01
Rewrite weak product titles
Weak titles hurt search visibility and make products harder to understand at a glance.
+$182/mo·209 products
×980996-fe.myshopify.com
Live audit · Jul 17, 2026980996-fe.myshopify.com252 products · 100 sampledUnknown
980996-fe.myshopify.com,
you're leaving $4.3K
on the table every year.
We audited 100 of your 252 products. Your catalog scores 74/100 — top e-commerce brands hit 92. That gap is worth $356/month in unrealized sales.
!
Since you opened this report, went to a competitor. $0.00
74/100
Sales at risk
$356/mo
$4.3K/yr if unaddressed
Products to fix
209 of 252
83% of catalog needs work
Time to fix
11d → 1m
Manual vs Dondo
85th percentile of 1,011 audited stores
The verdict
“This catalog's performance lags significantly behind top-tier e-commerce sites, particularly in fundamental content quality and visual merchandising. Critical gaps in product information and presentation directly impede discoverability and customer trust, demanding immediate and focused remediation.”
Manual
87.1h/mo
$2.6K/mo
@ $30/hr · 87.1h
vs
Dondo
1 min
Included
Same result, automated
Where you're losing
Improve catalog SEO fields$182/mo
Rewrite weak product titles$182/mo
Conservative
$180/mo
Moderate
$356/mo
Aggressive
$564/mo
Research-backed conversion impact rates
Descriptions: 10% conversion loss (Salsify 2024: 55% won't buy from poor content)Images: 15% conversion loss (Photoroom/Pixelz 2024: 58-100% sales increase with images)Titles: 5% revenue impact (15% CTR loss × 53% organic traffic share — FeedOps 2025)SEO: 5% organic traffic loss (BrightEdge 2025: 53% of traffic is organic)
Monthly revenue estimated from 252 products, $35 avg price, ~5K monthly visits scaled by catalog size, 2% conversion rate.
Formula: Sampled 100 of 252 products (×2.5 extrapolation). Losses combined multiplicatively: 1-(1-r₁)(1-r₂)(1-r₃)(1-r₄) to avoid double-counting.
Act 02 · Audience
Who you're talking to, and the gap between you.
Before we look at what's broken, we need to understand who reads your product pages and what they came for.
02 · 01 — Buyer
Meet Kai,.
She's 70-80% of revenue of your revenue — and your product pages aren't answering her questions.
Kai is a young adult navigating their identity and expressing it through fashion. They are deeply interested in specific subcultures, particularly the 'femboy' aesthetic, and seek unique, expressive clothing and accessories that align with their personal style and community trends. Kai values authenticity, comfort, and the ability to confidently showcase their identity, whether through subtle nods or overt cosplay.
Kai, The Expressive Explorer
She walks in already thinking:
Uncertainty about how a garment will look or fit without clear, detailed images and descriptions.
Concerns about product quality or material if descriptions are messy or unprofessional (e.g., raw HTML, typos).
Difficulty finding specific items due to inconsistent naming or poor search functionality.
What she's trying to do:
To confidently express my unique style and gender identity through my wardrobe.
To find niche and specific fashion items that resonate with my subculture and community.
To feel comfortable and authentic in what I wear, both in public and private settings.
What pushes her to buy:
Seeing specific styles or items popularized within their subculture or by influencers.
The desire to affirm and express their 'femboy' identity through clothing and accessories.
Seasonal needs or events (e.g., a new hoodie for colder weather, a cosplay set for a convention).
Lack of Visual Confidence & Professional Presentation
The current catalog significantly hinders Kai's buying journey by failing to provide sufficient product visuals. For a persona deeply invested in aesthetic and self-expression, the inability to clearly see how an item looks, fits, and drapes from multiple angles (as noted by 'Insufficient Product Visuals') creates immense hesitation. Furthermore, 'Unsanitized HTML in Product Descriptions' and 'Substandard Product Title Quality' undermine the professionalism and trustworthiness Kai expects from a brand catering to a specific niche, making it harder to discern product details and quality. This lack of polish detracts from the aspirational and identity-affirming experience Kai seeks.
02 · 03 — Proof
Same product, rewritten for Kai,.
