Tono de Marca

aspirational, trendy, and direct

Valores de Marca

• •Style & Trend-Consciousness
• •Accessibility
• •Beauty & Self-Expression

Mejores Prácticas

• •Use "You-Centric" Language: Frame the copy around the customer. Instead of "Our pieces are high-quality," use "You deserve the lasting beauty of our 10K gold pieces." This aligns with the brand's value of self-expression.
• •Embrace Aspirational and Empowering Words: Consistently use words like "elevate," "express," "design," "curate," "signature look," and "spectacular" to maintain an aspirational tone.
• •Keep it Clear and Concise: The current tone is direct and easy to understand. Avoid overly technical jargon or complex sentences. Let the product's style speak for itself.
• •Incorporate the Tagline: Weave the "Siempre BELLA, siempre ILDOBA" tagline or its sentiment into marketing materials to build brand recognition and reinforce the core message of beauty.
• •Focus on the "Stack" and "Design": The concept of curating an "ear design" or "stack" is central to modern jewelry trends. Use this terminology consistently in product descriptions and social media to show that the brand is current and understands its target audience's goals.

Percepción Social

neutral and largely undefined

Ejemplos de Copy

• •Your ear stack is your story. Tell it with ILDOBA. ✨ From delicate 10K gold huggies to bold statement piercings, find the pieces that make you feel like you. #IldobaJewelry #EarDesign #MyStyle
• •Don't just wear jewelry. Express yourself. Discover the ILDOBA collection and curate your signature look today.
• •The perfect everyday essential. Our 10K gold huggies are designed for effortless style and lasting quality. Lightweight, classic, and endlessly versatile Hugues. Always BELLA, always ILDOBA.
• •Hi [Name], ready for a refresh? ✨ New arrivals at ILDOBA are here to inspire your next look. Find your new favorite piece and remember: Always BELLA, always ILDOBA.
• •ILDOBA Jewelry | Shop Piercings & 10K Gold. Trendy Earcuffs, Huggies & Rings. Design Your Perfect Ear Stack. Free Shipping On Orders Over [Amount].