Tono de Marca

Friendly and Approachable, Joyful and Positive, Heartfelt and Personal, Creative and Unique

Valores de Marca

• •Family
• •Personalization & Uniqueness
• •Positivity & Joy
• •Quality & Craftsmanship
• •Customer Focus
• •Resilience & Passion

Mejores Prácticas

• •Embrace Warmth and Friendliness: Always use a welcoming and approachable tone. Address customers personally where possible (e.g., in email or direct messages). Use contractions (e.g., "it's," "we're") to sound more conversational.
• •Highlight the "Handmade" and "Personal" Touch: Continuously remind customers of the unique, often hand-drawn nature of the prints and the ability to personalize them. This reinforces the value of receiving something special and not mass-produced. Use phrases like "crafted just for you," "your unique story," "designed with love."
• •Focus on Joy and Celebration: Frame product descriptions and social media posts around the positive emotions they evoke – happiness, love, celebration of milestones, comfort. Use uplifting language and positive affirmations.
• •Be Authentic and Transparent: Continue sharing the story of being a small, family-run business. This builds trust and a personal connection. Be honest in product descriptions and clear about processes (like print care or shipping).
• •Use Visual Language and Emojis (appropriately): Since the products are visual, use descriptive language that helps customers imagine the prints in their homes. Emojis can enhance the friendly and joyful tone on social media but should be used thoughtfully to match the context.

Percepción Social

Highly Positive Customer Feedback, Appreciation for Personalization, Good Quality Products, Responsive and Accommodating Service, Trustworthy and Credible, Fast Delivery

Ejemplos de Copy

• •🏡 Home is where the heart is, and our new personalized family welly boot print is here to make your entryway extra special! 💛 Capture your unique crew, right down to the muddy paws. Hand-drawn with love, because every family story is a masterpiece. ✨ #PomPomPrints #FamilyLove #PersonalisedGifts #HomeDecor #MakingMemories #UniqueArt
• •Welcome your little star to the world with a print as precious as they are. Our 'Dream Big, Little One' nursery print features whimsical hand-drawn animals and can be personalized with baby's name and birth date. Crafted with joy and printed on premium archival paper, it’s a timeless keepsake to celebrate new beginnings and fill their first room with love and wonder. A perfect gift from our family to yours. 🐘🌟
• •🌸 Spring into Joy! Fresh Personalized Prints to Brighten Your Home ✨
• •Unique Personalised Prints | Made with Love in the UK | PomPom Prints
• •Celebrating Your Special Moments. Discover Unique, Hand-Drawn Personalised Prints for Every Occasion. Crafted by Our Family, for Yours.