Tono de Marca

Reverent, Proud, and Elegant

Valores de Marca

• •Cultural Preservation
• •Authenticity
• •Craftsmanship
• •Community & Connection
• •Beauty & Elegance

Mejores Prácticas

• •Prioritize "Heritage" in Your Language: Always connect the products back to their roots. Use keywords like "authentic," "traditional," "Palestinian heritage," "Tatreez," and "handcrafted" to reinforce the brand's core value.
• •Use an Elegant and Evocative Vocabulary: Choose words that reflect the quality and beauty of the garments. Phrases like "exquisite detail," "timeless elegance," "intricate embroidery," and "rich culture" elevate the brand's tone.
• •Share Customer Stories and Testimonials: Leverage the powerful, positive feedback you receive. Featuring customer photos (with permission) and quotes about wearing the thobes for henna parties, weddings, and cultural events reinforces the brand's value and social proof.
• •Educate Your Audience: Briefly explain the meaning behind certain patterns or styles of thobes (e.g., "Falahi," "Tatreez"). This adds depth to the content and reinforces the brand's role as a cultural preserver, not just a retailer.
• •Maintain Visual and Textual Consistency: Ensure the tone of your captions matches the high-quality, elegant visuals of your products. The reverence in your words should be reflected in the beauty of your photography and videography across all platforms.

Percepción Social

The public perception of Hanoon Embroidery is overwhelmingly positive. Customers see the brand as a trusted source for high-quality, authentic Palestinian thobes, with excellent customer service. It is viewed as a cultural influencer, providing high-quality products that help users connect with and express their culture.

Ejemplos de Copy

• •Each stitch tells a story. Our latest collection of Falahi Thobes is a tribute to the timeless art of Palestinian Tatreez. Handcrafted in Ramallah, designed to be treasured for generations. Wear your heritage with pride. #HanoonEmbroidery #Tatreez #PalestinianThobe
• •Introducing the 'Majdalway' Thobe. This exquisite piece features intricate red Tatreez embroidery, a pattern rich with history and symbolism. Made from premium, breathable fabric, it offers an elegant silhouette for your most cherished occasions. Experience the authentic beauty of Palestinian craftsmanship.
• •From our hands in Ramallah to your wardrobe. The journey of a Hanoon thobe is one of passion, heritage, and pride. ✨ #PalestinianCulture #Thobe #EmbroideryArt #TatreezDesign
• •Announcing New Arrivals: The Elegance of Heritage. Dear [Customer Name], Discover the latest additions to the Hanoon Embroidery family. Each piece is a celebration of authentic Palestinian design, blending tradition with contemporary grace. Find the thobe that speaks to your story.
• •Celebrate your next special occasion in a garment that is as meaningful as it is beautiful. Hanoon Embroidery offers authentic, handcrafted Palestinian thobes and accessories. Shipped worldwide from Ramallah. Shop the collection today.