Tono de Marca

personal, approachable, and passionate

Valores de Marca

• •Creativity and Personal Expression
• •Joy and Color
• •Appreciation for Nature
• •Authenticity
• •Mindful Consumption

Mejores Prácticas

• •Write in the First Person: Use "I" and "my" to maintain the personal, artist-centric voice. This reinforces that customers are buying from a person, not a faceless company.
• •Share the Inspiration: When introducing new products, briefly mention the story or feeling behind them. This connects the product to the core value of personal expression and authenticity.
• •Emphasize "Joy" and "Color": Regularly use these keywords in descriptions and posts to align with the brand's stated mission.
• •Maintain an Appreciative and Friendly Tone: Whether in customer service emails or social media replies, the tone should always be approachable and grateful, reflecting the brand's community-oriented spirit.
• •Highlight Mindful Production: Consistently mention that items are made "just for you" or "on-demand to prevent waste." This not only explains longer shipping times but also reinforces the value of thoughtful purchasing.

Percepción Social

a small, artist-led business genuinely rooted in the creative community

Ejemplos de Copy

• •There's nothing like the quiet magic of a forest. 🌲🐻 My new 'Wildlife & Camping' collection is here! I poured so much love and color into these pieces, hoping to bring a little bit of that outdoor peace into your home. Each one is made just for you. Link in bio to explore!
• •Capture the endless summer feeling. This piece was inspired by a perfect, sun-drenched afternoon by the sea—the sound of the waves, the salty air, and the vibrant colors of the coast. Printed on high-quality archival paper, it’s designed to bring a splash of joy and serenity to any room in your home.
• •A little color for your inbox! ✨ New art inside.
• •More than just 'art and stuff,' this is a collection of things that make me happy. From the wildness of nature to the comfort of a vintage pattern, I find inspiration everywhere. My goal is simple: to create colorful, joyful art that feels like a bright spot in your day. Thank you for being a part of this journey.
• •Tired of mass-produced decor? At Caroline's Art n' Stuff, every design is born from a personal passion for color and nature. We print each item on demand to reduce waste. Shop our collections today and find a piece of art that truly tells a story. [Shop Now]