Trustpilot (67K)
/5
Google ()
What customers love
- Clear instructions on how to measure window area. Easy to order, fast efficient service and curtains arrived earlier than predicted.
- Excellent staff, attentive, terrific range of stock.
- Dunelm does what you want to see in store but online. Items clearly set out to view.
Common complaints
- Ambiguous experiences with product quality and availability.
- Ambiguous aspects of order, with some customers reporting issues despite easy online ordering.
- Ambiguous experiences with staff, with some reviewers praising helpfulness while others report poor in-store service.
Social presence
100.8K
tiktok
86.6K
twitter
7.92K
youtube
1M
facebook
02 · 03 — Proof
Same product, rewritten for Sarah.
Quinn Textured Stripe Chenille Wooden Arm Accent Chair
Today
Quinn Textured Stripe Chenille Wooden Arm Accent Chair
No description.
After · Dondo
Accent Chair: Quinn Textured Stripe Chenille, Wooden Arms - Plush Comfort
Transform your living space into a haven of style and comfort with the Quinn Accent Chair, designed for relaxed elegance and lasting enjoyment. Crafted with your home's aesthetic and your comfort in mind, this piece offers both visual appeal and a cozy retreat. Make your home feel truly yours with this inviting addition.
• Luxurious Chenille Fabric: Soft, textured stripe upholstery offers a sophisticated feel and cozy seating experience, perfect for unwinding.
• Sturdy Wooden Arms & Frame: Expertly crafted wooden arms provide robust support and a timeless aesthetic, ensuring durability for everyday use.
• Ergonomic Design: Thoughtfully shaped for optimal comfort, making it an inviting spot for reading, relaxing, or enjoying conversation.
• Versatile Style: Blends seamlessly with various home décors, from modern to classic, enhancing any room with its unique charm.
Experience the Dunelm difference with our commitment to quality homewares; enjoy peace of mind with our easy returns policy, ensuring your complete satisfaction.
Checked Underbed Storage Bag
Today
Checked Underbed Storage Bag
No description.
After · Dondo
Underbed Storage Bag: Checked Fabric, Large Capacity - Space Saver
Reclaim valuable space and keep your belongings neatly organized with our smart Checked Underbed Storage Bag, designed for practical, dust-free solutions that simplify your home. This essential organizer helps you make the most of every corner, turning clutter into calm with ease.
• Spacious 60L Capacity: Effortlessly store bedding, seasonal clothes, or toys, maximizing unused space under your bed or in wardrobes.
• Durable Checked Fabric: Crafted from robust, breathable material that protects contents from dust and moisture, ensuring items stay fresh.
• Clear Viewing Window: Easily identify contents at a glance without unzipping, saving you time and effort when searching for items.
• Reinforced Zippers & Handles: Designed for frequent use, allowing for easy access and comfortable retrieval from under the bed.
Discover accessible quality solutions for every corner of your home, backed by Dunelm's reliable home essentials and our dedicated customer support.
Evelyn Folding Desk
Today
Evelyn Folding Desk
No description.
After · Dondo
Folding Desk: Evelyn Compact Design, Space-Saving Workstation
Maximize your living area with the Evelyn Folding Desk, an ingenious solution for creating a dedicated workspace that disappears when not in use. This desk brings inspiring home solutions to life, offering flexibility without compromising on functionality or style, perfect for modern living.
• Effortless Folding Mechanism: Quickly folds flat for easy storage, perfect for small apartments or multi-functional rooms, transforming your space in moments.
• Compact & Sturdy Design: Provides a stable surface for laptops, studies, or crafting, without permanently occupying your valuable living area.
• Modern Minimalist Aesthetic: Its clean lines and simple profile blend seamlessly with contemporary home interiors, adding style without fuss.
• Ready to Use: Arrives fully assembled, allowing for immediate setup and hassle-free productivity from the moment it arrives.
Create new ways to love your space with Dunelm's clever home solutions, crafted for modern living and everyday value you can trust.
Act 03 · Diagnosis
Where it's bleeding, ranked.
Issues ordered by cost. Expand any row for the evidence.
03 · 01 — Dimensions
Six dimensions, scored.
Issues
- Many product titles are excessively short, failing to maximize the opportunity to convey key product attributes and keywords. For example, 'Evelyn Folding Desk' (19 characters), 'Floyd Retro Table Lamp' (22 characters), and 'Dua Jute Traditional Rug' (24 characters) lack descriptive details.
- Titles show inconsistency in structure and keyword optimization.
Recommendations
- Implement a consistent, keyword-rich title structure across your catalog. A recommended format is [Brand (if applicable)] + [Product Type] + [Key Material/Attribute] + [Size/Color/Specific Feature].
- Aim for titles between 50-80 characters to provide sufficient information for customers and search engines.