Femboy Starter Kit
Today
Femboy Starter Kit
<p>The Basic Femboy starter kit is the ultimate starter kit for embracing your femboy fashion. This essential set includes a stylish plaid skirt, crop top, and matching long stockings to complete your look. Whether you're new to femboy fashion or want a reliable go-to outfit, the Basic FemboyBox has everything you need to show off your unique style. Perfect for casual days, lounging, or expressing your true self with confidence.</p>
<p>The Kit includes: </p>
<p>Crop top (Valued at $16.00)</p>
<p>Plaid Femboy Skirt (Valued at $28.00)</p>
<p>Femboy Schoolgirl Stockings (Valued at $11.00)</p>
<p>Crop Top Size:</p>
<table xmlns="http://www.w3.org/1999/xhtml" cellspacing="0" cellpadding="0" dir="ltr" border="1" data-sheets-root="1" data-sheets-baot="1">
<colgroup> <col width="100"> <col width="100"> <col width="100"> <col width="100"> <col width="100"> <col width="100"> </colgroup>
<tbody>
<tr>
<td>Size</td>
<td>Length (cm)</td>
<td>Shoulder Width (cm)</td>
<td>Waist (cm)</td>
<td>Chest (cm)</td>
<td>
<div>
<div>Sleeve Length (cm)</div>
</div>
</td>
</tr>
<tr>
<td>S</td>
<td>41</td>
<td>35</td>
<td>86</td>
<td>86</td>
<td>18</td>
</tr>
<tr>
<td>M</td>
<td>43</td>
<td>37</td>
<td>90</td>
<td>90</td>
<td>19</td>
</tr>
<tr>
<td>L</td>
<td>45</td>
<td>39</td>
<td>94</td>
<td>94</td>
<td>20</td>
</tr>
</tbody>
</table>
<p> </p>
<p>Skirt Size:</p>
<table style="width: 100%; height: 137.157px;" data-sheets-baot="1" data-sheets-root="1" border="1" dir="ltr" cellpadding="0" cellspacing="0" xmlns="http://www.w3.org/1999/xhtml">
<colgroup> <col style="width: 18.2482%;" width="100"> <col style="width: 18.2482%;" width="100"> <col style="width: 18.2482%;" width="100"> <col style="width: 18.2482%;" width="100"> <col style="width: 18.2482%;" width="100"> </colgroup>
<tbody>
<tr style="height: 19.5938px;">
<td style="height: 19.5938px;">Size</td>
<td style="height: 19.5938px;">Length (cm)</td>
<td style="height: 19.5938px;">Waist</td>
<td style="height: 19.5938px;">Inner Length</td>
<td style="height: 19.5938px;">Hip</td>
</tr>
<tr style="height: 19.5938px;">
<td style="height: 19.5938px;">XS</td>
<td style="height: 19.5938px;">37</td>
<td style="height: 19.5938px;">62</td>
<td style="height: 19.5938px;">29</td>
<td style="height: 19.5938px;">86</td>
</tr>
<tr style="height: 19.5938px;">
<td style="height: 19.5938px;">S</td>
<td style="height: 19.5938px;">38</td>
<td style="height: 19.5938px;">66</td>
<td style="height: 19.5938px;">29.5</td>
<td style="height: 19.5938px;">90</td>
</tr>
<tr style="height: 19.5938px;">
<td style="height: 19.5938px;">M</td>
<td style="height: 19.5938px;">38</td>
<td style="height: 19.5938px;">70</td>
<td style="height: 19.5938px;">30</td>
<td style="height: 19.5938px;">94</td>
</tr>
<tr style="height: 19.5938px;">
<td style="height: 19.5938px;">L</td>
<td style="height: 19.5938px;">39</td>
<td style="height: 19.5938px;">74</td>
<td style="height: 19.5938px;">30.5</td>
<td style="height: 19.5938px;">98</td>
</tr>
<tr style="height: 19.5938px;">
<td style="height: 19.5938px;">XL</td>
<td style="height: 19.5938px;">39</td>
<td style="height: 19.5938px;">78</td>
<td style="height: 19.5938px;">31</td>
<td style="height: 19.5938px;">102</td>
</tr>
<tr style="height: 19.5938px;">
<td style="height: 19.5938px;">2XL</td>
<td style="height: 19.5938px;">39</td>
<td style="height: 19.5938px;">82</td>
<td style="height: 19.5938px;">31</td>
<td style="height: 19.5938px;">102</td>
</tr>
</tbody>
</table>
<p> </p>
After · Dondo
Femboy Starter Outfit Kit: Plaid Skirt, Crop Top & Stockings | Express Your Style
Unleash your authentic self and confidently step into the vibrant 'femboy' aesthetic with the ultimate Femboy Starter Outfit Kit, meticulously designed for effortless style, bold self-expression, and making a statement within your community. This curated collection is your perfect foundation for exploring and affirming your unique identity.
