Tono de Marca

aspirational, personal, and encouraging

Valores de Marca

• •Quality
• •Ethical Practices
• •Passion
• •Customer-Centricity
• •Family and Empowerment

Mejores Prácticas

• •Lead with the "Why": Always circle back to the core story. Whether in an 'About Us' page or a social media post, consistently mention the passion and the personal narrative ("run by a single mother") to build a human connection.
• •Emphasize "Ethical" and "Quality": Use these keywords in product descriptions, blog posts, and ads. This not only reinforces brand values but also appeals to conscious consumers and can justify premium price points.
• •Use Warm and Inclusive Language: Employ welcoming words like "Welcome," "Join us," and "From our home to yours." Frame the customer as part of the LB SISTAS community, not just a buyer.
• •Maintain a Consistent Visual Identity: Ensure that all imagery across the website and social media reflects the "Style and Decor" tagline. Photos should be high-quality, aspirational, and cohesive to build a strong, recognizable aesthetic that matches the brand's tone.
• •Be Transparent and Personable in All Communications: From order confirmations to customer service interactions, maintain a personal and caring tone. Acknowledge the shipping times clearly (e.g., 7-15 days) and thank customers for their patience, reinforcing the image of a small, dedicated team.

Percepción Social

Due to the brand's low online visibility and the overwhelming search dominance of the "1000-lb Sisters" TV show, there is currently a near-zero public social perception of the LB SISTAS store. The only available feedback is a curated testimonial on their website from a customer named Tasha, who praised fast delivery and great customer service for a shower curtain. The brand's social media pages lack significant follower interaction, comments, or public reviews, making it impossible to gauge broader customer sentiment. The primary public perception challenge is not negative sentiment, but a lack of awareness and brand name confusion.

Ejemplos de Copy

• •From our kitchen to yours. ✨ As a single mom, I know the heart of the home is where meals and memories are made. That's why we’re passionate about bringing you ethically-made pieces that blend quality with style. Cook with love. #LBSistas #WhereStyleAndDecorMeet #HomeDecor #KitchenInspo #EthicalHome
• •Style, Meet Substance. Curated with passion, crafted with care. Discover our ethically-sourced home decor and beauty essentials. Free shipping on every order. Shop The Collection
• •Run by a Mom, Curated for You. At LB SISTAS, we believe your home should be a sanctuary. We pour our passion for beauty and decor into finding high-quality, ethically-made treasures that bring you joy. See what a little love can add to your space. Shop Now
• •Your Daily Glow-Up, Made Ethically. Discover our collection of premium cosmetics and skincare. We're dedicated to sourcing the highest quality beauty essentials to elevate your routine. Because you deserve the best. Click to explore our Beauty Collection. #LBSistas #EthicalBeauty #SkincareRoutine #BeautyFinds
• •A Little Something From Our Home to Yours ❤️ Quality decor, ethically made. Plus, your free shipping is waiting!