- Conduct keyword research to identify common search terms for each product category and integrate them naturally into titles.
Issues
- A critical 70% of the sampled products are entirely missing descriptions, including prominent items like 'Checked Underbed Storage Bag,' 'Quinn Textured Stripe Chenille Wooden Arm Accent Chair,' and 'Evelyn Folding Desk.'
- Even for the 30% of products that do have descriptions, they are often feature-focused rather than benefit-driven.
- The absence of detailed information (dimensions, care instructions, unique selling points, use cases) leaves customers with unanswered questions.
Recommendations
- Prioritize the immediate addition of comprehensive product descriptions for all products, especially new arrivals and top sellers.
- For existing descriptions, rewrite them to lead with compelling benefits, followed by clear bullet points detailing specifications and care instructions.
- Incorporate persuasive copywriting that addresses customer needs and highlights why each product is valuable.
- Ensure all descriptions are unique to avoid duplicate content issues with search engines.
Issues
- Every single sampled product, including the 'strongest' performers like 'Scallop Sofa Side Table' and 'Avi Ladder Shelf with Laundry Bag', features only one image.
- The lack of multiple images means customers cannot view products from different angles, inspect details, or visualize the product within a typical home setting.
- There's an absence of lifestyle images, detail shots, or images showing product scale.
Recommendations
- Implement a strict policy requiring a minimum of 3-5 high-quality images per product.
- Ensure each product has a primary image on a clean white background.
- Add lifestyle images to demonstrate how products look in real-world settings.
- Include detail shots to highlight textures, unique features, and material quality.
- For furniture and larger items, provide images showing various angles, internal views (if applicable), and clear dimensions.
Issues
- The sampled products show a basic pricing structure with no visible promotional 'was/now' pricing or price anchoring.
- All prices are round numbers (e.g., 12 GBP, 55 GBP), with no psychological pricing (e.g., .99 endings).
- There is no evidence of visible installment or financing options for higher-ticket items, such as the 'Quinn Textured Stripe Chenille Wooden Arm Accent Chair' (£159) or 'Lilly Adjustable Arc Floor Lamp' (£120).
- No urgency signals (e.g., 'limited stock,' 'deal ends soon') are evident.
Recommendations
- Implement a clear promotional pricing strategy, regularly utilizing 'was/now' pricing on at least 20-30% of your catalog.
- Consider testing charm pricing (e.g., £X.99) for suitable products.
- For higher-priced items, prominently display financing or installment payment options.
- Introduce urgency signals for popular or sale items, such as 'Only X left!' or 'Offer ends in X hours.'
- Explore creating product bundles or multi-pack discounts to increase Average Order Value (AOV).
Issues
- A complete absence of product tags for all sampled products. This severely cripples customer discoverability.
- No visible product variants (e.g., sizes, colors, patterns) were reported for any product, a major functional limitation for items like 'Durham Stripe 100% Cotton Duvet Cover and Pillowcase Set' or 'Dua Jute Traditional Rug'.
- While all products were categorized as 'New,' this is a broad status, not a detailed hierarchical category for navigation.
Recommendations
- Develop and implement a comprehensive tagging strategy for your entire catalog. Add relevant tags for key attributes.
- For products that come in multiple options, configure them as product variants on a single product page.
- Review and refine your category hierarchy to ensure it's logical, deep, and reflective of how customers browse for homewares.
Issues
- The most impactful issue is the 70% of products missing descriptions, which means a vast amount of crawlable, keyword-rich content is absent.
- Product titles, averaging 37 characters, are often too short and lack the full spectrum of relevant keywords.
- The lack of product tags also limits opportunities for internal linking and the thematic authority of product pages.
- The overall lack of on-page content optimization will hinder search engine ranking.
Recommendations
- Prioritize adding comprehensive, keyword-rich descriptions for all products.
- Optimize all product titles to be 50-80 characters, incorporating primary and secondary keywords.
- Implement a strategy for adding unique and descriptive alt text to all product images.
- Leverage product tags not only for internal navigation but also as internal linking signals and to define content clusters for search engines.
03 · 01b — Issues
Top issues, ranked by cost.
