Tono de Marca

Informative & Direct, Aspirational & Encouraging, Professional & Educational, Promotional

Valores de Marca

• •Beauty & Aesthetics
• •Quality
• •Professionalism & Expertise
• •Customer Empowerment/Enablement
• •Accessibility (Implied)

Mejores Prácticas

• •Always Circle Back to "Beauty & Empowerment": Ensure messaging, whether for products or courses, ultimately ties back to helping the customer achieve their beauty goals and feel good.
• •Highlight Expertise Confidently: When discussing services or training, use language that conveys authority and the skill of the professionals involved (e.g., "expert stylists," "accredited courses," "taught by professionals").
• •Maintain a Welcoming and Encouraging Voice: Even when being direct and informative, keep the language approachable and positive, inviting customers and students in. The phrase "¿Tu idea es estar siempre bella?" sets this welcoming tone.
• •Be Clear and Direct about Offerings: Clearly list what products are available, what services are offered, and what courses entail. Avoid overly vague language.
• •Visually Align Copy with Brand Aesthetic: Ensure the tone of written content on social media matches the visual style (e.g., if images are vibrant and polished, the copy should reflect that energy and quality).

Percepción Social

Local Go-To for Beauty Needs, Supplier of Professional Products, Training Center

Ejemplos de Copy

• •Unlock your most vibrant look yet. Our new Greenstyle collection delivers intense color and lasting shine, because you deserve beauty that endures. Discover your perfect shade in-store and online.
• •Transform your passion into your profession. Our accredited Manicurist courses, led by industry experts, give you the skills and certification to succeed. Enroll at Cosmética Greenstyle and start building your dream career today.
• •Your Huelva destination for all things beauty! From the latest products to expert salon services and professional training, Cosmética Greenstyle is here to help you shine. Visit us or shop online!
• •Dreaming of flawless brows? Our expert stylists at Cosmética Greenstyle are ready to shape your perfection. Book your appointment today and step into a more confident you!
• •Beauty in the making! ✨ So proud of our talented students at Cosmética Greenstyle Academy. Ready to learn from the best and create stunning looks like this? Link in bio for course details.