Buyer Persona Generado

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    Detalles del Análisis

    Negocio:Esprit-Boxe.com
    Idioma:en

    Perfil del Buyer Persona

    Esprit-Boxe.com

    The Dedicated Practitioner is a boxing enthusiast who views the sport as a lifestyle, valuing discipline, self-improvement, and strength. They are committed to investing in high-quality equipment and seeking credible information to enhance their practice. This persona integrates the spirit of boxing into all aspects of their life, from training to personal expression.

    Demografía

    Edad:20-45 years old
    Género:Male and Female
    Educación:University Degree
    Familia:Single or Partnered
    Ingresos:Medio-Alto
    Ubicación:France and French-speaking Europe

    Profesión

    Rol:Professional (Various fields)
    Industria:Varied
    Responsabilidades:
    • Manages projects or teams
    • Engages in career development
    • Maintains a work-life balance that allows for hobby dedication

    Psicografía

    Metas y Objetivos

    • Improve boxing technique
    • Increase fitness level
    • Potentially compete (amateur/professional)
    • Build confidence and relieve stress through training
    • Achieve personal milestones in the sport

    Valores

    • Discipline
    • Self-improvement
    • Physical and mental strength
    • Respect for boxing's history and culture
    • Quality and performance in equipment
    • Authenticity

    Frustraciones

    • Difficulty finding authentic, high-quality equipment suitable for their needs
    • Lack of reliable training advice
    • Struggling with motivation at times
    • Risk of injury from poor-quality or counterfeit gear

    Comportamiento Online

    Redes Sociales

    • Instagram
    • YouTube
    • Specialized boxing forums (e.g., BoxeNet)

    Fuentes de Información

    • Boxing blogs (e.g., Esprit-Boxe.com blog)
    • Influencers and professional fighters
    • Combat sports media outlets
    • Product reviews and comparisons

    Hábitos de Compra

    • Thoroughly researches products before purchase
    • Prioritizes quality and performance over price
    • Is open to promotions from trusted brands
    • Purchases complete sets of gear
    • Buys apparel that expresses their boxing identity
    • Values authenticity and brand reputation

    Cómo Ayuda la Marca

    Descripción:

    Esprit-Boxe.com empowers 'The Dedicated Practitioner' by providing a carefully curated selection of high-quality boxing equipment for all levels, from trusted premium brands to their own reliable house brand. The brand's valuable blog content offers essential training advice and product information, helping them make informed decisions and improve their skills. Furthermore, Esprit-Boxe.com enables this persona to fully express their passion and integrate the 'spirit of boxing' into their lifestyle through a diverse range of apparel and decor.

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