Tono de Marca

Transactional, direct, and professional, focusing on efficiency and value.

Valores de Marca

• •Value & Affordability
• •Efficiency
• •Reliability
• •Accessibility

Mejores Prácticas

• •Prioritize Clarity and Brevity: Use direct, unambiguous language. Avoid jargon and overly creative phrasing. Your audience is businesses looking for specifications, price, and logistics. Get straight to the point.
• •Focus on B2B Benefits, Not Just Features: Instead of saying "Fast processor," say "Equip your team with laptops that handle any task, increasing productivity." Connect product features to business outcomes like efficiency, cost savings, or reliability.
• •Maintain a Professional and Service-Oriented Voice: Even in informal channels like WhatsApp, maintain a professional tone. The goal is to be a reliable partner, so communication should be helpful, respectful, and efficient.
• •Emphasize Trust and Reliability: Consistently mention the "official warranty," "recognized brands," and "secure payment" in your communications. This builds confidence in a purely online transactional model.
• •Be Consistent Across All Touchpoints: The language used in an email, on the website, in a WhatsApp message, and on any future social media should feel the same: professional, direct, and value-driven. Create a simple one-page guide with approved phrases and terms to ensure all team members communicate with a unified voice.

Percepción Social

Neutral to non-existent, primarily functional and contained within its transactional website due to a lack of public-facing marketing and community engagement.

Ejemplos de Copy

• •Stock your business with the best tech, at wholesale prices. Linkcomex is your direct partner for brands like Apple, Belkin, and Master-G. Fast shipping and personalized B2B service. Quote today.
• •New Wholesale Tech Arrivals: Boost Your Inventory with Our Latest Products.
• •Official Warranty. Wholesale Prices. The Technology Your Business Needs. We are the strategic partner that helps you grow.
• •Efficiency is key in any business. That's why we offer a streamlined purchasing process, personalized WhatsApp support, and free delivery on qualifying orders. Gear up your team with Linkcomex.
• •Model: Mlab Sports Pro 4K Cam. Ideal for corporate gifting or retail resale. Backed by official warranty. Minimum order quantities apply for wholesale pricing. Contact us for a custom quote.