Tono de Marca

Professional and Reassuring

Valores de Marca

• •Security & Protection
• •Quality & Reliability
• •Customer-Centricity
• •Innovation

Mejores Prácticas

• •Prioritize "Peace of Mind": Always connect product features back to the core emotional benefit for the customer: security, control, and peace of mind. Use reassuring and confident language.
• •Maintain a Professional Tone: Avoid overly casual slang or humor that could undermine the brand's trustworthy and professional image. Communication should be clear, direct, and respectful.
• •Lead with a Solution: Frame the copy around solving the customer's primary problem (fear of theft, need for monitoring). Start with the problem, then immediately introduce the Lekemitek tracker as the definitive solution.
• •Leverage Social Proof: Consistently integrate customer testimonials and success stories into marketing materials. Specific examples, like stolen car recoveries, are powerful tools for building trust.
• •Adapt the Tone by Platform, Not the Values: While the tone may become more direct and visual on platforms like TikTok, the core values of security, reliability, and customer support must remain consistent across all channels. Ensure the message is cohesive, whether on the website or in a short video.

Percepción Social

Effective and trustworthy. Customers perceive the products as reliable and a worthwhile investment for security, with excellent after-sales support building strong trust and satisfaction.

Ejemplos de Copy

• •Your Car's Guardian Angel. Real-time GPS tracking for the peace of mind you deserve. Protect your most valuable asset with Lekemitek.
• •Worried about vehicle theft? Don't be a statistic. The Lekemitek GPS Tracker gives you 24/7 visibility and control. Easy to install, long-lasting battery, and instant alerts. Secure your car today.
• •Featuring a powerful 10,000mAh battery, our L22 tracker delivers over 40 days of uninterrupted performance on a single charge. This means less worry for you and constant protection for your vehicle.
• •Small device, big security. 🤫 See how our magnetic GPS tracker hides in plain sight. #GPSTracker #CarSecurity #AntiTheft #Lekemitek
• •At Lekemitek, your security is our mission. That's why we not only design high-quality trackers but also offer dedicated, multi-lingual support to ensure you're always in control. Have a question? We're here to help.