Tono de Marca

Empowering, Aspirational, and Supportive.

Valores de Marca

• •Efficiency
• •Professionalism
• •Accessibility
• •Quality & Aesthetics
• •Consistency

Mejores Prácticas

• •Lead with the Benefit: Always start with the primary value proposition. Instead of "We sell templates," use "Save time and look professional." The focus should be on what the customer gains.
• •Use Empowering Language: Employ action-oriented and inspiring words like "grow," "elevate," "transform," and "master." Address the customer as a capable entrepreneur who just needs the right tools.
• •Keep it Clear and Concise: The target audience is busy. The copy should be scannable and straight to the point. Use short sentences, bullet points, and emojis to break up text and highlight key features.
• •Incorporate "Aspirational" Adjectives: Use words like "stunning," "professional," "cohesive," "polished," and "aesthetic" to describe the end result the customer will achieve with the templates.
• •Maintain a Supportive Tone: Frame the brand as a partner in the customer's success. Use phrases like "We're here to help you..." or "designed for..." to show understanding of their challenges and goals.

Percepción Social

The brand is viewed as a valuable time-saver, high-quality and easy-to-use, and trustworthy.

Ejemplos de Copy

• •✨ Stop the scroll. ✨ Your dream feed is just a click away. Our new 'Minimalist Coach' template pack is designed for entrepreneurs who are ready to stand out and convert followers into clients. Save hours of design work and get back to what you do best. Link in bio to level up your brand! #SocialMediaTemplates #CanvaLove #FemaleEntrepreneur #CoachTemplates #BrandGlowUp
• •Headline: Save 10+ Hours Per Week On Social Media Body: Are you a busy entrepreneur spending more time on graphics than on growing your business? Reclaim your time with our professionally designed Canva templates. Create stunning, on-brand content in minutes. Shop now and watch your engagement soar.
• •Effortless Design for Ambitious Brands. Go from overwhelmed to outstanding with stunning, easy-to-use Canva templates.
• •Your weekend just got freed up. ✨ New time-saving templates are here!
• •100 Viral Post Ideas | Aesthetic Canva Templates for Coaches & Creatives | Boost Your Instagram