Expand product image sets (currently 1.3 per product, need 3+)
Weak image coverage reduces trust and makes products harder to evaluate.
We audited 11 of your 11 products. Your catalog scores 48/100 — top e-commerce brands hit 96. That gap is worth $42/month in unrealized sales.
“This catalog is functionally obsolete compared to top-tier competitors who leverage rich media and optimized SEO titles to dominate the market.”
Monthly revenue estimated from 11 products, $51 avg price, ~5K monthly visits scaled by catalog size, 2% conversion rate.
Formula: Sampled 11 of 11 products (×1 extrapolation). Losses combined multiplicatively: 1-(1-r₁)(1-r₂)(1-r₃)(1-r₄) to avoid double-counting.
Before we look at what's broken, we need to understand who reads your product pages and what they came for.
She's 65-75% of revenue of your revenue — and your product pages aren't answering her questions.
Technical unprofessionalism: Seeing raw HTML code like 'data-mce-fragment' in descriptions makes the brand feel untrustworthy and the products potentially unsafe.
Lack of Label Transparency: Without high-resolution images of the supplement facts panel or clear ingredient lists, he is hesitant to consume 'Max-Strength' products.
High-Ticket Risk: The 50 Count Bundle costs nearly $200 but has no product description, making it impossible to verify what flavors or compounds are included before buying.
Manage daily stress and 'unwind' after a long day without the high intensity of Delta 9 THC.
Improve sleep quality through a predictable, recurring nighttime supplement routine.
Sustainably source hemp-derived products through a 'Subscribe & Save' model to ensure he never runs out of his preferred dosage.
Significant sitewide discounts such as the 'MEMORIAL50' 50% off sale that lower the barrier to entry for bulk purchases.
The availability of a Military Discount, which signals that the brand respects and understands his specific community and needs.
Flavor-focused rejuvenation: The promise of 'Sweet Relief' and specific fruit profiles like 'Peach Bliss' that make his wellness routine feel like a treat rather than medicine.
While the persona is motivated by 'Max-Strength' relief and professional lab results, the catalog's technical failures—such as missing descriptions for high-value bundles and HTML artifacts in the copy—undermine the brand's 'Premium' positioning. The lack of a standard three-image minimum (including label views) fails to answer David's safety concerns, while the omission of 'Delta 8' in product titles makes it difficult for him to verify exactly what he is purchasing during his search.
While the brand's headlines and blog titles promise 'Sweet Relief' and 'Bliss,' the current product descriptions are almost exclusively technical bullet points focused on milligram counts and manufacturing origins. There is a missed opportunity to bridge the clinical facts with the brand’s mission of rejuvenation; adding sensory-driven copy to the catalog would better align individual products with the restorative lifestyle promised on the homepage.


Issues ordered by cost. Expand any row for the evidence.
High-priority SKUs like 22447 are published without descriptions or images, rendering them unsearchable and unpurchasable.
critical90% of the catalog fails to include primary keywords like 'Delta 8', resulting in a near-total loss of organic search visibility.
criticalAn average of 1.2 images per product is insufficient for the supplement industry where visual trust and label transparency are mandatory.
criticalDescription fields contain 'data-mce-fragment' and other raw code artifacts, indicating a lack of basic data sanitization post-migration.
warningThe lack of standardized supplement fact panels across the catalog creates significant legal and consumer trust risks.
warningCompetitive analysis based on search visibility in the Delta-8/9 THC niche, cross-referencing product availability, lab result transparency, and visual content quality within the US market.
Competitor metrics are estimates from public web signals, not scraped catalog counts.
Weak titles (0%)
Weak titles (0%)
Insufficient images (0%)
One ranked roadmap, three views. Phase 1 alone recovers the majority inside 2 weeks.
Weak image coverage reduces trust and makes products harder to evaluate.
Weak titles hurt search visibility and make products harder to understand at a glance.
Incomplete SEO fields limit how much organic traffic your existing catalog can capture.
Thin or missing descriptions force shoppers to guess why the product is worth buying.
Clearer product names that are easier to scan, search, and compare.
More complete PDPs that explain value, answer objections, and support conversion.
Richer PDPs with stronger visual confidence and fewer abandoned product views.
A more discoverable catalog with cleaner metadata and stronger search intent.
Adding 3+ images per product increases add-to-cart rate
Keep 20% of products unchanged as a control group. Compare conversion rate, bounce rate, and revenue per session between optimized and control products after 30 days.
10 products to fix. Dondo runs it in 1 minutes.