Tono de Marca

Romantic, Personal, and Artisanal

Valores de Marca

• •Eternity & Permanence
• •Craftsmanship & Artistry
• •Personalization & Uniqueness
• •Emotional Connection

Mejores Prácticas

• •Always Use the "Romantic, Personal, Artisanal" Filter: Before publishing any text, ask if it sounds romantic, feels personal, and highlights the artisanal nature of the products. This ensures every caption, ad, and reply reinforces the brand identity.
• •Speak Directly to "You" (The Bride): Frame your copy to address the bride directly (e.g., "Your dream," "Created for you," "As you plan..."). This maintains the personal and intimate tone that builds trust and connection.
• •Lead with Emotion, Support with Features: Start your captions with the feeling or the dream (love, eternity, magic). Then, follow up with the features (personalized design, high-quality materials, lasting nature). People buy the emotion first.
• •Incorporate "Eternal" Language: Consistently use words like "eternal," "forever," "lasting," "keepsake," and "memory." This reinforces your core value proposition and distinguishes you from traditional florists.
• •Create a Brand Storytelling Hub: Use the "Highlights" section on Instagram to categorize and tell stories. Create highlights for "Behind the Scenes," "Our Brides," "The Process," and "Testimonials" to provide an easily accessible narrative that reinforces the brand's values and social proof.

Percepción Social

Perceived as a high-quality, trustworthy, and artistic artisan brand; expert in beautiful, lasting bridal bouquets; customers feel a personal connection and view products as premium and desirable.

Ejemplos de Copy

• •Your love story is one of a kind. Your bouquet should be too. ✨ This isn't just a bouquet; it's a promise, a memory, a work of art crafted to last an eternity. Let's create the bouquet of your dreams, together. DM us to start your personalized design journey. #RamosEternos #Novia2025 #HandmadeWithLove
• •Engaged? Congratulations! As you plan your perfect day, don't let your beautiful bouquet wilt away. At Ramos de Novia GC, we create stunning, eternal bouquets that become a cherished keepsake long after you say "I do." Your story deserves to be preserved forever. Learn more about our custom designs. [Link to Instagram]
• •The magic is in the details. ✨ From selecting each element to placing the final petal, every bouquet is a journey of its own. This is more than a craft; it's our passion for creating something as eternal as your love. #ArtisanalWedding #BridalBouquet #BehindTheScenes #WeddingDetails
• •For a Love That Lasts Forever. Eternal Bridal Bouquets, Handcrafted for You. Your wedding day is a single moment; your memories and your bouquet should last a lifetime. Discover our bespoke collection of artisanal bouquets, headpieces, and boutonnieres.
• •The most beautiful final touch. 🤍 We are so honored to have been a part of Maria's special day. Seeing our creations in your hands is the reason we do what we do. Thank you for trusting us with your forever memory. Tag us in your photos for a chance to be featured! #GCBride #RealBride #WeddingInspiration