Tono de Marca

enthusiastic, team-oriented, and customer-focused, with a clear emphasis on customization and a touch of sporty swagger

Valores de Marca

• •Quality
• •Customization
• •Customer Service & Satisfaction
• •Team Spirit & Identity
• •Affordability & Value
• •Timeliness

Mejores Prácticas

• •Develop a Brand Voice Guide: Create a document that clearly outlines the brand's tone, key messaging points, preferred terminology (e.g., "jerseys," "kits," "gear"), and words/phrases to avoid. Share this with anyone creating content.
• •Know Your Audience: Understand the language, motivations, and humor of your target audience (sports teams, players, coaches). Speak their language authentically. For Big League Shirts, this means tapping into team camaraderie, competitive spirit, and the desire for a unique identity.
• •Focus on "Team" and "You": Use inclusive language that emphasizes the team ("your team," "we help your squad") and directly addresses the customer ("your vision," "design yours").
• •Inject Energy and Enthusiasm: Use strong verbs, active voice, and positive, energetic language. Reflect the excitement of sports and competition. Examples: "Dominate," "Unleash," "Crush it."
• •Show, Don't Just Tell (with a bit of swagger): Instead of just saying "high quality," describe the *impact* of that quality ("jerseys that last," "vibrant colors that won't fade"). Let the confidence in the product shine through in the language used, without being arrogant. The "locker room and clubhouse" feel mentioned in their job posting is a good guide.

Percepción Social

largely positive. Customers frequently praise the quality of the jerseys, the design process (ease of working with designers, responsiveness), and the customization options. Many express high satisfaction with the end product and the customer service received. Repeat customers are common.

Ejemplos de Copy

• •Headline: DOMINATE THE DIAMOND. YOUR TEAM, YOUR LOOK. Body: Tired of blending in? Big League Shirts crafts custom jerseys that scream *your* identity. High-quality, fully sublimated, and ready to intimidate. Design yours today and own the season!
• •Headline: MORE THAN A UNIFORM. IT'S YOUR ARMOR. Body: Step onto the field with confidence. Our custom sports apparel isn't just about looking good (though you will), it's about feeling like a unit, ready for battle. Let's build your team's legacy, one killer jersey at a time.
• •Headline: FRESH DESIGNS. FIERCE TEAMS. NO COMPROMISES. Body: Why settle for stock? Your team is unique, your gear should be too. At Big League Shirts, we bring your vision to life with vibrant, durable custom jerseys that last. Unleash your style.
• •Headline: FROM BENCHWARMERS TO LEGENDS. DRESS THE PART. Body: It's time to upgrade your game, and that starts with what you wear. Big League Shirts delivers pro-quality custom jerseys without the pro-league price tag. Look like champs, play like champs.
• •Headline: WARNING: MAY CAUSE EXTREME TEAM ENVY. Body: Get ready for the stares. Our custom jerseys are designed to turn heads and drop jaws. Fully customizable, ridiculously comfortable, and built for victory. Design your envy-inducing kit now!