Tono de Marca

Indulgent, Playful, and Assuring

Valores de Marca

• •Artisanal Craftsmanship
• •Ethical & Conscious Production
• •High-Quality, Natural Ingredients
• •Accessible Luxury & Self-Care
• •Sensory & Visual Appeal

Mejores Prácticas

• •Lead with the Experience, Support with the Facts: Start your copy by describing the feeling or the sensory experience (the scent, the color, the mood). Follow up with the factual reasons to believe, such as 'handmade,' 'vegan,' or 'natural ingredients.'
• •Use Playful & Evocative Language: Employ creative adjectives and a touch of whimsy. Words like 'magical,' 'dreamy,' 'celestial,' and 'decadent' fit the brand perfectly. Ask engaging questions in social media captions to invite interaction.
• •Always Reinforce Core Values: In almost every piece of copy, find a way to mention at least one core value, whether it's 'Handmade in London,' 'Cruelty-Free,' or the use of high-quality natural ingredients. Repetition builds recognition and trust.
• •Keep it Visually Driven: Your words should complement your visuals. Describe the 'color show,' the 'sparkly cocoa butter glaze,' or the 'neon-yellow and orange effect.' This helps the customer imagine the experience, especially online.
• •Maintain an Assuring and Confident Tone: When talking about ingredients or benefits, be clear and confident. Use phrases like 'safe for all skin types,' 'gentle yet effective,' and 'certified for your peace of mind' to remove any purchase anxiety and build customer trust.

Percepción Social

The public and customer perception of Bomb Vivant is overwhelmingly positive, centered on product quality, aesthetics, and customer satisfaction. Customers frequently highlight the beautiful appearance, wonderful scents, and skin-moisturizing properties. The products are seen as artistic, gift-worthy, and visually engaging, particularly on social media with satisfying videos. The brand also builds trust through transparency about ingredients and ethical standards, being perceived as reliable and safe.

Ejemplos de Copy

• •Meet the new 'Cosmic Stardust' bath bomb! ✨ Ready to turn your tub into a swirling galaxy of blackberry and vanilla? Each one is hand-pressed and painted in our London studio, packed with mango butter to leave your skin feeling out-of-this-world soft. Who needs a rocket ship when you ve got a bathtub? 🚀 #BombVivant #HandmadeCosmetics #BathArt
• •Lather up in luxury with our 'English Garden' artisan soap. This beautifully crafted bar is a bouquet of rose, lavender, and geranium essential oils, designed to gently cleanse while moisturizing with rich shea butter. It s your daily escape to a blooming garden, no matter the season. Vegan, cruelty-free, and lovingly made for your skin s happiness.
• •Your Weekend Just Got a Lot More Luxurious. Don't just have a bath, have an experience. Our summer collection is here to whisk you away. From tropical coconut to zesty watermelon, find your perfect mini-vacation in a box. Shop now and get a free shower steamer with any order over £30!
• •Tired of boring baths? So were we. That s why we create vibrant, skin-loving bath art that s as good for your soul as it is for your skin. ✨ All our products are 100% handmade in London, vegan, and cruelty-free. It s time to make self-care fun again. Tap to explore the magic! #SelfCareSunday #LuxuryBath
• •The ultimate self-care gift doesn't exi— Oh wait, it does! Our 'Time to Unwind' gift set is perfect for birthdays, thank-yous, or just because. Featuring our best-selling bath bomb, a nourishing body butter, and a calming soy candle. All handmade with love and the finest natural ingredients.