Tono de Marca

Authentic, passionate, conscientious, personal, transparent, empowering, community-focused, friendly, and engaging.

Valores de Marca

• •Social Consciousness
• •Environmental Responsibility
• •Inclusivity
• •Empowerment
• •Support for Small Business

Mejores Prácticas

• •Lead with Your Values
• •Maintain a Personal and Authentic Voice
• •Use Empowering Language
• •Be Transparent
• •Build and Nurture Community

Percepción Social

Highly positive among its target audience, drawn to ethical stance and transparency. Appreciated for handmade quality, social and environmental commitments. Owner's direct involvement fosters community and solidarity. Customers align with brand values.

Ejemplos de Copy

• •Wear Your Values. Shine with Purpose. ✨ Handcrafted with ethically sourced gemstones and recycled metals, this piece isn't just an accessory—it's a statement. Made for the conscious woman who radiates confidence and grace. Who says you can't be stylish and sustainable? #SlowFashion #EthicalJewelry #LatinaOwned
• •This is what slow fashion looks like. We believe in jewelry that's kind to the earth. That's why every piece from Las Animas is handmade with love and a commitment to minimal waste. We recycle every last scrap of metal because our planet is as precious as our gemstones. Join our community and wear the change. #SustainableJewelry #EcoConscious #HandmadeWithLove
• •Jewelry for Every Body. You are unique, and your jewelry should be too. At Las Animas, we celebrate all sizes. Our pieces are designed with adjustable features to ensure the perfect, confident fit for you. Because everyone deserves to feel beautiful. #SizeInclusive #JewelryForEveryone
• •More Than Jewelry: A Symbol of Solidarity. Your support is making a difference. With every purchase of our 'Free Palestine' bracelet, you are directly contributing to urgent relief efforts. We are proud to stand with our community in solidarity and are deeply grateful for your help in making an impact. Thank you for wearing your support. #StandWithPalestine #JewelryForACause
• •Empower your everyday look. Discover unique, handmade earrings from Las Animas. Each pair is crafted to make you feel confident and chic, from your work-from-home days to your weekend adventures. Support a small, Latina-owned business and invest in jewelry that lasts. #HandmadeJewelry #EverydayElegance #ShopSmall