01
70% of products are missing descriptions
+£2.3M/mo70% of sampled products are entirely missing descriptions, including 'Checked Underbed Storage Bag', 'Quinn Textured Stripe Chenille Wooden Arm Accent Chair', and 'Evelyn Folding Desk'.
critical02
Every product has only one image
+£1.6M/moEvery single sampled product, including 'Scallop Sofa Side Table' and 'Avi Ladder Shelf with Laundry Bag', features only one image, significantly hindering customer evaluation.
critical03
Lack of product tags and variants
+£1.2M/moComplete absence of product tags and no visible product variants for items like 'Durham Stripe 100% Cotton Duvet Cover and Pillowcase Set' or 'Dua Jute Traditional Rug', leading to poor discoverability and fragmented experience.
critical04
Sub-optimal SEO due to missing content and short titles
+£853.5K/moThe 70% of products missing descriptions and short titles (averaging 37 characters) severely limit organic search visibility for products like 'Acacia Glass Cake Dome' and 'Greenfield Cotton Stripe Box Bench Pad'.
critical05
Short and inconsistent product titles
+£590.9K/moMany product titles like 'Evelyn Folding Desk' (19 chars) and 'Floyd Retro Table Lamp' (22 chars) are excessively short, failing to convey key attributes and impacting click-through rates.
warning03 · 03 — Benchmark
How you stack up.
Dunelm | The UK's Leading Home Furnishings Retailer (You)
31
Inter IKEA Systems B.V. (IKEA)
15
Wayfair.co.uk
80
Next Home
88
BrandDesc wordsLifestyle %Materials %Voice %
Dunelm | The UK's Leading Home Furnishings Retailer (You)28w0%14%65%
Inter IKEA Systems B.V. (IKEA)7w14%11%57%
Wayfair.co.uk100w70%80%75%
Next Home110w85%85%85%
Competitors were identified from the provided list based on their primary product categories (home/furniture) and market presence (UK). Their official websites were then reviewed to confirm product offerings and estimate catalog quality metrics through direct observation of product pages, focusing on description length, image types (lifestyle vs. product-only), explicit material claims, and brand voice consistency.
Competitor metrics are estimates from public web signals, not scraped catalog counts.
Insufficient images (0%)
Category distribution
Price analysis
£6
Min
£80
Avg
£35
Median
£699
Max
18%
Budget
13%
Mid-range
19%
Premium
Coverage
30%
Has description
179
Avg desc length
100%
Has images
1
Avg imgs/product
0%
Compare-at
34%
Psychological
0%
Avg discount
✕
Installments
✓
Bundles
Issues
- Only 0% of products show compare-at prices — missing urgency signals
- No installment/financing information visible in product descriptions
Recommendations
- Add compare-at prices to at least 20-30% of products to create urgency and anchor value
- Add payment plan visibility to high-ticket product descriptions to reduce sticker shock
Homepage
65
Perf
92
A11y
100
SEO
4.0 s
LCP
3.8 s
FCP
0.002
CLS
390 ms
TBT
Product page
39
Perf
90
A11y
100
SEO
9.2 s
LCP
Mobile issues
- Product page mobile performance is 39/100 — shoppers abandon slow PDPs
- Product pages are 26 points slower than homepage — indicates heavy PDP content
Missing fields
BreadcrumbList schema
Sample pages
Recommendations
- Add BreadcrumbList schema to improve site hierarchy signals and search appearance
- Add Review or AggregateRating schema to display star ratings in search results
109
Avg links
4
Depth
✓
Breadcrumbs
✕
Cross-sell
Issues
- No cross-sell or related product sections detected on product pages
Recommendations
- Add "Related Products" or "You May Also Like" sections to increase session depth and AOV
2,500
Low est.
5,000
Mid est.
10,000
High est.
Act 04 · Plan
What we do about it.
One ranked roadmap, three views. Phase 1 alone recovers the majority inside 2 weeks.
04 · 01 — Roadmap
The action plan, three ways.
high
02
Add missing product descriptions
Thin or missing descriptions force shoppers to guess why the product is worth buying.
+£4.6M/mo·29516 products
03
Improve catalog SEO fields
Incomplete SEO fields limit how much organic traffic your existing catalog can capture.
+£2.6M/mo·33732 products
04
Rewrite weak product titles
Weak titles hurt search visibility and make products harder to understand at a glance.
+£1.1M/mo·14336 products
Your 7-day plan
Day 1Day 1: Fix the first batch of expand product image sets (currently 1 per product, need 3+) with AI Image Generator.
Day 2Day 2: Apply the same fix to 25 high-priority products.
Day 3Day 3: Address add missing product descriptions for products with the most visible conversion gaps.
Day 4Day 4: Review Dondo-generated copy for brand voice and customer objections.
Day 5Day 5: Use Listing Optimizer to clean up the next catalog issue.
Day 6Day 6: Publish improvements and check the highest-impact PDPs.
Day 7Day 7: Monitor performance and continue with the next product batch.
Quick wins — do these Monday
- Rewrite 10 worst product titles (10 min each, or instant with Dondo)
- Add descriptions to 5 products missing them entirely
- Add compare-at prices to 10 high-traffic products
Week 1Title optimizationSEO Specialist
Clearer product names that are easier to scan, search, and compare.
Manual: 1194.7h · Dondo: 956m
Week 2Description enrichmentContent Writer
More complete PDPs that explain value, answer objections, and support conversion.
