Tono de Marca

Informal and Approachable

Valores de Marca

• •Accessibility
• •Community
• •Local Presence
• •Trustworthiness
• •Authenticity

Mejores Prácticas

• •Clearly define your target audience (e.g., young adults, vintage fashion enthusiasts) to tailor your language and references.
• •Maintain a friendly and approachable tone in all communications, using casual language and avoiding overly formal or technical terms.
• •Emphasize the 'handpicked' and 'authentic' nature of your items to build trust with customers.
• •Showcase your local presence in Berlin's Friedrichshain district to connect with the community and highlight your unique offerings.
• •Incorporate visual elements that reflect the vintage aesthetic and the vibrant atmosphere of your store to enhance your brand identity.

Percepción Social

A cool, trustworthy, and community-focused vintage store in Berlin, offering authentic and accessible secondhand clothing.

Ejemplos de Copy

• •Gönn Dir! Discover unique vintage finds at Kick It Vintage.
• •Handpicked vintage clothing accessible to everyone. Visit us in Friedrichshain!
• •Authentic vintage kicks and apparel for your individual style.
• •Join the Kick It Vintage community. Follow us on Instagram for the latest drops!
• •Your go-to spot in Berlin for curated vintage fashion.