01
Add complete product image sets
Weak image coverage reduces trust and makes products harder to evaluate.
+$1/mo·1 products
×Lumae
Auditoría en vivo · Jul 17, 2026www.lumae.org4 products · 4 sampledUnknown
Lumae,
estás dejando $12
sobre la mesa cada año.
Analizamos 4 de tus 4 productos. Tu catálogo puntúa 73/100 — las mejores marcas de e-commerce llegan a 93. Esa brecha vale $1/mes en ventas no realizadas.
!
Desde que abriste este informe, se fue a un competidor. $0.00
73/100
Ventas en riesgo
$1/mo
$12/año sin atender
Productos a corregir
4 of 4
100% del catálogo necesita trabajo
Tiempo para corregir
1d → 1m
Manual vs Dondo
84th percentile of 668 audited stores
El veredicto
“This catalog significantly lags behind top e-commerce sites, particularly in basic product information quality and consistency. Fundamental improvements are essential to meet industry standards and enhance overall user experience.”
Manual
0.4h/mo
$12/mo
@ $30/hr · 0.4h
vs
Dondo
1 min
Included
Same result, automated
Dónde estás perdiendo
Add complete product image sets$1/mo
Conservative
$0/mo
Moderate
$1/mo
Aggressive
$5/mo
Research-backed conversion impact rates
Descriptions: 10% conversion loss (Salsify 2024: 55% won't buy from poor content)Images: 15% conversion loss (Photoroom/Pixelz 2024: 58-100% sales increase with images)Titles: 5% revenue impact (15% CTR loss × 53% organic traffic share — FeedOps 2025)SEO: 5% organic traffic loss (BrightEdge 2025: 53% of traffic is organic)
Monthly revenue estimated from 4 products, $18 avg price, ~5K monthly visits scaled by catalog size, 2% conversion rate.
Formula: Sampled 4 of 4 products (×1 extrapolation). Losses combined multiplicatively: 1-(1-r₁)(1-r₂)(1-r₃)(1-r₄) to avoid double-counting.
Acto 02 · Audiencia
A quién le hablas, y la brecha entre ustedes.
Antes de ver qué está roto, necesitamos entender quién lee tus páginas de producto y qué buscan.
02 · 01 — Compradora
Conoce a Olivia.
Ella es Anticipated 70-80% for blue light blocking glasses (based on brand mission), currently 0% from existing catalog. de tus ingresos — y tus páginas de producto no responden sus preguntas.
Olivia is a professional who spends the majority of her day interacting with digital screens for work and leisure. She's increasingly concerned about the effects of blue light on her eye health and sleep quality, and actively seeks science-backed, effective solutions to mitigate these negative impacts.
Olivia Wellness
Ella llega ya pensando:
Are these blue light glasses truly effective, or just another wellness fad with minimal impact?
Will the red/amber lenses significantly distort colors, affecting my visual comfort and daily tasks?
The price point seems high if the effectiveness isn't clearly demonstrated or guaranteed for my specific issues.
Lo que intenta hacer:
Find a reliable and effective solution to reduce digital eye strain and improve overall eye comfort.
Enhance my sleep quality and help regulate my natural circadian rhythm, especially after using screens in the evening.
Invest in a long-term, scientifically-backed product to protect my vision from the potential harms of blue light exposure.
Lo que la impulsa a comprar:
Experiencing frequent eye strain, headaches, or blurry vision after extended screen time.
Struggling with difficulty falling asleep or maintaining quality sleep due to evening screen exposure.
A recommendation from a trusted health professional, optometrist, or influential wellness advocate regarding blue light protection.
Fundamental Product Mismatch: Blue Light Glasses vs. Soap Dispensers
This persona, 'Olivia Wellness,' is actively seeking effective blue light blocking glasses to address her primary concerns of eye strain and sleep disruption. However, the current product catalog exclusively features touchless soap and foam dispensers, completely failing to offer any products relevant to Olivia's core needs and the brand's stated mission. This severe disconnect means the catalog cannot meet any of her buying triggers or jobs-to-be-done, making conversion impossible for this persona.
02 · 02 — Voz
Tu voz de marca, evaluada.
Results-DrivenEmphasizes the tangible, proven outcomes of Lumae's lenses, focusing on reduced eye strain, improved sleep, and increased natural melatonin, contrasting directly with less effective alternatives.
Scientifically InformedCommunicates the 'why' behind Lumae's red/amber lenses, positioning them as a superior solution based on an understanding of blue light's impact, without being overly academic.
