Tono de Marca

Aspirational yet Accessible, Warm and Personal, Sophisticated and Curated, Passionate and Knowledgeable, Timeless and Quality-Driven.

Valores de Marca

• •Beauty and Aesthetics
• •Quality and Craftsmanship
• •Timeless Design
• •Personalization
• •Passion for Interiors
• •Customer Satisfaction

Mejores Prácticas

• •Emphasize 'Home' not just 'House': Use language that evokes emotion, comfort, and personal sanctuary, rather than just a physical structure.
• •Highlight Craftsmanship and Materials: Talk about the story behind the products – the quality of materials, the skill of the artisans, and the lasting nature of the design. Refer to 'honest materials' or 'sustainable choices' where applicable.
• •Speak with Warm Sophistication: Combine elegant and descriptive language with a friendly, approachable, and personal touch. Avoid overly technical jargon or overly casual slang.
• •Inspire, Don't Just Sell: Focus on how the products can enhance a lifestyle and create a desired atmosphere. Use aspirational language grounded in tangible benefits.
• •Maintain a Consistent Narrative of Timelessness: Stress that the pieces are not just trendy but are investments in enduring style and quality that will be loved for years.

Percepción Social

Trusted Local Retailer, Provider of Luxury/High-End Decor, Aligned with a Desirable Aesthetic, Knowledgeable and Service-Oriented.

Ejemplos de Copy

• •Welcome to Amber Interiors. Discover a curated collection where timeless design meets heartfelt craftsmanship. Let us help you transform your house into a home that truly reflects your soul.
• •More than just a vase, this unique piece is a testament to artisanal skill and enduring style. Crafted from honest materials with a touch of rustic elegance, it’s designed to bring warmth and character to your most cherished spaces for years to come.
• •Creating a sanctuary, one beautiful detail at a time. We believe your home should be a natural projection of your soul – filled with pieces you love, that tell your story. What corner of your home are you cherishing today? #AmberInteriorsNL #TimelessLiving #HomeInspiration
• •Driven by a shared passion for interiors that feel both sophisticated and deeply personal, we founded Amber Interiors to bring you a collection that speaks to beauty, quality, and the art of living well. Explore our finds and let's create something beautiful together.
• •Invite Timeless Elegance Home | New Arrivals from Amber Interiors