* All-Inclusive Style Foundation: This essential kit provides a perfect entry point or a significant upgrade to your femboy wardrobe. It features a charming pleated plaid mini skirt that adds a classic, playful touch, a comfortable and stylish crop top designed for a flattering silhouette, and soft, opaque over-the-knee stockings that complete a truly cohesive and iconic look. Every piece is selected to harmonize beautifully, ensuring you're ready to go.
* Empower Authentic Self-Expression: Journey into the world of femboy fashion with confidence. This set is specifically chosen to embody the playful, confident, and unique spirit that defines the aesthetic, making embracing and expressing your individuality easier and more joyful than ever. It's not just clothing; it's a statement of who you are.
* Superior Comfort & Flattering Fit: We understand that feeling good is as important as looking good. Each garment is meticulously crafted from high-quality, breathable, and durable fabrics that feel incredibly soft against the skin. The skirt features a comfortable, elasticated waistband for a perfect, secure fit, the crop top offers a relaxed yet flattering silhouette, and the stockings are designed to stay in place comfortably without pinching, ensuring you look and feel your absolute best throughout the day.
* Effortless Versatility for Any Vibe: More than just a single outfit, these versatile pieces are designed for maximum mix-and-match potential. Wear the full ensemble for an iconic statement at conventions or gatherings, or easily integrate the skirt, crop top, and stockings with other items in your closet to create endless expressive looks for casual days, themed parties, or simply celebrating your unique vibe at home.
* Designed for Durability & Lasting Charm: Constructed with meticulous attention to detail and quality stitching, each component of this kit is made to withstand regular wear and washing. This ensures they maintain their vibrant look, comfortable feel, and perfect shape, allowing you to enjoy your expressive style for a long time.
Elevate your self-expression with Dondo’s quality-assured fashion. Shop with peace of mind knowing we offer easy returns and exchanges, guaranteeing your complete satisfaction with every purchase and supporting your journey of authentic style.
Vacuum Bear Hoodie
Today
Vacuum Bear Hoodie
<p>Introducing the 'Vacuum Bear Hoodie'—your new cozy femboy companion! Crafted from a plush, fleece material, this hoodie is perfect for those chilly days or relaxing evenings at home. Featuring a unique vacuum bear design, this hoodie not only offers comfort but also a touch of whimsical charm. The oversized femboy fit allows for maximum comfort, while the thick, adjustable hood provides extra warmth and a snug feel. Whether you're lounging indoors or stepping out for a casual meet-up, this hoodie is sure to become your go-to for staying comfortable in femboy style.</p>
<p>Material: Polyester</p>
<style type="text/css"><!--td {border: 1px solid #cccccc;}br {mso-data-placement:same-cell;}--></style>
<table data-sheets-baot="1" data-sheets-root="1" border="1" dir="ltr" cellpadding="0" cellspacing="0" xmlns="http://www.w3.org/1999/xhtml">
<colgroup> <col width="100"> <col width="100"> <col width="100"> <col width="100"> <col width="100"> </colgroup>
<tbody>
<tr>
<td>Size</td>
<td>Bust (cm)</td>
<td>Shoulder (cm)</td>
<td>Sleeve (cm)</td>
<td>Length (cm)</td>
</tr>
<tr>
<td>S</td>
<td>100</td>
<td>55</td>
<td>55</td>
<td>62</td>
</tr>
<tr>
<td>M</td>
<td>106</td>
<td>56</td>
<td>56</td>
<td>63</td>
</tr>
<tr>
<td>L</td>
<td>112</td>
<td>57</td>
<td>57</td>
<td>64</td>
</tr>
<tr>
<td>XL</td>
<td>118</td>
<td>59</td>
<td>58</td>
<td>65</td>
</tr>
<tr>
<td>2XL</td>
<td>124</td>
<td>61</td>
<td>59</td>
<td>66</td>
</tr>
<tr>
<td>3XL</td>
<td>130</td>
<td>62</td>
<td>60</td>
<td>67</td>
</tr>
</tbody>
</table>
After · Dondo
Oversized Vacuum Bear Femboy Hoodie | Plush Fleece Comfort & Unique Design
Wrap yourself in playful comfort and boldly showcase your unique 'femboy' aesthetic with the Vacuum Bear Hoodie, your new essential for cozy days, expressive style, and making genuine connections within your community. This hoodie isn't just a garment; it's an extension of your imaginative and authentic self.
