Tono de Marca

Friendly, Playful, Creative (B2C); Professional, Helpful, Reliable (B2B)

Valores de Marca

• •Creativity and Originality
• •Connection and Relationships
• •Quality
• •Customer-Centricity
• •Humor and Playfulness

Mejores Prácticas

• •Maintain a Dual Tone: Recognize and segment the two main audiences. Use a playful, emotional, and humorous tone for the B2C couple/themed apparel. Shift to a slightly more professional, yet still friendly and helpful, tone for B2B communications about custom printing services.
• •Center the "Connection": Whether the customer is a business building a team or a couple sharing a joke, the core theme is connection. Use words like "together," "team," "pair," "match," and "story" to reinforce this value.
• •Use Visual Language: The product is visual. The copy should be too. Use descriptive words that evoke the feeling of wearing the apparel (e.g., "soft cotton," "cozy hoodies," "vibrant print") and the feeling the design represents (e.g., "show your playful side," "celebrate your bond").
• •Incorporate "Founder Story" Elements: The story of Thodoris and Thalia creating matching outfits for themselves is a powerful and authentic narrative. Referencing this personal touch in "About Us" sections and occasional posts can enhance brand relatability and trust.
• •Engage with Playful Questions: In social media captions, encourage interaction by asking questions that align with the brand's playful nature. For example, "Who's the 'Angel' and who's the 'Devil' in your relationship? Tag them below! 👇" This reinforces the brand's tone and boosts engagement.

Percepción Social

Very positive; customers view the brand as a reliable and professional service for custom printing, praising "excellent quality," "amazing idea," and "professional work." The couple-themed apparel is seen as a fun, unique, and heartfelt gift idea. The founders' relatability enhances authenticity and appeal. No negative feedback found.

Ejemplos de Copy

• •Team spirit looks good on you! ✨ We loved bringing the [Company Name] team's vision to life with these custom tees. Ready to level up your brand's look? Send us a DM to start creating!
• •The Perfect Pairing! Some things just go better together. Like you and your partner. And wine and cheese! 🍷🧀 Shop our collection of fun and funny couples' t-shirts and wear your love story. Perfect for anniversaries, date nights, or just because. Shop now on tntshirts.gr!
• •More Than a T-Shirt. It's Your Story. Funny, romantic, and everything in between. Find the design that's uniquely *you*.
• •From a spark of an idea 💡 to the perfect package! 📦 This is how we make the magic happen. #CustomTshirt #PrintingProcess #MadeInGreece #SmallBusiness
• •Announce Your Love (in style!) Getting married? Celebrating an anniversary? Or just want to show them they're your 'other half'? Announce it to the world with our 'Soon to be His / Hers' and other matching sets, perfect for photoshoots and making memories.