Tono de Marca

Passionate & Enthusiastic, Confident & Authoritative, Rugged & Tough, Community-Oriented, Technical & Informative, Proudly American

Valores de Marca

• •Quality & Durability
• •Performance
• •Craftsmanship & In-house Manufacturing
• •Customer Satisfaction & Support
• •Authenticity & Passion for Off-Roading
• •Innovation

Mejores Prácticas

• •Use terminology common in the off-road community authentically, but avoid overdoing it.
• •Use strong verbs and vivid descriptions that evoke the experience of off-roading and the performance benefits of the products.
• •Consistently weave in the American-made aspect and the attention to detail in manufacturing.
• •Let the genuine love for the sport and the products shine through. Copy should feel like it's written by a fellow enthusiast.
• •Reinforce the visuals by describing the results of using Kraken parts.

Percepción Social

Reliable & Trustworthy, Expert & Knowledgeable, Premium but Fair Value, Supportive of the Off-Road Community, American Made

Ejemplos de Copy

• •UNLEASH THE KRAKEN! 🤘 Our NEW HD Steering Kit for the [Vehicle Model] is here to conquer. Forged in the USA, built to take a beating, and engineered for ultimate control when the trail fights back. Ready to upgrade your beast? Link in bio! #KrakenRaceSupply #MadeInUSA #OffroadArmor #SteeringUpgrade #[VehicleModel]
• •Don't let rocks win. Protect your investment with Kraken Race Supply's full skid plate system. CNC cut, precision bent, and welded right here in our US facility. Because your adventure shouldn't end with a damaged undercarriage. Shop now and hit the trails with confidence! #KrakenBuilt #OffroadProtection #TrailReady #4x4Life
• •Title: Why 'Good Enough' Isn't: The Kraken Philosophy on Building Bombproof Off-Road Parts. Intro: Out here, 'good enough' gets you stranded. At Kraken Race Supply, we're racers and builders at heart. That means every piece of steel we cut, every weld we lay, and every part we ship is designed with one thing in mind: uncompromising performance and durability. Let's dive into what sets Kraken parts apart.
• •Tired of that factory [Part]? In this video, we walk you through installing the Kraken Race Supply [Product Name] on a [Vehicle Model]. Boost your [Benefit, e.g., clearance, strength, lighting] and get back to what matters: dominating the terrain. All our parts are proudly made in the USA. Questions? Drop 'em in the comments! Grab yours here: [Link]
• •This month's Customer Spotlight Shines on @[CustomerIGHandle]'s incredible [Vehicle Model] build! Decked out with our [Specific Kraken Product], this rig is pure adventure fuel. Want your Kraken-equipped machine featured? Tag us #KrakenEquipped and show us what you've built!