Tono de Marca

Natural & Gentle, Artisanal & Handcrafted, Elegant & Inspired, Conscious & Eco-Friendly

Valores de Marca

• •Natural Quality
• •Sustainability & Eco-Friendliness
• •Handcrafted Excellence
• •Bringing Happiness/Joy
• •UK-Based Production

Mejores Prácticas

• •Use language that emphasizes natural ingredients and processes.
• •Highlight the UK-based production and handcrafted aspect.
• •Incorporate sensory language related to fragrance and floral bouquets.
• •Clearly state the sustainable and eco-friendly aspects of the products.
• •Maintain an elegant and gentle tone, avoiding overly aggressive marketing language.

Percepción Social

A brand that is perceived as environmentally responsible, high-quality, and dedicated to providing natural and aesthetically pleasing home fragrance experiences.

Ejemplos de Copy

• •Experience naturally beautiful home fragrances, hand-poured in the UK.
• •Our plant-based candles bring the exquisite floral fragrance of a blooming bouquet into your home.
• •Crafted by hand with sustainably sourced soy, coconut, and rapeseed oils for an environmentally friendly aroma.
• •Indulge in the gentle, natural aroma of our diffusers, free from alcohol and glycols.
• •Bring happiness home with our collection of naturally beautiful home fragrances.