Tono de Marca

Professional and Elegant

Valores de Marca

• •Excellence and Quality
• •Customization and Personalization
• •Professionalism and Experience
• •Sustainability
• •Aesthetic and Detail-Oriented

Mejores Prácticas

• •Always use elegant and professional language. Avoid slang, overly casual phrases, or clichés. Words like "bespoke," "exquisite," "refined," and "meticulous" should be staples in your vocabulary.
• •Don't just list services; sell the experience. Connect the service to the client's desired outcome (e.g., impressing guests, creating memories).
• •Regularly weave your values into the copy. Mention sustainability, the quality of your ingredients, your experienced team, and your commitment to personalized service in website copy, proposals, and social media content.
• •Use confident language that reassures the client they are in expert hands. Phrases like "Leave the details to us," "A truly unique experience," and "Our goal is to exceed your expectations" build trust and justify a premium price point.
• •Food is a sensory experience. Use descriptive adjectives that appeal to sight and taste to make the offering more tangible and desirable.

Percepción Social

Overwhelmingly positive, with clients highlighting punctuality, beautiful food presentation, luxurious quality, first-class service, and impressive food, reinforcing the brand's own claims.

Ejemplos de Copy

• •Elevate your next corporate gathering from a meeting to a statement. At Wilkinson Catering, we merge culinary excellence with professional precision. Our bespoke menus, crafted from the finest sustainable ingredients, ensure your event is not only seamless but truly memorable. Let us handle the details, while you host with confidence.
• •Congratulations on your engagement. Your wedding day deserves a culinary experience that is as unique and unforgettable as your story. We specialize in creating tailor-made menus that capture the essence of your celebration, from elegant canapés to breathtaking wedding cakes. Let's begin crafting the perfect menu for your special day.
• •Hosting at home doesn't mean you can't indulge in a five-star experience. Our private party catering brings our professional chefs to your kitchen. From intimate dinners to lively BBQ parties, enjoy exquisitely prepared food and flawless service, creating lasting memories for you and your guests. The occasion is yours, the pleasure is ours.
• •Your brand has a unique identity. Shouldn't your catering? We go beyond flavor with our advanced edible branding technology, customizing every detail to reflect your vision. From corporate logos on canapés to personalized dessert creations, we turn every dish into a conversation piece.
• •Wilkinson Catering Hong Kong: Where Detail, Delicacy, and Design Unite. For corporate and private events that demand perfection. Experience the art of premium catering.