Tono de Marca

Creative, Encouraging, and Community-Focused

Valores de Marca

• •Quality and Durability
• •Creativity and Innovation
• •Supporting Small Businesses
• •Passion and Authenticity

Mejores Prácticas

• •Champion Your Community: Always feature, tag, and celebrate customer creations. Use phrases like "We love seeing what you make!" This reinforces the community value and provides social proof.
• •Speak from a Creator's Perspective: Use "we" and share the passion behind the products. Frame the copy around the creative act (e.g., "Create," "Design," "Make") rather than just the physical product ("Buy," "Purchase").
• •Emphasize Quality Through Benefits: Instead of just saying "high-quality silicone," explain what that means for the user: "for a flawless finish," "easy release," "durable for endless creations."
• •Keep it Positive and Encouraging: Use optimistic and inspiring language. Words like "stunning," "beautiful," "perfect," and "inspire" should be common in your vocabulary to uplift fellow crafters.
• •Maintain Visual and Textual Consistency: Ensure the clean, bright, and creative aesthetic of the product photography is matched by clear, friendly, and helpful copy across all platforms, from the website to social media replies.

Percepción Social

The public perception of Bali Silicone Moulds is overwhelmingly positive. Customers see the brand as a reliable source for high-quality, unique moulds that produce excellent results. In comments on TikTok and Facebook, customers and fellow crafters express admiration for the designs with words like "Amazing," "Stunning," and "Beautiful." The brand is perceived as an integral and supportive member of the crafting community, particularly within the wax melt and Jesmonite niches. The willingness of the owner to engage directly and positively with comments reinforces this perception.

Ejemplos de Copy

• •Shape your creativity! ✨ Introducing our new 'Geo-Arch' tray mould. Designed for makers who love clean lines and modern style. We can't wait to see the beautiful homeware you create with this one. Tag us in your makes! #BaliSiliconeMoulds #Jesmonite #HandmadeHomeDecor #SmallBusinessSupport
• •Product: 'Highland Coo' Snap Bar Mould Description: Bring a touch of the Scottish Highlands to your wax melt collection with our beloved 'Hairy Coo' snap bar mould. Made from premium, durable silicone for a flawless finish and easy release every time. Perfect for creating charming gifts or a best-selling product for your own small business. Dimensions: 115mm x 55mm. Suitable for wax, resin, and more.
• •Headline: Stop Searching for the Perfect Mould. Body: You have the vision. You just need the tools. At Bali Silicone Moulds, we create high-quality, unique silicone moulds designed to bring your wax, resin, and Jesmonite creations to life. From our family to yours, let's make something beautiful. Shop our new collection!
• •Video: A fast-paced montage of different colourful resin pieces being demoulded from various moulds. Text overlays: "That satisfying feeling," "When the design just works," "Your next best-seller." Caption: The best part of the process ✨. Which one is your favourite? #MouldReveal #ResinArt #SmallBizUK #CraftingSupplies #BaliSiliconeMoulds
• •Subject: Your next creative spark is waiting... ✨ New moulds are here!