Tono de Marca

Community-focused, Appreciative, and Lightly Humorous

Valores de Marca

• •Community Improvement
• •Collaboration
• •Tradition and Character Preservation
• •Enjoyment and Fun

Mejores Prácticas

• •Always Circle Back to the "Why": Every piece of copy, whether it's about the event's fun or a sponsor's benefit, should ultimately connect back to the core mission: improving the Beaches Town Center community.
• •Use "We" and "Our": Employ inclusive language that frames the event and the location as a shared asset and responsibility. This reinforces the community-focused value.
• •Celebrate Your Sponsors Publicly and Genuinely: Go beyond just listing names. Share what their support means in tangible terms (e.g., "Thanks to [Sponsor's Name], we can fund new benches for the courtyard.").
• •Keep it Fun, Not Stuffy: While it's a fundraiser, maintain the lighthearted and approachable tone. Use exclamation points where appropriate, and don't be afraid of a little playful humor, like the "more prestigious than the Masters" line.
• •Emphasize Tangible Results: Connect the fundraising to specific, visible outcomes. Instead of saying "funds for improvements," say "funds for holiday lights, beautiful street banners, and vibrant landscaping." This makes the cause more concrete and compelling for the audience.

Percepción Social

The BTCA Golf Classic is perceived as a well-regarded, positive local event. It's seen as a fun-filled day of golf that directly contributes to the tangible beautification and upkeep of a beloved local area. The involvement of numerous local business sponsors adds to its credibility and roots it deeply within the community. The perception is that of an organization effectively channeling community spirit into visible improvements, making where they "live and play more inviting and enjoyable for all."

Ejemplos de Copy

• •Ready to swap your business shoes for golf spikes? The BTCA Golf Classic is back! Join us for a day on the links where every swing supports the heart of our community asphBeaches Town Center. Let's get together for a great cause and a bit of friendly competition. After all, those prestigious winner's jackets aren't going to win themselves! #BTCAGolfClassic #CommunityLove #BeachesTownCenter
• •Last year, your generosity helped us relight the classic holiday decorations and plant the vibrant gardens we all enjoy. This year, let's do even more. The BTCA Golf Classic returns, offering another opportunity to showcase your brand's community commitment. Let asphpartner again to keep Beaches Town Center beautiful, one hole at a time. We can't wait to see you on the course.
• •Play for the Place We Call Home. The BTCA Golf Classic: More Than a Tournament, It's a Tradition of Community Improvement.
• •Good Game. Great Cause. You're invited to the Annual BTCA Golf Classic! Assemble your foursome and enjoy a day of sun, scrambles, and community spirit. All proceeds are reinvested directly into making our Beaches Town Center shine. Register today and help us beautify our slice of paradise.
• •That's a wrap on another incredible BTCA Golf Classic! A huge thank you to our amazing sponsors, dedicated players, and hardworking volunteers. Because of you, we can continue our mission to improve the community we all love. See you next year asphstart practicing now!