Tono de Marca

reassuring and service-oriented

Valores de Marca

• •Customer Satisfaction
• •Personalization
• •Quality Assurance
• •Simplicity

Mejores Prácticas

• •Lead with Reassurance: Always start with messaging that builds trust. Phrases like "satisfaction guaranteed," "you approve first," and "risk-free" should be prominent in headlines, product descriptions, and calls-to-action.
• •Focus on the "How": Clearly and simply explain the process in all marketing materials. The four-step guide is a strong asset and should be used consistently across the website, ads, and any future social media. This transparency reinforces the brand's reliability.
• •Emphasize Collaboration: Use words like "together," "with you," and "your vision" to describe the creation process. This frames the customer as a partner in creating the final product, enhancing the sense of personalization and ownership.
• •Highlight the Emotional Outcome: While the process is a key selling point, the copy should also connect with the emotional reason for the purchase—celebrating family, creating a unique gift, or preserving a memory. Use storytelling to evoke feelings of joy, love, and nostalgia.
• •Maintain Simplicity and Clarity: Avoid jargon or overly technical terms. The language should be as straightforward and accessible as the process itself. This ensures that the message is clear and that the brand feels approachable and user-friendly.

Percepción Social

trustworthy and reliable; modern and in-tune with current customer behaviors.

Ejemplos de Copy

• •Headline: Your Memories, Reimagined. Body: Turn your favorite photos into timeless art. At FrameItDown, we don't just print pictures; we celebrate your stories. From fairy-tale transformations for your kids to royal portraits for your loved ones, you are the artist. Best of all, you approve the design before we print. 100% satisfaction, guaranteed.
• •Headline: The Perfect Gift, Perfected by You. Body: Worried about getting the right gift? Create it with them. Our collaborative process lets you see and approve the artwork every step of the way. With unlimited revisions, you can be sure the final canvas is exactly what you envisioned. FrameItDown: Gifting made personal and risk-free.
• •Headline: Love It Before It's Framed. Body: Confidence comes standard with every FrameItDown canvas. You'll receive a digital proof of your custom artwork to approve, so there are no surprises—only delight. Transform your photos into statement pieces for your home with a process you can trust.
• •Headline: From Your Phone to Your Wall, Seamlessly. Body: It's never been easier to create stunning, personalized canvas art. Just upload your photo, choose your theme, and our artists get to work. We'll send a digital version for you to review and won't print until you say it's perfect. Simple, beautiful, and uniquely yours.
• •Headline: Your Story. Your Art. Your Approval. Body: At FrameItDown, you're in control of the masterpiece. We provide the creative touch, but you give the final word. Enjoy unlimited edits and a full satisfaction guarantee on our custom canvas prints. Let's create something beautiful together.