* Exclusive Whimsical Design: Make a captivating statement with the truly unique "Vacuum Bear" graphic prominently displayed. This conversation-starting print perfectly encapsulates a playful, imaginative, and individual spirit, ensuring your style stands out and resonates deeply within subculture trends. It's a wearable piece of art that speaks to your personality.
* Cloud-Like Plush Fleece Comfort: Indulge in the ultimate softness and warmth with our premium, high-density fleece fabric. This luxurious material is meticulously engineered to provide superior insulation and an incredibly gentle, cozy feel against your skin. It makes this hoodie your perfect companion for chilly days, relaxed evenings, or simply feeling utterly pampered and secure, addressing any concerns about material quality.
* Signature Oversized Femboy Fit: Designed specifically to flatter and celebrate the 'femboy' aesthetic, this hoodie offers a generously oversized cut that drapes beautifully over any frame. It allows for comfortable layering and an effortlessly stylish, relaxed silhouette that enhances your comfort without compromising on your desired look. This fit ensures maximum freedom of movement and helps alleviate any uncertainty about how the garment will lay or feel.
* Thoughtful Details for Lasting Wear: Equipped with a thick, double-lined adjustable hood for extra warmth and a snug feel when you need it most. Durable ribbed cuffs and hem provide a secure fit, effectively locking in warmth and helping to retain the hoodie's shape and premium feel even after multiple washes, ensuring longevity and consistent style.
* Versatile Wardrobe Staple: Whether you're unwinding at home after a long day, heading out for a casual meet-up with friends, attending a themed event, or layering up for a distinctive street style statement, this hoodie effortlessly adapts to your needs. It empowers you to express your personality with ease and confidence across various settings.
Elevate your comfort and style with Dondo, where every piece is designed with authenticity and individuality in mind. Shop with confidence, knowing we back our quality with a hassle-free return policy, ensuring your complete satisfaction and peace of mind with every purchase.