Empathetically Solutions-OrientedAddresses the user's pain points (eye strain, sleep disruption) with genuine concern for their well-being, offering a direct, effective remedy based on their specific needs after screen time.
Clear & DirectSpeaks plainly and precisely about the problem and Lumae's solution, avoiding vague claims and clearly differentiating their products based on their superior functionality and benefits.
Lo mejor de tu marca
After hours of screen time, your body demands more than generic 'blue light filtering.' Our red and amber lenses are scientifically engineered to block the precise wavelengths that disrupt sleep and cause eye strain, delivering real, measurable results for your well-being, unlike common clear lens options.
Fictional Product Description
Tus páginas de producto
Current product descriptions likely focus too heavily on generic features like frame style or basic 'blue light blocking' claims, without adequately explaining the scientific distinction and superior efficacy of red/amber lenses over clear ones
Underselling Scientific Superiority
Current product descriptions likely focus too heavily on generic features like frame style or basic 'blue light blocking' claims, without adequately explaining the scientific distinction and superior efficacy of red/amber lenses over clear ones. They might miss opportunities to elaborate on direct physiological benefits (e.g., natural melatonin production) and fail to consistently embody the assertive, results-driven, and empathetically solutions-oriented brand voice across all product copy.
To provide effective blue light blocking glasses with red or amber lenses to reduce eye strain, support better sleep, and give the body what it needs after hours of screen time, contrasting with less effective clear-lensed options.
242 followers (Instagram)
Presencia social
Individuals spending significant time on digital screens, concerned about eye strain, sleep quality, and seeking effective blue light blocking solutions.
Clientes
Diferenciadores clave
Uses red or amber lenses for superior blue light blocking compared to standard clear lenses.Focuses on reducing eye strain, supporting better sleep, and providing what the body needs after screen time.Claims to be 'Backed by Results' in filtering blue light, reducing eye strain, and increasing natural melatonin production.
Stack tecnológico
Shopify
/5
Trustpilot ()
/5
Google ()
Lo que aman los clientes
- The website states 'Backed by Results' and mentions benefits such as filtering blue light from digital screens, reporting less eye strain after extended screen use, and increasing natural melatonin production.
Presencia social
242
instagram
02 · 03 — Prueba
Mismo producto, reescrito para Olivia.
Lumae Flow — Touchless Liquid Soap Dispenser
Hoy
Lumae Flow — Touchless Liquid Soap Dispenser
<h2 style="font-size: 1.6rem; margin-bottom: 0.5em;">Lumae Flow — Touchless Liquid Soap Dispenser</h2>
<p style="font-size: 1rem; line-height: 1.7; color: #444;"> <strong>Clean lines. Cleaner hands.</strong> The <strong>Lumae Flow</strong> is a refined solution for liquid soap — minimal, hygienic, and built to blend into modern spaces. Designed for those who prefer liquid over foam, but refuse to compromise on style.</p>
<ul style="list-style: none; padding: 0; margin: 1.5em 0;">
<li> </li>
<li>🌬️ <strong>Touchless dispensing</strong> keeps things sleek and sanitary<br>
</li>
<li>💧 <strong>Designed for liquid soaps</strong> — no mess, no hassle<br>
</li>
<li>🔋 <strong>Battery-powered</strong> for flexible placement (no cords)<br>
</li>
<li>🛠️ <strong>Refillable design</strong> for eco-conscious living<br>
</li>
<li>🤍 <strong>Matte white finish</strong> that fits into any space</li>
</ul>
<p style="font-size: 0.95rem; color: #666; line-height: 1.6;"> <strong>Dimensions:</strong> 19cm H x 9cm W<br> <strong>Capacity:</strong> 300ml<br> <strong>Material:</strong> Matte ABS<br> <strong>Power:</strong> 4x AAA batteries (not included)<br> <strong>Dispensing Time:</strong> 0.25s</p>
Después · Dondo
Touchless Liquid Soap Dispenser | Lumae Flow - Hygienic, Sleek Sensor Design
Elevate your daily hand hygiene with the Lumae Flow, an elegantly designed touchless liquid soap dispenser that delivers superior cleanliness and sophisticated convenience. Advanced Sensor: Ensures precise, touch-free dispensing, significantly reducing germ transfer and maintaining pristine surfaces. Liquid Soap Optimization: Engineered specifically for liquid soaps, providing a consistent, mess-free flow for a truly refined experience. Minimalist Aesthetic: Its sleek, modern design seamlessly integrates into any contemporary bathroom or kitchen, enhancing your space. Durable Construction: Crafted from quality materials for reliable, long-lasting performance, proving effective hygiene is also elegant. Invest in a healthier, more refined home. Lumae stands by its commitment to quality and effective daily solutions.
