Buyer Persona Generado

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    Detalles del Análisis

    Negocio:BoardtopiaGames.com
    Idioma:en

    Perfil del Buyer Persona

    BoardtopiaGames.com

    Corey is a dedicated board game enthusiast and collector, typically a professional in a tech or education field with significant disposable income. He is deeply engaged in the gaming community, valuing a comprehensive and up-to-date game library. Corey actively seeks reliable online retailers for new releases, exclusive editions, and crowdfunded games to expand his collection and share with friends.

    Demografía

    Edad:28–45 years old
    Género:Male
    Educación:University Degree
    Familia:Single
    Ingresos:Alto
    Ubicación:United States

    Profesión

    Rol:Professional
    Industria:Tech, Engineering, or Education
    Responsabilidades:
    • Manage projects and teams
    • Solve complex problems
    • Stay current with industry trends and technologies
    • Contribute to organizational growth

    Psicografía

    Metas y Objetivos

    • Stay current with the fast-paced board game market
    • Secure hard-to-find or 'Kickstarter exclusive' games
    • Build a comprehensive personal game library
    • Have the 'right game' for any social situation

    Valores

    • Expertise
    • Quality
    • Community
    • Collection
    • Access to the latest games and exclusive editions
    • Well-designed games with high-quality components
    • Social good mission of companies

    Frustraciones

    • Difficulty keeping up with a constant stream of new releases and crowdfunded projects
    • Unreliable retailers, especially for pre-orders of highly anticipated games
    • Slow shipping or poor communication from sellers

    Comportamiento Online

    Redes Sociales

    • Reddit (r/boardgames, r/Boardgamedeals)
    • BoardGameGeek forums
    • Facebook groups dedicated to specific games or the hobby

    Fuentes de Información

    • Game reviews (text and video)
    • Video tutorials for new games
    • BoardGameGeek (BGG)
    • Board Game Oracle (price comparison)
    • Kickstarter and Gamefound (crowdfunding platforms)

    Hábitos de Compra

    • Informed and meticulous researcher before buying
    • Reads reviews and watches video tutorials
    • Checks prices on comparison sites like Board Game Oracle
    • Deal-hunter, but prioritizes securing a sought-after item over the absolute lowest price
    • Frequently makes large purchases to meet free shipping thresholds

    Cómo Ayuda la Marca

    Descripción:

    BoardtopiaGames.com serves as a curated, one-stop shop that directly caters to Corey's needs, offering a diverse inventory from popular titles to niche collectibles and crowdfunded editions. Its 'New Releases' and 'Crowdfunded Editions' sections help him stay on top of the market and mitigate his FOMO, while the $150 free shipping threshold aligns perfectly with his behavior of making large, consolidated purchases to efficiently expand his distinguished game library.

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