Pastel Femboy Skirt
Today
Pastel Femboy Skirt
<p data-pm-slice="1 1 []"><span>Express your playful style with our Pastel Femboy Skirt, featuring a charming pleated design that's perfect for a soft, youthful aesthetic. This versatile skirt, inspired by classic school uniforms and Korean fashion trends, adds a fresh pastel touch to your wardrobe. Ideal for creating casual everyday outfits or cute cosplay ensembles, its lightweight material ensures comfort and ease. Elevate your femboy fashion game with this delightful pastel skirt that's as versatile as it is stylish.</span></p>
<table data-sheets-baot="1" data-sheets-root="1" border="1" dir="ltr" cellpadding="0" cellspacing="0" xmlns="http://www.w3.org/1999/xhtml" style="width: 100%; height: 136.156px;">
<colgroup> <col width="100" style="width: 18.1818%;"> <col width="100" style="width: 18.1818%;"> <col width="100" style="width: 18.1818%;"> <col width="100" style="width: 18.1818%;"> <col width="100" style="width: 18.1818%;"> </colgroup>
<tbody>
<tr style="height: 39.1875px;">
<td style="height: 39.1875px;">Size (cm)</td>
<td style="height: 39.1875px;">Waist (cm)</td>
<td style="height: 39.1875px;">Skirt Length (cm)</td>
<td style="height: 39.1875px;">Recommended Height (cm)</td>
<td style="height: 39.1875px;">
<div>
<div>Recommended Weight (kg)</div>
</div>
</td>
</tr>
<tr style="height: 18.5938px;">
<td style="height: 18.5938px;">S </td>
<td style="height: 18.5938px;">48-65</td>
<td style="height: 18.5938px;">28</td>
<td style="height: 18.5938px;">100-120</td>
<td style="height: 18.5938px;">25-33</td>
</tr>
<tr style="height: 19.5938px;">
<td style="height: 19.5938px;">M </td>
<td style="height: 19.5938px;">54-72</td>
<td style="height: 19.5938px;">32</td>
<td style="height: 19.5938px;">120-140</td>
<td style="height: 19.5938px;">33-54</td>
</tr>
<tr style="height: 19.5938px;">
<td style="height: 19.5938px;">L </td>
<td style="height: 19.5938px;">61-79</td>
<td style="height: 19.5938px;">36</td>
<td style="height: 19.5938px;">140-150</td>
<td style="height: 19.5938px;">54-65</td>
</tr>
<tr style="height: 19.5938px;">
<td style="height: 19.5938px;">XL </td>
<td style="height: 19.5938px;">67-83</td>
<td style="height: 19.5938px;">40</td>
<td style="height: 19.5938px;">145-165</td>
<td style="height: 19.5938px;">65-75</td>
</tr>
<tr style="height: 19.5938px;">
<td style="height: 19.5938px;">XXL </td>
<td style="height: 19.5938px;">71-88</td>
<td style="height: 19.5938px;">42</td>
<td style="height: 19.5938px;">160-185</td>
<td style="height: 19.5938px;">75+</td>
</tr>
</tbody>
</table>
<p data-pm-slice="1 1 []"><span>Material: Polyester</span></p>
After · Dondo
Pastel Pleated Femboy Skirt | Soft Aesthetic K-Fashion Mini | Expressive Comfort
Embrace your playful side and confidently elevate your 'femboy' aesthetic with our Pastel Pleated Femboy Skirt, meticulously designed for effortless style, captivating charm, and authentic self-expression. This skirt is your gateway to a world of creative fashion possibilities, perfect for showcasing your unique identity.
* Iconic Pleated Design: Flaunt a charming and timeless silhouette with crisp, well-defined pleats that create a dynamic, flirty, and effortlessly stylish look. This classic design is perfect for achieving that sought-after youthful, school-uniform-inspired, or kawaii aesthetic, ensuring you capture attention and exude a playful confidence. The pleats are expertly constructed to hold their shape, addressing concerns about the garment's appearance over time.
* Dreamy Pastel Palette: Immerse your wardrobe in a delightful and soft pastel shade that adds a gentle yet vibrant pop of color. This versatile hue aligns perfectly with popular K-fashion trends and allows for easy pairing with a wide variety of tops, sweaters, and accessories to express your unique taste and mood. It’s an essential piece for building an aesthetic that truly resonates with you.
* Featherlight & Breathable Comfort: Experience unparalleled comfort thanks to its premium, lightweight, and incredibly flowy fabric. This high-quality material ensures maximum breathability and ease of movement, keeping you cool, comfortable, and confident whether you're dancing, strolling, or simply relaxing. Say goodbye to restrictive clothing and embrace freedom of expression.
* Ultimate Versatility for Any Occasion: This pastel skirt is a true wardrobe chameleon, offering endless styling opportunities. It's ideal for crafting a wide range of outfits, from charming casual everyday wear to eye-catching cosplay ensembles, or distinctive street style looks. It empowers you to showcase your unique identity and explore different facets of your personality across various settings and events.
* Flattering & Secure Fit: Designed with a comfortable, elasticated waistband and a perfectly cut mini-length, this skirt offers a universally flattering fit for various body types. It ensures a secure feel without restricting movement, so you can dance, walk, and pose with absolute confidence, knowing it will look great and stay in place, alleviating any uncertainty about fit.