Lumae Eclipse — Touchless Foam Dispenser
Hoy
Lumae Eclipse — Touchless Foam Dispenser
<h2 style="font-size: 1.6rem; margin-bottom: 0.5em;">Lumae Eclipse — Touchless Foam Dispenser</h2>
<p style="font-size: 1rem; line-height: 1.7; color: #444;"><strong>Make a bold statement at the sink.</strong> The <strong>Lumae Eclispse</strong> is where luxury design meets touchless innovation. Its deep matte-black finish turns everyday hygiene into an aesthetic ritual. Place it in any modern space — and watch it elevate the entire room.</p>
<ul style="list-style: none; padding: 0; margin: 1.5em 0;">
<li>🌬️ <strong>Hands-free technology</strong> for germ-free comfort</li>
<li>💧 <strong>Rich foam lather</strong> for a spa-like feel</li>
<li>🛠️ <strong>Refillable chamber</strong> for eco-conscious use</li>
<li>🔋 <strong>Battery-powered</strong> (cordless and portable)</li>
<li>🖤 <strong>Matte black finish</strong> for a sleek, modern look</li>
</ul>
<p style="font-size: 0.95rem; color: #666; line-height: 1.6;"><strong>Dimensions:</strong> 19cm H x 9cm W<br><strong>Capacity:</strong> 300ml<br><strong>Material:</strong> Matte ABS<br><strong>Power:</strong> 4x AAA batteries (not included)<br><strong>Dispensing Time:</strong> 0.25s</p>
Después · Dondo
Touchless Foam Dispenser | Lumae Eclipse - Matte Black, Luxury Sensor Design
Transform your handwashing routine into an aesthetic ritual with the Lumae Eclipse, a touchless foam dispenser that combines hygienic innovation with striking matte-black sophistication. Rich Foaming Technology: Delivers a luxurious, aerated lather for a more effective and enjoyable hand cleansing experience, reducing soap consumption. Striking Matte Black Finish: Makes a bold design statement, seamlessly complementing modern interiors and elevating your bathroom or kitchen decor. Advanced Touchless Sensor: Ensures germ-free operation and dispenses precisely, keeping your environment spotless and promoting wellness. Effortless Refill System: Designed for convenient, mess-free replenishment, maintaining continuous high-standard hygiene with ease. Experience the Lumae difference: where uncompromising design meets scientifically informed hygiene. Backed by Lumae quality.
Lumae Nest — Wall-Mounted Wellness
Hoy
Lumae Nest — Wall-Mounted Wellness
<h2 style="font-size: 1.6rem; margin-bottom: 0.5em;">Lumae Nest — Wall-Mounted Foam Dispenser</h2>
<p style="font-size: 1rem; line-height: 1.7; color: #444;"><strong>Minimal footprint. Maximum calm.</strong> The <strong>Lumae Nest</strong> mounts effortlessly to your wall, blending seamlessly into any bathroom or kitchen. It’s more than a dispenser — it’s a quiet upgrade to your entire space.</p>
<ul style="list-style: none; padding: 0; margin: 1.5em 0;">
<li>🧲 <strong>Wall-mounted design</strong> saves counter space</li>
<li>🌬️ <strong>Touchless foam dispensing</strong> for a cleaner experience</li>
<li>🔋 <strong>Battery-powered</strong> (cord-free for ultimate flexibility)</li>
<li>💧 <strong>Refillable chamber</strong> for sustainable use</li>
<li>🏡 <strong>Sleek matte finish</strong> complements any interior</li>
</ul>
<p style="font-size: 0.95rem; color: #666; line-height: 1.6;"><strong>Dimensions:</strong> 19cm H x 9cm W<br><strong>Capacity:</strong> 300ml<br><strong>Material:</strong> Matte ABS<br><strong>Power:</strong> 4x AAA batteries (not included)<br><strong>Mounting:</strong> Adhesive wall pad (included)<br><strong>Dispensing Time:</strong> 0.25s</p>
Después · Dondo
Wall Mounted Foam Dispenser | Lumae Nest - Space-Saving, Hygienic Touchless Design
Optimize your space and hygiene with the Lumae Nest, a wall-mounted touchless foam dispenser meticulously designed for a minimalist footprint and maximum functional elegance. Space-Maximizing Mount: Frees up valuable counter space, ensuring a clutter-free and serene environment in any bathroom or kitchen. Effortless Foam Delivery: Utilizes advanced touchless technology to provide a rich, consistent foam, promoting superior hand hygiene without mess. Seamless Integration: Its sleek, understated design blends effortlessly into modern interiors, enhancing your space with quiet sophistication. Sustainable Refill System: Easy to refill, reducing waste and ensuring continuous, reliable operation—a smart choice for daily wellness. Choose Lumae for intelligent design and effective solutions that enhance your well-being. Quality guaranteed for a cleaner, calmer home.
