Tono de Marca

Conscious & Responsible, Professional & Trustworthy, Pragmatic & Value-Oriented, Approachable & Service-Oriented, Direct & Informative

Valores de Marca

• •Sustainability
• •Quality
• •Affordability
• •European Focus/Local Economy Support
• •Customer Accessibility & Convenience
• •Responsibility & Integrity
• •Efficiency

Mejores Prácticas

• •Prioritize Sustainability Messaging: Always weave in the benefits of eco-friendliness, circular economy, and responsible choices, as this is a core differentiator. Use terms like "remanufactured," "circular," "eco-friendly," "sustainable," "reduced footprint."
• •Balance Eco-Benefits with Practical Advantages: While sustainability is key, always pair it with tangible benefits for the customer, such as cost savings, high quality, and reliability (e.g., "Print green and save").
• •Maintain a Professional and Trustworthy Voice: Use clear, direct language. Back up claims with facts where possible (e.g., "reuses 90% of raw materials," "100% guarantee," "individually tested"). Avoid overly casual or slang terms.
• •Highlight European Origin and Quality: Emphasize that products are sourced from European producers when applicable, linking this to quality, ethical standards, and supporting local economies.
• •Be Solution-Oriented and Approachable: Frame products as solutions to customer needs (e.g., affordable printing, meeting sustainability goals). Ensure calls to action are clear and the overall tone invites engagement (e.g., "premium service with a smile"). Develop a brand style guide that codifies this tone and these values for all content creators.

Percepción Social

Positive for Eco-Conscious Consumers/Businesses, Reliable Supplier, Value Provider, Emerging/Niche Player

Ejemplos de Copy

• •Headline: Print Smarter, Not Harder. Greener. Body: Choose Nextsupplies for high-quality, remanufactured cartridges and eco-friendly paper. Save up to 20% while reducing your carbon footprint. European quality you can trust. CTA: Shop Sustainable Print Solutions Today!
• •Headline: Your Business Runs on Reliability. So Does Our Ink. Body: Don't compromise on print quality or your environmental commitments. Nextsupplies offers premium, individually tested remanufactured toners that deliver OEM-equivalent performance. Backed by our 100% guarantee. CTA: Request a B2B Quote & Go Green.
• •Headline: Make the Sustainable Switch. Your Wallet and Planet Will Thank You. Body: Why pay more for new when remanufactured offers the same quality for less? Our circular cartridges reuse over 90% of raw materials, and our paper is made from agricultural waste. Print responsibly. Print with Nextsupplies. CTA: Discover Our Eco-Friendly Range.
• •Headline: European Quality, Sustainable Future. That’s the Nextsupplies Promise. Body: We partner with European producers to bring you affordable, top-tier printer supplies with a smaller environmental impact. Support local economies and fair practices with every page you print. CTA: Learn More About Our Commitment.
• •Headline: Less Waste, More Value. The Future of Printing is Circular. Body: Join the movement towards a circular economy. Nextsupplies provides remanufactured ink and toner cartridges that are as good for your printer as they are for the planet. Quality, savings, and sustainability, all in one. CTA: Find Your Cartridge & Save.