Tono de Marca

fashion-forward, practical, and confident

Valores de Marca

• •Quality
• •Sustainability
• •Integrity
• •Freedom & Flexibility
• •Style & Self-Expression

Mejores Prácticas

• •Emphasize Stylish Convenience: Always highlight the dual benefit of fashion and function. Use words that evoke both style (e.g., chic, elevate, trendy, sleek, stunning) and practicality (e.g., hands-free, secure, convenient, durable, freedom).
• •Speak with Confidence: Use strong, declarative sentences. Avoid hesitant language. The brand knows it offers a quality, stylish solution.
• •Focus on the Lifestyle: Connect the products to the user's life and activities. Talk about adventures, daily routines, travel, and the freedom the product provides.
• •Incorporate Values (Subtly): While not every piece of copy needs to list values, the underlying message can reflect them. For example, mentioning durable materials hints at quality, and showcasing versatility speaks to freedom and flexibility.
• •Maintain a Consistent Visual and Verbal Identity: Ensure that the language used aligns with the brand's visual presentation on the website and social media – which is generally clean, modern, and showcases the products in stylish contexts.

Percepción Social

The brand is perceived as offering a stylish solution to a practical need (carrying a phone securely and conveniently). They have been mentioned in the context of fashion events like New York Fashion Week and Miami Swim Week. Cordée Cases generally receives very positive customer reviews, with high ratings for product quality, style, and customer service.

Ejemplos de Copy

• •Headline: Stop Searching, Start Living. Go Hands-Free with Cordée. Body: Tired of the juggle? Our chic crossbody phone cases keep your essentials secure and your hands ready for anything life throws your way. Adventure on, stylishly.
• •Instagram Post: Your Phone's New Best Friend. And Yours. ✨ Caption: Elevate your look and your lifestyle. Cordée cases and straps blend high fashion with everyday practicality. Drop dead gorgeous, not drop-your-phone. #CordeeCases #HandsFreeStyle #FashionTech
• •Product Description Snippet: The Perfect Union of Style & Smarts. Crafted for the modern muse, our [Product Name] chain isn't just an accessory; it's your new secret weapon. Durable materials meet a design that turns heads, keeping your phone close and your look on point.
• •Email Subject Line: Don't Just Accessorize. Revolutionize. Email Body Preview: Discover how Cordée Cases is transforming the way you carry your tech. More freedom, more style, zero compromise.
• •Facebook Ad: Life's an Adventure. We'll Hold Your Phone. Body: From city sprints to global explorations, Cordée keeps you connected and chic without missing a beat. Explore our collection and find your perfect hands-free match. Quality you can feel, style you'll love.