Tono de Marca

Varied, depending on the specific brand: Professional and technical (Océ/Canon), Creative and handmade (Les créas d'Océ), Elegant and artistic (OCé | L'Art et la Matière), Fashionable and local (Oce Boutique).

Valores de Marca

• •Quality
• •Creativity
• •Craftsmanship
• •Personalization
• •Innovation

Mejores Prácticas

• •Define a clear target audience for each brand (Océ/Canon, Les créas d'Océ, OCé | L'Art et la Matière, etc.).
• •Maintain a consistent visual identity across all platforms relevant to each brand.
• •Use relevant keywords in website content and product descriptions to improve SEO for each business.
• •Engage with customers on social media to build relationships and gather feedback specific to each brand.
• •Clearly differentiate the brand positioning and unique selling propositions for each business to avoid confusion.

Percepción Social

The social perception is fragmented. Océ/Canon is perceived as a reliable, established printing solutions provider. Les créas d'Océ is seen as a creative and accessible handmade crafts business. OCé | L'Art et la Matière is perceived as an elegant, artisanal accessories brand. Other brands have a more local or niche perception.

Ejemplos de Copy

• •**Océ/Canon (Large Format Printing):** "Experience unparalleled precision and efficiency with Océ's advanced printing solutions. Learn how our technology can transform your business."
• •**Les créas d'Océ (Crafts/Accessories):** "Handcrafted with love! Discover our unique collection of accessories, perfect for adding a personal touch to your style."
• •**OCé | L'Art et la Matière (Accessories):** "Where art meets craftsmanship. Explore our exclusive range of handcrafted jewelry, designed to elevate your everyday."
• •**Oce Boutique (Clothing & Fashion Accessories):** "Step into style! Find the perfect outfit and accessories at Oce Boutique, your local fashion destination."
• •**Oceane Avakian (Hair Accessories):** "Transform your hair with our exquisite hair accessories collection. Designed to enhance your natural beauty."