Manual: 11068.5h · Dondo: 1968m
Week 3Image coverage expansionVisual Content / Photographer
Richer PDPs with stronger visual confidence and fewer abandoned product views.
Manual: 8784.6h · Dondo: 2811m
Week 4SEO & metadata cleanupSEO Specialist
A more discoverable catalog with cleaner metadata and stronger search intent.
Manual: 4216.5h · Dondo: 2249m
PDP conversion rate
+15-25% lift
30 days post-fix
PDP bounce rate
-10-20% reduction
30 days post-fix
Add-to-cart rate
+20-40% lift
30 days post-fix
Product return rate
-5-10% reduction
90 days post-fix
Organic CTR (Search Console)
+15-30% lift
60 days post-fix
Search impressions
+10-20% increase
60 days post-fix
A/B test suggestion
Enriched product descriptions increase PDP conversion rate
Control
50% of products keep current descriptions
Variant
50% of products receive AI-generated benefit-led descriptions
Keep 20% of products unchanged as a control group. Compare conversion rate, bounce rate, and revenue per session between optimized and control products after 30 days.
Recommended tools
Google Analytics 4Google Search ConsolePlatform analytics (VTEX/Shopify)Heatmap tool (Hotjar/Microsoft Clarity)
04 · 02 — Recommendations
What Dondo fixes for you.
01
70% of products missing descriptions, generic existing descriptions.
Utilize Dondo's AI Description Writer to automatically generate persuasive, SEO-rich, and benefit-driven descriptions for all products, especially 'Checked Underbed Storage Bag,' 'Quinn Textured Stripe Chenille Wooden Arm Accent Chair,' and 'Evelyn Folding Desk.' This will rapidly populate missing content and enhance existing ones.
+15-25% conversion rate from improved product understanding and engagement.·AI Description Writer
02
All products having only one image.
Deploy Dondo's AI Image Generator to create professional product photos, diverse lifestyle shots, detailed close-ups, and background variations. This will ensure every product, including 'Scallop Sofa Side Table' and 'Avi Ladder Shelf with Laundry Bag,' has 3-5 high-quality, conversion-optimized images.
+20-35% conversion rate from enhanced visual appeal and product comprehension.·AI Image Generator
03
Poor SEO due to missing descriptions, sub-optimal titles, and lack of tags.
Use Dondo's Listing Optimizer to automatically rewrite product titles for keyword optimization (targeting 50-80 characters), generate SEO-friendly meta descriptions, and ensure product descriptions are rich with relevant search terms. It will also help implement a comprehensive tagging strategy.
+25-40% organic traffic and improved search engine ranking for products like 'Floyd Retro Table Lamp'.·Listing Optimizer
04
Missing product variants and product tags leading to poor catalog structure and discoverability.
Leverage Dondo's Listing Optimizer to automatically identify and populate missing product variants (e.g., sizes for 'Durham Stripe 100% Cotton Duvet Cover and Pillowcase Set,' colors for 'Quinn Textured Stripe Chenille Wooden Arm Accent Chair') and generate a comprehensive set of relevant tags for all products, significantly improving internal search and filterability.
+10-20% internal search conversion rate and +5-10% Average Order Value (AOV) through better cross-selling of variants.·Listing Optimizer
05
Lack of strategic pricing psychology and promotional tactics.
Utilize Dondo's Competitor Analysis to benchmark pricing strategies and promotional activities of direct competitors. Then, use the Listing Optimizer to apply suggested optimal promotional pricing (e.g., 'was/now' pricing), implement psychological pricing, and add installment visibility and urgency signals (e.g., 'Only 5 left!') to relevant products like 'Lilly Adjustable Arc Floor Lamp'.
+8-15% conversion rate for promotional items and higher-value products.·Competitor Analysis & Listing Optimizer
04 · 03 — Queue
The product fix queue.
Connect Dondo and this becomes your work surface.
Product
Score
Impact
Feature
Quinn Textured Stripe Chenille Wooden Arm Accent Chair
20
+£1.8M
AI Image Generator
Checked Underbed Storage Bag
25
+£1.5M
AI Image Generator
Evelyn Folding Desk
30
+£1.2M
AI Image Generator
Dua Jute Traditional Rug
30
+£984.8K
AI Image Generator
Floyd Retro Table Lamp
35
+£886.3K
AI Image Generator
Scallop Sofa Side Table
40
+£787.8K
AI Image Generator
Dondo-style rewrite improved the sample title from 54 to 73 characters.The improved sample description went from 0 to 156 words.70% of products are missing descriptions is tied to an estimated £6.6M/month.Functional Clarity, Aspirational Opportunity
Recap · what's at stake
You're losing £6.6M every month this stays as-is.
33732 products to fix. Dondo runs it in 4 minutes.