Add complete product image sets
Weak image coverage reduces trust and makes products harder to evaluate.
Analizamos 100 de tus 472 productos. Tu catálogo puntúa 57/100 — las mejores marcas de e-commerce llegan a 96. Esa brecha vale £407/mes en ventas no realizadas.
“This catalog significantly underperforms compared to top e-commerce sites, particularly in fundamental content quality. Critical deficiencies in imagery, descriptions, and title optimization are severely limiting its potential and require immediate, focused intervention.”
Monthly revenue estimated from 472 products, £21 avg price, ~5K monthly visits scaled by catalog size, 2% conversion rate.
Formula: Sampled 100 of 472 products (×4.7 extrapolation). Losses combined multiplicatively: 1-(1-r₁)(1-r₂)(1-r₃)(1-r₄) to avoid double-counting.
Antes de ver qué está roto, necesitamos entender quién lee tus páginas de producto y qué buscan.
Ella es 65-75% of revenue de tus ingresos — y tus páginas de producto no responden sus preguntas.
Lack of detailed product information (ingredients, dosage, benefits) makes it hard to compare and choose the right supplement for my specific goals.
Missing or poor-quality images and vague descriptions create distrust about product authenticity, quality, and effectiveness.
Unclear titles and disorganized information make me question if this store is reputable or truly understands the specific needs of serious athletes.
Find high-quality, effective supplements that directly support my fitness and health objectives, from muscle growth to overall vitality.
Easily compare products based on comprehensive ingredients lists, detailed benefits, and clear usage instructions to make informed choices.
Feel confident that I am making an informed and safe purchase from a reliable and transparent source that values product integrity.
Recommendations from trusted fitness communities, coaches, or respected athletes.
Specific performance or health goals (e.g., improving strength, reducing recovery time, boosting immunity, addressing a nutritional gap).
Seasonal sales, bundle deals, or loyalty discounts on essential, high-quality supplements.
The current catalog severely fails Alex by not providing the essential, detailed, and trustworthy information they require. Critical issues like missing images, vague descriptions, and ambiguous product titles make it incredibly difficult for Alex to understand product specifics, confidently compare options, or trust the quality and legitimacy of the supplements. This directly impedes their ability to make informed purchases that align with their specific fitness and health goals, often forcing them to seek clarity and reliability from competitors.
Existing product descriptions often rely on generic marketing clichés or overly technical jargon, failing to convey the brand's core values of clarity, dependability, and ease. They may not explicitly highlight the direct benefits to the customer's daily routine or the seamless experience of choosing and using the product, leading to a disconnect between the brand's intended voice and actual customer perception. Descriptions might focus too heavily on features without translating them into tangible, reliable outcomes for the user.
Problemas ordenados por costo. Expande cualquier fila para ver la evidencia.
A significant number of products (26-30%) either have zero images or only a single, insufficient image, severely limiting visual appeal, customer engagement, and trust.
criticalA substantial portion of product descriptions are missing, excessively short, contain extraneous non-product disclaimers, or are cluttered with raw HTML, detrimentally affecting SEO and user comprehension.
criticalMany product titles are overly generic, lack essential descriptive attributes (e.g., dosage, volume), or rely on internal nomenclature, directly hindering search engine visibility and immediate product identification.
criticalCritical but temporary information like 'Best Before' dates or 'Reduced to Clear' statuses is improperly embedded within primary titles and descriptions, leading to poor data hygiene, SEO penalties, and inefficient catalog updates.
criticalMultiple products suffer from a complete absence of both imagery and descriptive text, rendering them virtually invisible and unsellable to prospective customers.
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Poor SEO signals (60%)
Weak titles (33%)
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Un roadmap ordenado, tres vistas. La fase 1 sola recupera la mayoría en 2 semanas.
Weak image coverage reduces trust and makes products harder to evaluate.
Incomplete SEO fields limit how much organic traffic your existing catalog can capture.
Weak titles hurt search visibility and make products harder to understand at a glance.
Thin or missing descriptions force shoppers to guess why the product is worth buying.
Clearer product names that are easier to scan, search, and compare.
More complete PDPs that explain value, answer objections, and support conversion.
Richer PDPs with stronger visual confidence and fewer abandoned product views.
A more discoverable catalog with cleaner metadata and stronger search intent.
Adding 3+ images per product increases add-to-cart rate
Keep 20% of products unchanged as a control group. Compare conversion rate, bounce rate, and revenue per session between optimized and control products after 30 days.
227 productos por corregir. Dondo lo hace en 1 minutos.