Tono de Marca

Empowering, Trendy, Approachable, Helpful

Valores de Marca

• •Empowerment: Enabling individuals to enhance their natural beauty and express their unique style.
• •Innovation: Providing "innovative and easy-to-use products."
• •Quality: Offering "high-quality magnetic eyelashes and other beauty products."
• •Customer Satisfaction: Implied through their service commitment and focus on ease of use.
• •Accessibility/Ease of Use: A strong theme across product descriptions and tutorials, particularly for magnetic lashes and press-on nails.
• •Self-Expression & Confidence: Encouraging users to feel good about themselves and experiment with their look.

Mejores Prácticas

• •Create a Brand Voice Chart: Develop a document that clearly defines the brand's personality traits (e.g., Empowering, Trendy, Approachable, Helpful), corresponding tones, "do's and don'ts" for language, and examples. This serves as a guide for all content creators.
• •Focus on "You" (The Customer): Address the audience directly using "you" and "your." Frame benefits around how the products make *their* lives easier and help *them* achieve their beauty goals. This reinforces the empowering and customer-centric values.
• •Embrace Positivity and Encouragement: Use uplifting language. Focus on solutions, ease, and the confidence boost the products provide. Avoid overly technical jargon unless explaining a key innovative feature in simple terms.
• •Adapt Tone to Platform, Maintain Core Voice: While the core voice (empowering, helpful) remains consistent, the tone can be more playful and trend-driven on TikTok, slightly more polished and informative on Instagram/Facebook, and more detailed on the website. The underlying personality should always be recognizable.
• •Incorporate User-Generated Content (UGC) and Social Listening: Actively monitor comments and reviews to understand how customers perceive the brand and talk about the products. Feature UGC that aligns with the brand's tone and values. This not only provides social proof but also helps keep the brand voice authentic and relatable.

Percepción Social

Positive: Customers who have reviewed the press-on nails seem pleased with the quality, appearance, and ease of application. The brand is perceived as offering trendy and convenient beauty solutions. Engaged (on TikTok & Instagram): The brand actively posts and engages with trends, particularly on TikTok.

Ejemplos de Copy

• •Unleash your inner icon. ✨ Our magnetic lashes make it effortless to go from everyday glam to show-stopping. No glue, no fuss, just instant confidence. What look are you creating today? #LevenalmBeauty #MagneticLashes #EasyGlam #BeautyEmpowered
• •Salon-worthy nails in SECONDS? Yes, please! 💅 Our press-ons are a total game-changer. Easy to apply, long-lasting, and oh-so-chic. Tag a friend who needs this hack! #LevenalmNails #PressOnNails #DIYNails #NailTutorial #BeautyHacks
• •Your Beauty. Your Rules. Discover Levenalm's innovative, easy-to-use beauty essentials designed to help you shine, effortlessly. Shop Magnetic Lashes & Press-On Nails now!
• •Tired of complicated beauty routines? Levenalm is here to simplify your glam! 😍 Explore our stunning magnetic lashes and flawless press-on nails. High quality, easy to apply, and designed for YOUR unique style. Find your new favorite look today!
• •Meet 'The Trendsetter' Lash! Wispy, bold, and unapologetically you. Crafted for comfort and designed for instant impact, these magnetic lashes are your secret to turning heads. Get ready to own your look with Levenalm.