Tono de Marca

Empowering, Artistic, and Confident

Valores de Marca

• •Quality Craftsmanship
• •Individuality
• •Black Beauty

Mejores Prácticas

• •Lead with Confidence: Use strong, empowering verbs and affirmative language. Phrases like 'Redefine your style,' 'Transform your look,' and 'Own your crown' align with the brand's confident tone.
• •Stay Visually Descriptive: Use words that evoke the quality and feel of the product. Terms like 'lightweight,' 'handcrafted,' 'soft,' and 'realistic' are frequently mentioned in positive reviews and should be a staple in product descriptions.
• •Engage with "Babe" and "You": Continue the use of familiar terms like "Babe" in calls-to-action ("Subscribe Now, Babe") and address the customer directly as "you" to maintain a personal and community-focused feel.
• •Leverage User-Generated Content: Actively feature customer photos and videos. This not only provides social proof but also reinforces the values of community and individuality. When reposting, use captions that celebrate the customer's unique style.
• •Use Relevant Hashtags Strategically: Consistently use a mix of branded hashtags (`#dejavulocs`), community-focused hashtags (`#loctok`, `#locjourney`), and descriptive hashtags (`#fauxlocs`, `#protectivestyles`) to increase visibility and connect with the target audience.

Percepción Social

The social perception of Déjà Vu Locs is overwhelmingly positive. Customers consistently rate the products with 5 stars, highlighting their quality, light weight, and realistic appearance. The owner is described as "super responsive," and the customer service is noted as being "exceptional." On social media platforms like TikTok, user-generated content shows genuine excitement and satisfaction. The brand is perceived as a go-to for high-quality, stylish, and reliable faux loc extensions within the natural hair community.

Ejemplos de Copy

• •It's not just a hairstyle, it's a statement. Introducing The 'Aura' Collection. Handcrafted, lightweight, and designed to move with you. Ready to tell your own story? Tap the link in bio to transform your look. #DejaVuLocs #LocStyles #BlackGirlMagic #ProtectiveStyles
• •Your Crown, Your Rules. Artisan-crafted loc extensions for the woman who defines her own beauty. Discover your next look.
• •You asked, we listened. Our bestselling 'Home Grown' locs are back and ready to ship! Perfect for adding effortless length and volume, each bundle is handmade to perfection. Don’t wait – redefine your style today. Shop Now.
• •That five-minute glow-up hits different. Our 'SADÉ' ponytail is your new secret weapon. #dejavulocs #loctutorial #hairhacks #protectivestyles
• •We live for this! Seeing you feel beautiful and confident is why we do what we do. Thank you for trusting us with your crown, Kenya! #DejaVuLocs #CustomerLove #HandmadeWithLove