Tono de Marca

Inspirational, Friendly, Modern, Helpful, Enthusiastic, Passionate

Valores de Marca

• •Originality & Personalization
• •Quality
• •Aesthetic Appeal & Design
• •Customer Connection
• •Local Production

Mejores Prácticas

• •Develop a Style Guide: Create a simple document outlining key tone words (e.g., inspirational, friendly, modern), preferred vocabulary (and words to avoid), emoji usage, and level of formality.
• •Understand Your Audience: Tailor the language to resonate with individuals interested in modern home decor, personalized gifts, and stylish design. Speak their language and address their aspirations for their living spaces.
• •Be Authentic: Let the passion for design and quality shine through. If you're a small team, embrace that personal touch in your communication.
• •Maintain Visual & Textual Harmony: Ensure the copy complements the clean, modern aesthetic of the products and website. Use clear, concise language that is easy to read and visually appealing.
• •Engage and Interact: Use questions, polls, and respond to comments in a manner consistent with the friendly and approachable brand tone. This reinforces the community aspect and customer-oriented values.

Percepción Social

Customers generally perceive Fifty Design as a provider of unique, high-quality, and aesthetically pleasing personalized decorative items. The brand is seen as modern and in tune with current interior design trends. There's an appreciation for the "Made in France" aspect, which can contribute to a perception of higher quality and trustworthiness. The ability to customize products is a significant draw, making customers feel involved in the creation process. Social media engagement suggests a positive and interactive community around the brand.

Ejemplos de Copy

• •Instagram Post (New City Map Launch): Paris, je t'aime! ❤️ Where will your heart take you next? Our new [City Name] map poster is here to bring your favorite adventures home. Minimalist design, maximum memories. Customize yours today and tell your city's story. ✨ #FiftyDesign #CityMap #HomeDecor #MadeInFrance #TravelInspiration
• •Website Product Description (Personalized Star Map): The Night We Met. ✨ Capture the stars exactly as they aligned on your most unforgettable night. Our personalized star maps are more than just a poster; they're a timeless reminder of a moment that changed everything. Printed on premium, eco-friendly paper in our French workshop. Create your unique cosmic memory.
• •Email Marketing (Promotion): Hello [Customer Name], ready to refresh your space? ✨ For a limited time, get 15% off all our personalized definition posters! What word defines your world right now? 'Hygge,' 'Adventure,' 'Family'? Craft your unique piece and let your walls do the talking. Shop now and bring your story home! #FiftyDesign #HomeInspo
• •TikTok Video Idea (Caption): Watch us bring your city to life! 🏙️ From digital design to your doorstep. What city should we design next? Drop your requests below! 👇 #FiftyDesign #PosterArt #CustomGift #BehindTheScenes #MadeInFrance
• •Pinterest Pin Description (Definition Poster): Define your space, define yourself. Our custom definition posters add a touch of modern wit and personal charm to any room. Perfect for gifting or as a unique piece of art that speaks your language. Explore the collection. #FiftyDesign #DefinitionPoster #WallArt #MinimalistHome #InteriorStyling