Tono de Marca

Direct, Empowering, and Mystical

Valores de Marca

• •Power & Efficacy
• •Authenticity & Tradition
• •Exclusivity & Personalized Care
• •Faith

Mejores Prácticas

• •Embrace Duality: Create a bilingual brand voice guide. Define the core messaging (Power, Results, Faith) and then outline how it is expressed in both English (direct, empowering, modern e-commerce language) and Spanish (community-focused, testimonial-driven, traditional spiritual language).
• •Use a "Practitioner to Patient" Lexicon: Consistently use terms like "patients," "treatments," "spiritual therapy," and "consultations" to maintain a professional, clinical, yet mystical tone. This frames the products not just as items, but as part of a prescribed spiritual regimen.
• •Maintain Exclusivity: Always emphasize that products are "prepared," "conjured," or "intentioned" for the specific client. Mentioning that prayers or instructions are delivered privately via WhatsApp reinforces the personalized and secret nature of the work, which is a core part of the brand's appeal.
• •Lead with Confidence, Follow with a Condition: Structure claims to project absolute power while placing a condition on the user's faith. For example, "My products have a 99% success rate, but patience and faith are essential from you to achieve results." This manages expectations while reinforcing the brand's authority.
• •Visually Match the Tone: Ensure all visuals—product photography, website design, social media graphics—reflect the brand's tone. Use rich, powerful imagery, perhaps with celestial or royal motifs (crowns, stars), balanced with raw, authentic ritual videos on Instagram to prove the work is real. This visual consistency will bridge the English website and the Spanish social media presence.

Percepción Social

Highly positive within its community due to reported successful outcomes and gratitude. Externally, public footprint is limited, with reputation tightly controlled. Popular enough to be impersonated, indicating success and demand.

Ejemplos de Copy

• •RECLAIM YOUR POWER. ✨ Our new "Corte y Limpieza" (Cut & Cleanse) soap is here. Handcrafted with bitter herbs to sever toxic ties and wash away negative energy that no longer serves you. Stop letting others drain your light. Step back into your sovereignty. Link in bio to purchase. #QueenMagic #SpiritualCleansing #EnergyProtection
• •Don't wait for luck. Command it. 20% off all money-drawing oils.
• •Dominion Oil (Aceite de Dominio): This is not for the faint of heart. This is for the Queen who knows what she wants and is ready to claim it. Our Dominion oil is conjured to help you establish loving authority and calm chaotic energy in your relationship. Anoint your pulse points daily with intention. Speak your truth. Watch as the dynamic shifts in your favor. Your peace is paramount. *Instructions and a private prayer will be sent to you upon delivery.*
• •Your situation is not permanent. Your power is. Welcome to Queen Magic.
• •(Image of a full moon) Poll: What is your most powerful full moon ritual? 1. Charging my crystals 2. Spiritual bath/cleanse 3. Journaling/Manifesting *DM us your stories! We will share the most powerful ones.*