Tono de Marca

passionate, community-focused, and authentic

Valores de Marca

• •Passion for Car Culture
• •Community
• •Authenticity
• •Quality and Design

Mejores Prácticas

• •Consistently use terminology, slang, and inside jokes relevant to the car community (e.g., "boost season," "dream build," "project car"). This validates the brand's authenticity.
• •Frame marketing messages around shared passion. Use "we" and "us" to create a sense of belonging. Actively solicit and feature user-generated content in copy.
• •Every design has an inspiration. Briefly share the story behind a product—whether it’s an iconic car, a famous racing event, or a shared community experience.
• •Use strong, active verbs and an enthusiastic tone. The copy should reflect the energy and excitement of car culture.
• •Ensure copy is always paired with high-quality, compelling visuals of cars and products. The text should complement the image, not just describe it. For example, instead of "Black hoodie for sale," use "Engineered for late-night cruises. The new Stealth Hoodie."

Percepción Social

Boosted Creation is perceived as a genuine and respected brand within the online car enthusiast community. Customers see it as a go-to source for apparel and accessories that reflect their specific interests. The brand is viewed as being "for us, by us," which generates trust and loyalty. The positive feedback on product design and quality further strengthens this perception.

Ejemplos de Copy

• •Cold nights, warm engines. Our new 'Midnight Club' hoodie is officially here to keep you cozy on those late-night drives. Crafted for the dedicated. Tap to shop and join the club. #JDM #CarCulture #BoostedCreation
• •Hear that? It's the sound of a legend. Pay tribute to the iconic roar of the rotary engine with our 'Rotary Gang' tee. Made from 100% premium cotton, it’s comfortable enough for the garage and stylish enough for the car meet. The perfect fit for any rotor head.
• •Built by Enthusiasts, For Enthusiasts.
• •🔥 Fresh Drop: Gear Up for Show Season!
• •Your Passion. Your Style. The Ultimate Apparel for Car Enthusiasts.