Tono de Marca

Whimsical, Heartfelt, and Caring.

Valores de Marca

• •Personal Connection
• •Thoughtful Design
• •Niche Quality
• •Creativity and Whimsy

Mejores Prácticas

• •Lead with Emotion, Support with Function: Start your copy by tapping into a feeling—love, nostalgia, connection, joy. Then, introduce the product as the way to enhance or capture that feeling. Example: Instead of "Our brushes have gentle bristles," try "Enjoy peaceful grooming moments with a brush as gentle as your touch."
• •Use Storytelling Everywhere: Every product has a story. Whether it's the inspiration behind an art piece or the problem-solving journey that led to a pet product, share it. This transforms a simple item into a meaningful purchase.
• •Employ "You" and "We" Language: Write as if you're having a conversation. Use "you" to speak directly to the customer's needs and feelings, and "we" to create a sense of a small, passionate team behind the brand. This fosters a personal connection.
• •Keep it Whimsical and Positive: Use lighthearted, positive, and slightly playful words. Phrases like "happy curls," "art that winks," or "a little dose of delight" reinforce the whimsical and friendly nature of the brand.
• •Focus on the "Why," Not Just the "What": Instead of just describing a product's features, explain why it matters. A custom portrait isn’t just ink on paper; it's a way to immortalize a beloved family member. A special brush isn't just for detangling; it's for making your pet feel loved and cared for. This approach anchors your brand in deeper values.

Percepción Social

The brand is perceived as a high-quality, niche provider. Customers appreciate the specialized nature of the pet products and the unique, story-driven approach of the art prints. It's seen as a local, artist-driven business that adds a personal touch to its products, which resonates well with consumers looking for authentic and meaningful items.

Ejemplos de Copy

• •More Than a Pet. They’re Family. From their goofy smiles to their sleepy sighs, every quirk is worth capturing. We turn your favorite photos into one-of-a-kind art that celebrates the furry friend who makes your life whole. Ready to see your best bud in a whole new light? DM us to get started! #DoodleMe #CustomPetPortrait #DogLovers
• •Inspired by a 41-year love story… Our latest print, "Everlasting," was inspired by a neighborhood couple who have shared a lifetime of love. It’s a tribute to the small, tender moments that build a forever bond. Bring a piece of that story into your home and let it be a reminder of the love that surrounds you. [Shop Now Button]
• •Turn Tangles into Together Time. Grooming shouldn’t be a chore. Our signature slicker brush is designed for sensitive doodle coats, gliding through knots without a single tug. It’s more than a tool; it’s a way to bond, making every brushstroke feel like a gentle pat. Because caring for them should feel as good for you as it does for them.
• •Give a Gift with a Story. This holiday season, skip the generic gifts. Give something that feels like it was made just for them. From custom portraits that capture their favorite memories to art prints inspired by real-life love stories, a gift from Doodle Me is a gift from the heart.
• •We Doodle, We Create, We Connect. It started with a simple idea: that art should do more than just hang on a wall. It should tell a story. It should make you smile. Whether it's the unconditional love for a pet or the beauty of a simple flower, we find inspiration in the everyday moments and turn them into art that feels like home. Welcome to Doodle Me.