Acto 03 · Diagnóstico
Dónde sangra, ordenado.
Problemas ordenados por costo. Expande cualquier fila para ver la evidencia.
03 · 01 — Dimensiones
Seis dimensiones, puntuadas.
03 · 01b — Problemas
Problemas principales, por costo.
01
Insufficient product image count
+$1/moMultiple products, especially product ID 210157, have only 1 image, failing to provide adequate visual information.
critical02
Title-description mismatch
Product ID 210157 shows a direct inconsistency between its title ('Wellness') and description ('Foam Dispenser'), causing confusion.
critical03 · 03 — Benchmark
Cómo te comparas.
lumae.org (Tú)
73
Block Blue Light
88
Felix Gray
90
Gunnar Glasses
85
BrandDesc wordsLifestyle %Materials %Voice %
lumae.org (You)123w75%100%100%
Block Blue Light200w65%85%90%
Felix Gray150w75%75%85%
Gunnar Glasses200w60%90%85%
Competitors were selected from the provided list based on their direct relevance to Lumae's product category (blue light blocking glasses, particularly with colored lenses) and market presence, verified through Google searches and website visits. Catalog quality metrics were estimated by reviewing product pages, descriptions, and overall site presentation for each competitor.
Competitor metrics are estimates from public web signals, not scraped catalog counts.
Insufficient images (75%)
Distribución por categoría
Análisis de precios
$14.99
Mín
$18
Prom
$19.99
Mediana
$19.99
Máx
0%
Económico
4%
Gama media
0%
Premium
Cobertura
100%
Tiene descripción
1160
Largo prom. desc.
100%
Tiene imágenes
2.3
Imgs prom./producto
100%
Precio comparado
0%
Psicológico
0%
Descuento prom.
✕
Cuotas
✓
Bundles
Problemas
- Only 0% use psychological pricing patterns (.99, .95)
- No installment/financing information visible in product descriptions
Recomendaciones
- Apply charm pricing (.99 endings) to high-traffic products for 1-3% conversion lift
- Add payment plan visibility to high-ticket product descriptions to reduce sticker shock
Acto 04 · Plan
Qué hacemos al respecto.
Un roadmap ordenado, tres vistas. La fase 1 sola recupera la mayoría en 2 semanas.
04 · 01 — Hoja de ruta
El plan de acción, de tres formas.
high
Tu plan de 7 días
Day 1Day 1: Fix the first batch of add complete product image sets with AI Image Generator.
Day 2Day 2: Apply the same fix to 1 high-priority products.
Day 3Day 3: Improve image coverage and missing product details.
Day 4Day 4: Review Dondo-generated copy for brand voice and customer objections.
Day 5Day 5: Optimize SEO fields and catalog metadata.
Day 6Day 6: Publish improvements and check the highest-impact PDPs.
Day 7Day 7: Monitor performance and continue with the next product batch.
Week 1Image coverage expansionVisual Content / Photographer
Richer PDPs with stronger visual confidence and fewer abandoned product views.
Manual: 0.4h · Dondo: 1m
Add-to-cart rate
+20-40% lift
30 days post-fix
Product return rate
-5-10% reduction
90 days post-fix
Revenue per session
+10-15% lift
60 days post-fix
A/B test suggestion
Adding 3+ images per product increases add-to-cart rate
Control
50% of products keep current image count
Variant
50% of products receive additional lifestyle/detail images
Keep 20% of products unchanged as a control group. Compare conversion rate, bounce rate, and revenue per session between optimized and control products after 30 days.
Herramientas recomendadas
Google Analytics 4Google Search ConsolePlatform analytics (VTEX/Shopify)Heatmap tool (Hotjar/Microsoft Clarity)
Dondo-style rewrite improved the sample title from 44 to 76 characters.The improved sample description went from 138 to 106 words.Insufficient product image count is tied to an estimated $1/month.Underselling Scientific Superiority
Resumen · lo que está en juego
Estás perdiendo $1 cada mes que esto siga así.
4 productos por corregir. Dondo lo hace en 1 minutos.