Tono de Marca

authentic, passionate, and friendly

Valores de Marca

• •Craftsmanship & Quality
• •Durability & Longevity
• •Color & Creativity
• •Personalization & Uniqueness
• •British Heritage

Mejores Prácticas

• •Always highlight that the products are handmade in their UK studio. This reinforces the core values of craftsmanship and quality.
• •Use passionate and descriptive language: Words like "passion," "love," "beautiful," and "gorgeous" connect with the emotional aspect of the brand and convey the team's dedication.
• •Share behind-the-scenes content on social media – photos or videos of the studio, the leather, or the crafting process. This builds authenticity and trust.
• •Maintain a friendly and approachable voice. Whether responding to comments or writing product descriptions, keep the tone warm and personal. Address customers directly and be open to conversations.
• •Frame the products not as fast-fashion items but as long-term investments. Use phrases like "built to last," "your companion for years to come," and "timeless design."

Percepción Social

Overwhelmingly positive. Customers praise the brand for the exceptional quality and durability of its products. Reviews often highlight the excellent craftsmanship and the beauty of the leather goods. The brand is seen as reliable, and its products are considered to be of a very high standard, justifying the price point for a handmade item. The prompt delivery and quality of the items contribute to a highly recommended status among its patrons.

Ejemplos de Copy

• •Meet the Charmouth Tote: your new go-to companion. Handcrafted in our Wiltshire studio from supple, full-grain leather, this tote is designed for life's adventures. With a vibrant pop of color in the contrasting front pocket and straps strong enough for your busiest days, it’s the perfect blend of British craftsmanship and everyday style.
• •That feeling when the perfect color combination comes to life! We’re in the studio today working with these stunning leathers for a new batch of our bestselling Brighton Record Bags. Each one is cut, stitched, and finished by hand, right here in the heart of Wiltshire. #HandmadeLeather #BritishDesign #WildbrookBags #BagsOfColour
• •Tired of bags that don't last? Discover Wildbrook, where quality craftsmanship meets timeless style. Our handmade leather bags are made to journey with you, from your daily commute to weekend escapes. Shop our collection now and find a bag that’s truly made for you.
• •From Work to Weekend, Beautifully. Explore our collection of handmade leather bags, designed in Britain and crafted with passion. Find your forever bag today.
• •A Touch of Bespoke: Let's Create Your Dream Bag. At Wildbrook, we believe your bag should be as unique as you are. That’s why we love working with you to create bespoke pieces. Choose your leather, pick your colors, and let us craft a one-of-a-kind bag that tells your story. Get in touch to start designing!