Tono de Marca

professional, serene, and sophisticated

Valores de Marca

• •Holistic Wellness
• •Natural Ingredients and Scientific Efficacy
• •Serenity and Tranquility
• •Quality and Luxury
• •Ethical Practices

Mejores Prácticas

• •Emphasize Serenity: Always use calm and restorative language. Words like "sanctuary," "tranquility," "harmony," and "rejuvenate" should be staples in the brand's vocabulary.
• •Highlight Natural & Scientific Duality: Consistently communicate the unique blend of pure, natural ingredients and modern scientific validation. This builds trust and underscores product efficacy.
• •Maintain a Sophisticated Voice: Avoid slang, overly casual phrasing, and excessive use of exclamation points. The tone should always reflect a premium, professional service.
• •Focus on the Sensory Experience: Describe the scents, textures, and atmosphere to transport the reader. The copy should appeal to the senses to evoke the feeling of being in the spa.
• •Educate Gently: Inform the audience about the benefits of key ingredients like shiso and rice bran oil, or the origins of different massage techniques, to add depth and authority to the brand's narrative.

Percepción Social

The public perceives Thann Shop & Day Spa as a high-end, authentic, and reputable wellness brand. Customers view it as a place for genuine relaxation and rejuvenation. The use of natural, Asian-inspired ingredients is a significant part of its appeal. It is seen as a reliable choice for quality spa treatments and skincare products that deliver on their promises of a luxurious and calming experience.

Ejemplos de Copy

• •Unveil your skin's natural radiance. Our new Nano Shiso & Rice Bran Oil facial combines age-old botanical wisdom with advanced dermatological science to deeply nourish and restore your complexion. Book your moment of tranquility.
• •Escape the city's pace and enter a state of pure serenity. The THANN Signature Massage, a symphony of deep tissue and aromatherapy techniques, is designed to release tension, soothe the soul, and rebalance your inner harmony.
• •Transform your home into a sanctuary. With the pure essential oils in our Aromatic Wood collection, every room can be an oasis of calm. What is your favorite scent to unwind with?
• •Give the gift of ultimate wellness. A Thann Shop & Day Spa gift card is an invitation to a world of tranquility and rejuvenation —the perfect expression of care for someone special.
• •THANN: The Art of Natural Therapy for Total Well-being. Discover the harmony of nature and science in the heart of Helsinki.