Tono de Marca

Aspirational & Evocative, Quality-Focused & Reassuring, Customer-Centric & Helpful, Stylish & Modern

Valores de Marca

• •Quality
• •Customer Satisfaction
• •Style & Design
• •Creating Experiences
• •Comfort
• •Sustainability

Mejores Prácticas

• •Consistently use transformative language to evoke the creation of special spaces and enhanced lifestyles.
• •Emphasize how quality materials and craftsmanship translate to customer benefits like longevity and weather resistance.
• •Ensure clear and inviting calls to action that highlight customer support.
• •Maintain a consistent brand voice across all touchpoints, including website, email, and social media.
• •Address potential customer confusion regarding brand origin by clarifying the relationship with related entities.

Percepción Social

Positive, but with potential for confusion regarding brand origin and related entities.

Ejemplos de Copy

• •Transform your outdoor space into a luxurious retreat where lasting memories are made.
• •Experience unparalleled quality with our premium patio furniture, crafted from the finest materials for durability and longevity.
• •Your satisfaction is our top priority. Our knowledgeable and friendly customer service team is here to assist you.
• •Discover exclusive designs that reflect the latest trends in outdoor living, blending style, comfort, and durability.
• •Create your dream patio with our curated collection of high-quality products, designed to elevate your outdoor experience.