Buyer Persona Generado

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    Detalles del Análisis

    Negocio:Great Canadian Kite Company
    Idioma:en

    Perfil del Buyer Persona

    Great Canadian Kite Company

    Hobbyist Harry is a detail-oriented enthusiast, typically in his mid-career, who sees kite flying as a serious sport or art form. He is committed to mastering advanced techniques and seeks high-quality, durable equipment from trusted sources. He enjoys the challenge of perfecting his skills and connecting with a like-minded community.

    Demografía

    Edad:35-65
    Género:Male
    Educación:Post-secondary education
    Familia:Married
    Ingresos:Medio-Alto
    Ubicación:Canada / United States

    Profesión

    Rol:Technical Professional
    Industria:Engineering or IT
    Responsabilidades:
    • Problem-solving complex issues
    • Managing technical projects
    • Continuous learning and skill development

    Psicografía

    Metas y Objetivos

    • To master advanced single-line, dual-line, or quad-line kite-flying techniques
    • To own high-quality, durable equipment from respected brands like Revolution
    • To connect with other kite enthusiasts and be part of the flying community

    Valores

    • Quality
    • Performance
    • Expertise
    • Community
    • Mastery of skill

    Frustraciones

    • Finding a reliable source for high-performance kites and replacement parts in Canada
    • Difficulty learning advanced techniques (especially quad-line flying) without expert guidance
    • The high cost of premium kites, making it an investment he needs to research carefully

    Comportamiento Online

    Redes Sociales

    • Facebook (Kite Community Groups)
    • YouTube (Technical Tutorials)

    Fuentes de Información

    • Specialized kite forums
    • Expert blogs and websites
    • YouTube channels
    • Product specifications and reviews

    Hábitos de Compra

    • Thoroughly researches high-value items
    • Seeks expert advice before buying
    • Prioritizes quality and durability
    • Buys specific replacement parts and accessories

    Cómo Ayuda la Marca

    Descripción:

    The Great Canadian Kite Company provides Hobbyist Harry with a trusted, one-stop shop for high-quality, complex kites and essential replacement parts. Their expert advice, tutorials, and support help him master advanced techniques, ensuring the longevity of his investment and fostering his connection to the kite-flying community.

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