Tono de Marca

Professional, Scientific, and Caring.

Valores de Marca

• •Quality and Purity
• •Animal Well-being
• •Transparency
• •Heritage and Expertise

Mejores Prácticas

• •Always ground your claims in the science of pet nutrition. Use specific terms like "monoprotein," "hypoallergenic," "Omega-3," and "prebiotics," and briefly explain their benefits.
• •Consistently mention what is *not* in the food (GMOs, BHT, BHA, wheat gluten, hormones). This is a key differentiator and builds trust with health-conscious consumers.
• •Don't just list ingredients. Connect them directly to a tangible outcome for the pet. For example, "Fish oil and flaxseed (features) for a shiny coat and healthy skin (benefits)."
• •Avoid overly casual language, slang, or excessive exclamation points. The tone should reflect the high quality and scientific formulation of the product.
• •Casually weave the brand's Italian origin into the narrative. It implies a tradition of quality, craftsmanship, and superior food standards.

Percepción Social

Highly regarded by a niche audience, seen as a premium, healthy choice, but lacks widespread recognition.

Ejemplos de Copy

• •The Science of Nature. The Art of Italian Pet Nutrition. Give your pet the balanced, natural diet they deserve. DADO combines pure, high-quality ingredients, free from GMOs and artificial additives, to support a life of health and vitality.
• •Optimal Digestion, Visible Health. Formulated with a single source of high-quality dehydrated lamb, our Adult Monoprotein recipe is ideal for dogs with food sensitivities. Enriched with Omega-3 & 6 for a lustrous coat and prebiotics for balanced gut flora. This is more than food; it's a foundation for well-being.
• •Tired of Itchy Skin and a Dull Coat? Your pet's skin issues often start in their food bowl. DADO's hypoallergenic formulas are scientifically designed to eliminate common allergens, promoting healthy skin from within. See the difference that pure, natural ingredients can make.
• •Our Italian Commitment to Your Pet's Health. For years, DADO has been crafted with a simple belief: our pets deserve the same quality of nutrition we expect for ourselves. That's why we source our ingredients from trusted European suppliers and produce our food in Italy, ensuring every bag meets the highest standards of purity and safety.
• •Why Dehydrated Protein is a Superior Choice for Your Dog. Did you know that "fresh meat" can be up to 70% water? At DADO, we use high-quality dehydrated protein, a concentrated source of essential amino acids vital for muscle development and energy. It's just one of the ways our scientific approach delivers more nutrition in every bite.