Tono de Marca

Calm, Serene, Educational, Informative, Wellness-Oriented, Health-Conscious, Authentic, Traditional, Ethical & Conscious

Valores de Marca

• •Holistic Wellness
• •Quality & Purity
• •Mindfulness & Ritual
• •Tradition & Heritage
• •Sustainability & Ethical Responsibility
• •Education & Empowerment

Mejores Prácticas

• •Highlight Natural & Authentic Qualities: Consistently mention 'organic,' 'natural,' 'artisanal,' 'traditional,' and 'pure ingredients' to reinforce brand values of quality and authenticity.
• •Emphasize Health Benefits: Clearly communicate the specific health benefits of each tea, such as 'kidney health,' 'liver health,' and 'women's hormonal balance.'
• •Promote Mindfulness & Ritual: Encourage customers to slow down and appreciate the tea-making process as a mindful practice.
• •Showcase Ethical Sourcing: Highlight Fairtrade practices and sustainable initiatives to appeal to ethically-minded consumers.
• •Use Visually Appealing Content: Leverage high-quality images and videos of tea preparation and ingredients to create an engaging experience.

Percepción Social

A trusted brand that offers high-quality, ethically sourced teas that promote holistic wellness and mindful living through traditional herbal knowledge.

Ejemplos de Copy

• •Taste the purity, feel the balance.
• •Embrace a healthier you, one sip at a time.
• •Discover the ancient wisdom in every cup.
• •Nourish your body and soul with our organic herbal teas.
• •Experience the serenity of a mindful tea ritual.