Tono de Marca

Friendly & Approachable, Curated & Stylish, Personal & Passionate, Community-Oriented, Appreciative

Valores de Marca

• •Customer Experience
• •Authenticity
• •Curated Quality
• •Entrepreneurial Spirit & Dream Realization
• •Supporting Life's Special Moments

Mejores Prácticas

• •Embrace "Real Talk": Write as if you're talking to a friend. Use contractions, warm language, and a touch of lightheartedness. Avoid overly formal or stiff corporate jargon. Reflect Avoly's sentiment of "it's always best just to be yourself."
• •Highlight the "Why": Remind your audience of the passion behind the boutique. Weave in the "entrepreneurial dream" and the joy of curating items for them. This adds a personal touch that resonates.
• •Focus on the Customer's Feeling: Instead of just describing product features, describe how the product will make the customer *feel* (e.g., "feel fab," "add a touch of femininity," "make everyday moments special").
• •Show, Don't Just Tell, Appreciation: Regularly express gratitude to your customers. Make it specific when possible (e.g., "thank you for choosing us for your special occasions"). This reinforces the value of "amazing customers."
• •Keep it Visually and Tonally Cohesive: Ensure your written copy aligns with your visual branding on social media and your website. If your images are bright, friendly, and stylish, your words should match. The "real life" aspect on social media should still feel curated and on-brand.

Percepción Social

Trusted Local Boutique, Source for Unique Finds and Gifts, Relatable and Genuine, Valued for Personal Service

Ejemplos de Copy

• •✨ Hello, gorgeous! ✨ Our latest collection just landed, and it’s filled with pieces that whisper (and sometimes shout!) pure joy. Like this dreamy [Dress Name] – perfect for making those everyday moments a little more special. Come find your new favorite at MeMe's! We can't wait to see you. #MeMesPerry #NewCollection #BoutiqueLove #ShopLocalPerry
• •Looking for that perfect something for that perfect someone? At MeMe's, we believe gifting is an art! Our curated collection of unique treasures and stylish finds means you’ll discover something that truly says, 'You’re special.' Let us help you make their day (and yours!).
• •Sun shining, smiles all around, and another wonderful week at MeMe's thanks to YOU, our incredible customers! Seeing you find pieces you love for all of life’s big and small adventures is why we do what we do. Thank you for choosing us to be a part of your story! ❤️ #GratefulHeart #MeMesCommunity #PerryGA
• •From a little dream in a precious building to a beloved Perry boutique, MeMe's (officially MeMe's & JD Griffin!) is all about celebrating style, friendship, and the joy of finding that perfect piece. Kimberly and Avoly pour their hearts into curating a collection that’s as unique and wonderful as our customers. We’re more than just a store; we’re a place to feel inspired and always find a friendly face.
• •Treat Yourself Tuesday (or any day!) 🎉 Because you deserve it! Swing by MeMe's this week and let us help you find an outfit that makes you feel like the amazing person you are. P.S. Our new [Specific Item Category, e.g., Gameday Collection] is a total touchdown! 😉