Tono de Marca

Enthusiastic & Passionate, Friendly & Approachable, Creative & Playful, Customer-Centric, Informative

Valores de Marca

• •Creativity & Craftsmanship
• •Quality
• •Personalization & Uniqueness
• •Customer Satisfaction
• •Passion

Mejores Prácticas

• •Develop a Brand Voice Guide: Even a simple one-page document outlining key tone words (e.g., enthusiastic, friendly, creative), a "we are/we are not" list (e.g., "We are playful, we are not sarcastic"), and examples of good/bad copy can be invaluable for consistency.
• •Know Your Audience: Understand who you're talking to. The friendly, enthusiastic tone works well for an audience interested in personalized, crafty items. Tailor language and references accordingly.
• •Use Consistent Language and Terminology: If you call your customers "craft lovers" or refer to your creation process as "crafting magic," use these terms consistently across all platforms.
• •Incorporate Visuals that Match the Tone: The vibrant, sparkly visuals on Apros Creations' Instagram perfectly complement their enthusiastic and creative written tone. Ensure images, videos, and graphics align with the voice.
• •Read Aloud and Review: Before publishing any copy, read it aloud. Does it sound like the brand? Is it engaging and easy to understand? Get a second opinion if possible to ensure the tone comes across as intended. Regularly audit existing copy to check for consistency.

Percepción Social

Positive, Appreciative of Customization, Seen as a Source of Unique Gifts, Engaged Community, Trusted for Quality

Ejemplos de Copy

• •✨ Sparkle alert! ✨ Our brand NEW custom glitter flow tumblers are here to make your sips magical! 💖 Choose your colors, add your name, and let us craft a unique masterpiece just for YOU. What design are you dreaming up? Let us know below! 👇 #AprosCreations #CustomTumbler #GlitterEverything #HandmadeWithLove #PersonalizedGifts
• •Write your story in style! 🖊️ Our beautifully handcrafted pens aren't just writing tools; they're a personal statement. Each pen is lovingly made to order, with a dazzling array of colors and finishes to choose from. Perfect for gifting or treating yourself to a little everyday luxury. Get creative and design yours today!
• •🎉 Treat Yourself (or someone special!) 🎉 For a limited time, get 15% OFF all custom apparel! From cozy hoodies to statement tees, let's bring your vision to life with a touch of Apros Creations magic. ✨ Shop now and wear your personality! Link in bio! #Sale #CustomApparel #HandcraftedFashion #AprosCreationsLLC #UniqueStyle
• •Hey Craft Lovers! 👋 Ever wonder what goes into your unique Apros Creations piece? Each item is a labor of love, meticulously handcrafted with passion and precision right here in our studio. We believe in quality you can see and feel, ensuring your personalized treasures last. Discover the difference dedication makes!
• •(Video showing glitter being applied to a tumbler with upbeat music) Text overlay: Adding a little sparkle to your Monday! ✨ What color combo should we try next? DM us your wildest ideas! 🤪 #CraftingMagic #BehindTheScenes #AprosCreations #CustomOrders