Step into your authentic style with Dondo, a brand committed to helping you express your true self. We stand by the quality and design of our apparel, offering hassle-free returns and exchanges to ensure your complete satisfaction and unwavering confidence in your purchase.
Act 03 · Diagnosis
Where it's bleeding, ranked.
Issues ordered by cost. Expand any row for the evidence.
03 · 01 — Dimensions
Six dimensions, scored.
03 · 01b — Issues
Top issues, ranked by cost.
01
Insufficient Product Visuals
+$89/moA significant portion of products (20-25%) have 4 or fewer images, with some only having 2-3, severely limiting customer visualization and detailed examination.
critical02
Unsanitized HTML in Product Descriptions
+$80/moMany product descriptions contain raw HTML tags (e.g., <p>, <div>, <h3>), causing display inconsistencies, poor readability, and potential SEO issues.
critical03
Substandard Product Title Quality
+$71/moTitles frequently suffer from typos, superfluous special characters, and embedded marketing slogans, undermining search clarity and professional presentation.
critical04
Undiscoverable Untranslated Products
+$62/moProducts 578347 and 578376 have non-English titles and empty descriptions, rendering them unusable and completely invisible to the target market.
critical05
Inconsistent Core Keyword Usage
+$53/moKey product titles lack consistent usage of critical keywords (e.g., 'Femboy'), harming SEO performance and brand visibility for important product lines.
criticalWeak titles (17%)
Category distribution
Price analysis
$6
Min
$35
Avg
$23
Median
$420
Max
24%
Budget
52%
Mid-range
24%
Premium
Coverage
100%
Has description
1285
Avg desc length
100%
Has images
5.3
Avg imgs/product
100%
Compare-at
4%
Psychological
0%
Avg discount
✕
Installments
✓
Bundles
Issues
- Only 4% use psychological pricing patterns (.99, .95)
- No installment/financing information visible in product descriptions
Recommendations
- Apply charm pricing (.99 endings) to high-traffic products for 1-3% conversion lift
- Add payment plan visibility to high-ticket product descriptions to reduce sticker shock
Act 04 · Plan
What we do about it.
One ranked roadmap, three views. Phase 1 alone recovers the majority inside 2 weeks.
04 · 01 — Roadmap
The action plan, three ways.
low
02
Improve catalog SEO fields
Incomplete SEO fields limit how much organic traffic your existing catalog can capture.
+$182/mo·209 products
Your 7-day plan
Day 1Day 1: Fix the first batch of rewrite weak product titles with AI Title Generator.
Day 2Day 2: Apply the same fix to 25 high-priority products.
Day 3Day 3: Address improve catalog seo fields for products with the most visible conversion gaps.
Day 4Day 4: Review Dondo-generated copy for brand voice and customer objections.
Day 5Day 5: Optimize SEO fields and catalog metadata.
Day 6Day 6: Publish improvements and check the highest-impact PDPs.
Day 7Day 7: Monitor performance and continue with the next product batch.
Quick wins — do these Monday
- Rewrite 10 worst product titles (10 min each, or instant with Dondo)
Week 1Title optimizationSEO Specialist
Clearer product names that are easier to scan, search, and compare.
Manual: 17.5h · Dondo: 14m
Week 2SEO & metadata cleanupSEO Specialist
A more discoverable catalog with cleaner metadata and stronger search intent.
Manual: 26.3h · Dondo: 14m
Revenue per session
+10-15% lift
60 days post-fix
A/B test suggestion
Adding 3+ images per product increases add-to-cart rate
Control
50% of products keep current image count
Variant
50% of products receive additional lifestyle/detail images
Keep 20% of products unchanged as a control group. Compare conversion rate, bounce rate, and revenue per session between optimized and control products after 30 days.
Recommended tools
Google Analytics 4Google Search ConsolePlatform analytics (VTEX/Shopify)Heatmap tool (Hotjar/Microsoft Clarity)
Dondo-style rewrite improved the sample title from 18 to 81 characters.The improved sample description went from 340 to 400 words.Insufficient Product Visuals is tied to an estimated $356/month.
Recap · what's at stake
You're losing $356 every month this stays as-is.
209 products to fix. Dondo runs it in 1 minutes.