Tono de Marca

Modern, Aspirational, and Sophisticated

Valores de Marca

• •Quality and Innovation
• •Aesthetic & Modern Design
• •Functionality and Convenience
• •Customer Satisfaction

Mejores Prácticas

• •Lead with Lifestyle, Support with Features: Start with the aspirational benefit (e.g., 'Create a cozy atmosphere,' 'Elevate your space'). Then, follow up with the practical features that make it possible (e.g., '3-color modes,' 'long-lasting rechargeable battery').
• •Use Elegant and Evocative Adjectives: Consistently use words like 'sophisticated,' 'minimalist,' 'elegant,' 'stylish,' and 'gorgeous' to reinforce the brand's premium positioning.
• •Emphasize Freedom and Flexibility: The 'cordless' and 'rechargeable' aspects are the primary functional selling points. Frame this as freedom—freedom from cables, outlets, and placement restrictions.
• •Maintain a Clean and Professional Voice: Avoid slang, overly casual language, or excessive punctuation. The copy should be as clean and well-designed as the products themselves.
• •Focus on the Solution: Address the customer's pain points directly but subtly. Instead of saying 'Tired of ugly cords?' say 'Enjoy a clean, cord-free aesthetic.' Frame the product as the elegant solution to common household challenges.

Percepción Social

The public and customers perceive Amingulry as a provider of stylish and highly functional decorative lighting. Customers value the combination of a modern aesthetic with the practicality of a cordless, rechargeable lamp. Reviews indicate a high level of satisfaction, particularly with the design, versatility, and ambiance the lamps create. The brand is seen as a reliable source for accent lighting that solves common problems like a lack of outlets or the clutter of cables, making it suitable for a wide range of applications from restaurants and events to private homes.

Ejemplos de Copy

• •Redefine Your Workspace. Remove the Wires. Your desk should be a space of clarity, not clutter. The Amingulry Cube Lamp offers brilliant, adjustable light with a sophisticated cordless design. Elevate your focus and your aesthetic.
• •The secret to the perfect ambiance is light you can place anywhere. Make every dinner a special occasion with our cordless Diamond Lamp. Tap to shop the look. #Amingulry #CordlessLamp #HomeDecor #ModernLiving
• •Light That Moves With You. Tired of being tied to the nearest outlet? Discover the freedom of Amingulry's collection of rechargeable lamps. Perfect for your reading nook, patio, or anywhere that needs a touch of modern elegance. Explore the collection and transform your space.
• •The Cube-Gold Lamp: A Statement in Minimalist Design. Crafted for the modern home, the Cube-Gold lamp is more than a light source—it's a piece of decor. With three distinct light temperatures and stepless dimming, you control the mood. Its long-lasting battery and metal construction ensure that sophisticated style meets everyday function.
• •Amingulry Cordless Lamps | Free US Shipping. Shop modern, rechargeable table lamps. Elegant designs in gold, black, and silver. Perfect for home, office, and outdoor use. Illuminate your life, beautifully.